About Redcare Pharmacy:
As Europe’s No.1 e-pharmacy Redcare Pharmacy is powered by passionate teams and cutting-edge innovation. We strive to create a healthy collaborative work environment where every employee feels valued and inspired to contribute to our vision “Until every human has their health”. If you’re seeking a career that offers purpose and aligns with your values join us and start your #Redcareer today.
Job DescriptionAbout the role:
As Senior SEA Manager (m/f/d) in our New Customer Acquisition Team, you own our Google Shopping & Search and Bing campaigns from strategy to execution. You don't just manage campaigns. You architect them, challenge them, and relentlessly optimise them. With a sharp eye on KPIs and a hunger for efficiency, you identify levers others miss and turn insights into real business impact.
This is a role for someone who loves the craft of paid search, thinks in systems, and brings a passion for AI-powered automation. You'll have real ownership, real budget, and real impact from day one.
The position can be filled on a full-time or part-time basis (minimum 30 hours per week).
QualificationsAbout your tasks:
Plan, implement, and own Google Shopping & Search and Bing campaigns end-to-end. From strategy and structure to day-to-day optimisation.
Strategically develop and scale the paid search advertising channel, shaping its long-term direction.
Take full responsibility for significant advertising budgets, spending them as if they were your own.
Optimise the search & shopping campaign portfolio end-to-end: structure, bidding, audiences, feeds, and copy.
Analyse performance data, surface insights, and translate them into concrete optimisation actions.
Own the annual budget plan and KPI framework; present results and strategy to senior stakeholders.
Lead A/B and multivariate testing initiatives and turn learnings into lasting improvements.
Collaborate closely with Analytics, Data, Pricing, and Country Management teams to ensure campaign relevance and measurement accuracy.
🤖 AI & Automation: We actively encourage using AI tools, scripts, and automation to multiply your impact. If you've built smart workflows or experimented with LLMs in a marketing context - bring those ideas. We want to hear them!
About you:
5+ years of hands-on SEA / Performance Marketing experience, with proven ownership of Shopping and Search campaigns at scale.
Deep expertise in Google Ads (Search & Shopping), Bing Ads, Google Merchant Center, and feed optimisation — tools like ProductsUp are a plus.
Strong analytical mindset: you live in the data, love finding patterns, and know how to act on them.
Proficient in Excel / Google Sheets; comfortable with attribution models and web analytics (GA4, etc.).
Fluent English is a must; German is a strong plus and will give you an edge in our team.
Our office is in Cologne. If you're nearby, great! If not, remote (within Germany) works just fine for day-to-day. That said, we do have team events and moments where being in the office matters, and we'd expect you to join those.
Additional Information
About your benefits:
Corporate pension plan: We offer a company pension scheme and have a dedicated external consultant to offer you the best guidance and advice.
Personal development: Grow! We support and encourage your leadership development through various in- and external trainings.
Mental Health: Get quick and professional help from psychologists of nilo if you feel overwhelmed in private or professional life. Anonymous and free of charge.
Mobility: We provide our employees with a fully costed Deutschland Ticket which can be used at any time.
Vacation: 30 days paid vacation per annum (plus another day on Rosenmontag) and the option to take unpaid vacation of up to 10 days (after one year working with us).
Sports: Stay healthy. Profit from a membership (M) package at Urban Sports Club, so that you can take advantage of a huge variety of sport offers.
Employee discount: You get a 10 % employee discount on all over the counter, beauty and personal care products in our online store & 20 % discount on nu3.
Redcare events: We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.
Skills Required
- 5+ years hands-on SEA / Performance Marketing experience with proven ownership of Shopping and Search campaigns at scale
- Deep expertise in Google Ads (Search & Shopping), Bing Ads, and Google Merchant Center
- Experience with feed optimisation (e.g., ProductsUp is a plus)
- Proficiency in Excel / Google Sheets and strong analytical mindset
- Familiarity with attribution models and web analytics (GA4)
- Experience planning and owning significant advertising budgets
- Experience designing and running A/B and multivariate testing
- Fluent English
- German language skills
- Experience or willingness to use AI tools, scripts, and automation in marketing
What We Do
As Redcare Pharmacy - formerly known as Shop Apotheke Europe - we put care at the heart of everything we do, guiding people through their health to help turn bad days into better ones. We are Europe’s people-first pharmacy. Start your #Redcareer now! Let's grow together. We are an international company that is currently active in seven countries in Europe and is growing rapidly. Our headquarters as well as on of our distribution centre are located in Sevenum in the Netherlands near the German border. Our other distribution centre is in Milan, Italy. In total, we have locations in Cologne, Berlin, Munich, Tongeren, Warsaw, Milan, Lille and Eindhoven. We are always looking for new colleagues - people who not only get involved in our international team, but who want to actively take on responsibility and who want to grow together with us as a strong partner
