Job Description:
Providing for loved ones, planning rewarding retirements, saving enough for whatever lies ahead – our policyholders count on us to be there when it matters most. It’s a big ask, but it’s one that we have the power to deliver when we work together. We collaborate and innovate – pushing one another to transform not just Pacific Life, but the entire industry for the better. Why? Because it’s the right thing to do. Pacific Life is more than a job, it’s a career with purpose. It’s a career where you have the support, balance, and resources to make a positive impact on the future – including your own. Pacific Life is investing in bright, agile, and diverse talent to contribute to our mission of innovating our business and creating a superior customer experience.
We’re actively seeking a talented Senior Salesforce Marketing Cloud Engineer working in our Newport Beach, CA office. Relocation assistance may be provided.
You will fill a new role on the Salesforce Center of Excellence team, working closely with marketing leadership and business stakeholders. This role will actively engage with strategic marketing managers, data analysts, and other members of the Salesforce Center of Excellence to shape customer engagement strategy and guide the Marketing Cloud roadmap.
How you'll help move us forward:
Lead the architecture, design, development, and optimization of Salesforce Marketing Cloud solutions.
Serve as a trusted advisor to marketing leadership and business stakeholders, helping shape customer engagement strategies and technology roadmaps.
Design and implement sophisticated customer journeys, triggered communications, segmentation strategies, and marketing automation processes.
Build scalable integrations between Marketing Cloud, Salesforce CRM, Data Cloud, and enterprise data platforms.
Define technical standards, governance, security controls, and best practices for the Marketing Cloud platform.
Collaborate with architects, data engineers, and product teams to deliver enterprise-scale marketing capabilities.
Evaluate emerging Salesforce technologies and recommend innovative solutions that improve customer engagement and operational efficiency.
Mentor developers, administrators, and technical team members while helping establish platform excellence across the organization.
The experience you will bring:
7+ years of hands-on Salesforce Marketing Cloud experience.
Expert-level knowledge of Email Studio, Content Builder, Journey Builder, Automation Studio, Contact Builder, audience segmentation, and subscriber management.
Strong SQL development skills for complex audience creation and data management.
Experience with AMPscript, Server-Side JavaScript (SSJS), Marketing Cloud APIs, CloudPages, and automation development and troubleshooting.
Proven experience designing, implementing, and optimizing enterprise-scale marketing automation and customer journey solutions.
Strong understanding of data architecture, integration patterns, and customer identity management.
Exceptional communication skills with the ability to engage both senior business leaders and highly technical engineering teams.
Knowledge of email marketing compliance and legal requirements, such as CAN-SPAM
What will make you stand out:
10+ years of CRM, marketing technology, or related platform experience
Salesforce Data Cloud implementation experience.
Experience integrating Marketing Cloud with: Salesforce Sales Cloud, Service Cloud, Data Cloud, Snowflake, MuleSoft or other integration platforms
Salesforce Marketing Cloud Consultant and/or Developer certifications
Experience leading platform modernization or digital transformation initiatives.
Experience in financial services, insurance, or other regulated industries with complex compliance requirements
You can be who you are.
People come first here. We’re committed to an inclusive workforce. Learn more about how we create a welcoming work environment at www.pacificlife.com. What’s life like at Pacific Life? Visit Instagram.com/lifeatpacificlife.
#LI-KP1
Base Pay Range:
The base pay range noted represents the company’s good faith minimum and maximum range for this role at the time of posting. The actual compensation offered to a candidate will be dependent upon several factors, including but not limited to experience, qualifications and geographic location. Also, most employees are eligible for additional incentive pay.
$167,670.00 - $204,930.00Your Benefits Start Day 1
Your wellbeing is important to Pacific Life, and we’re committed to providing you with flexible benefits that you can tailor to meet your needs. Whether you are focusing on your physical, financial, emotional, or social wellbeing, we’ve got you covered.
Prioritization of your health and well-being including Medical, Dental, Vision, and Wellbeing Reimbursement Account that can be used on yourself or your eligible dependents
Generous paid time off options including: Paid Time Off, Holiday Schedules, and Financial Planning Time Off
Paid Parental Leave as well as an Adoption Assistance Program
Competitive 401k savings plan with company match and an additional contribution regardless of participation
You Can Be Who You Are
We are committed to a culture of diversity and inclusion that embraces the authenticity of all employees, partners and communities. We support all employees to thrive and achieve their fullest potential.
What’s life like at Pacific Life? Visit Instagram.com/lifeatpacificlife
EEO Statement:
Pacific Life Insurance Company is an Equal Opportunity /Affirmative Action Employer, M/F/D/V. If you are a qualified individual with a disability or a disabled veteran, you have the right to request an accommodation if you are unable or limited in your ability to use or access our career center as a result of your disability. To request an accommodation, contact a Human Resources Representative at Pacific Life Insurance Company.
Skills Required
- 7+ years of hands-on Salesforce Marketing Cloud experience.
- Expert-level knowledge of Email Studio, Content Builder, Journey Builder, Automation Studio, Contact Builder, audience segmentation, and subscriber management.
- Strong SQL development skills for complex audience creation and data management.
- Experience with AMPscript, Server-Side JavaScript (SSJS), Marketing Cloud APIs, CloudPages, and automation development and troubleshooting.
- Proven experience designing, implementing, and optimizing enterprise-scale marketing automation and customer journey solutions.
- Strong understanding of data architecture, integration patterns, and customer identity management.
- Exceptional communication skills with the ability to engage senior business leaders and technical teams.
- Knowledge of email marketing compliance and legal requirements such as CAN-SPAM.
- 10+ years of CRM, marketing technology, or related platform experience.
- Salesforce Data Cloud implementation experience.
- Experience integrating Marketing Cloud with Salesforce Sales Cloud, Service Cloud, Data Cloud, Snowflake, MuleSoft or other integration platforms.
- Salesforce Marketing Cloud Consultant and/or Developer certifications.
- Experience leading platform modernization or digital transformation initiatives.
- Experience in financial services, insurance, or other regulated industries with complex compliance requirements.
Pacific Life Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Pacific Life and has not been reviewed or approved by Pacific Life.
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Retirement Support — Retirement funding includes both an automatic company contribution and a dollar‑for‑dollar 401(k) match, positioned as a standout element of the package. Vesting is defined at three years in official materials.
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Leave & Time Off Breadth — Time off is described as generous and scalable with tenure, complemented by multiple paid holidays and options to augment PTO. Paid parental leave and adoption assistance further extend coverage for families.
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Wellbeing & Lifestyle Benefits — A flexible annual wellbeing reimbursement supports diverse needs alongside counseling resources and wellness tools. Day‑one eligibility for core coverages adds immediate lifestyle value.
Pacific Life Insights
What We Do
For more than 150 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans. Whether your goal is to protect loved ones or grow your assets for retirement, Pacific Life offers innovative products and services that provide value and financial security for current and future generations. Pacific Life counts more than half of the 100 largest U.S. companies as its clients and has been named one of the 2022 World’s Most Ethical Companies® by the Ethisphere Institute. For additional company information, including current financial strength ratings, visit www.PacificLife.com. Pacific Life refers to Pacific Life Insurance Company and its affiliates, including Pacific Life & Annuity Company. Client count as of June 2022 is compiled by Pacific Life using the 2022 FORTUNE 500® list. Learn more about Pacific Life: www.instagram.com/pacificlife www.twitter.com/pacificlife www.facebook.com/PacificLife www.youtube.com/user/PacificLifeInsurance Please review our social media guidelines: paclife.co/social
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