Senior Sales Engineer

Reposted 9 Days Ago
Be an Early Applicant
Prai, S.P. Tengah, Pulau Pinang, MYS
Hybrid
Senior level
Robotics • Analytics • Energy
The Role
Develop and grow OEM business in Penang and SEA, drive regional sales of B&R/ABB automation products, deliver technical presentations and trainings, negotiate and close deals, manage CRM and after-sales support, and represent the brand at exhibitions and demos.
Summary Generated by Built In

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This position reports to:

SeniorSalesManager-SingaporeRegion

__

Your role and responsibilities
In this role, you you will be developing new business and expanding OEM market share in the region mainly in Penang Region (Northern) Malaysia as well support other SEA countries on demand Thailand, Vietnam, Indonesia, and Philippines, except Singapore.
 

The work model for the role is: #LI-Hybrid
This role is contributing to the Robotic & Discrete Automation Business Area in Malaysia.

 
You will be mainly accountable for:

  • Drive regional sales across B&R’s full product range by pursuing new opportunities, expanding customer base through target accounts, cold calling, enquiry generation, and marketing initiatives.
  • Achieve sales budgets at existing accounts through exceptional support, introduction of new/existing products and services, and by understanding customer requirements, market segments, and trends to deliver tailored technical solutions.
  • Promote and sell new products, conduct technical trainings, hold in-depth presentations, negotiate and finalize deals, and coordinate with customers and internal teams for smooth execution.
  • Ensure timely dispatches, purchase orders, payments, and rentals; maintain CRM entries, track after-sales support, organize workflow and meetings, and participate in brand promotion through exhibitions, seminars, and product demos.

Qualifications for the role

  • Degree in Electrical/Mechanical/Mechatronic Engineering or equivalent
  • Incumbent is required to have 3-5 years progressive customer service or direct marketing experience preferably in electrical /automation industry
  • Demonstrated excellence in organization and time management skills. Able to perform multiple tasks efficiently
  • Strong attention to details, possessing a team working aptitude and interested in preventing errors and solving problems
  • Must work well under pressure, be able to juggle many projects simultaneously, and have excellent in-terpersonal and communication skill to influence both internally and externally
  • Also have an excellent sense of priorities and exceptional phone and customer service skills

What's in it for you?
We empower you to take initiative, challenge ideas, and lead with confidence. You’ll grow through meaningful work, continuous learning, and support that’s tailored to your goals. Every idea you share and every action you take contributes to something bigger. 

Benefits
We also offer our employees the following benefits:

  • ABB provides competitive benefits, ask us!
  • From well-being to retirement, ABB offers benefits that support every stage of your career.
  • Our benefits? Competitive, comprehensive, and crafted with you in mind.
  • From well-being to retirement, ABB offers benefits that support every stage of your career.

More about us
With more than 3,400 employees and 200 offices worldwide, B&R Industrial Automation Corporation is one of the largest and most successful companies in industrial automation. We offer first-class control, drive, industrial PC, and visualization solutions, continuing to set new standards within the automation industry.

B&R was founded in Eggelsberg, Austria in 1979 and rapidly became a global company. B&R Industrial Automation became part of ABB Group, further enabling B&R to continue its established trajectory of growth and success.
 

Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.

Ready to make an impact?

Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.

Skills Required

  • Degree in Electrical, Mechanical, or Mechatronic Engineering or equivalent
  • 3-5 years progressive customer service or direct marketing experience
  • Experience in electrical/automation industry
  • Demonstrated excellence in organization and time management skills
  • Strong attention to detail and team working aptitude; interest in preventing errors and solving problems
  • Ability to work well under pressure and manage multiple projects simultaneously
  • Excellent interpersonal and communication skills to influence internally and externally
  • Excellent sense of priorities and exceptional phone and customer service skills

ABB Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ABB and has not been reviewed or approved by ABB.

  • Healthcare Strength — Healthcare coverage is described as comprehensive, with medical, dental, vision, mental health support, and disability and life insurance included. Immediate eligibility in some roles reinforces the sense of dependable core coverage.
  • Leave & Time Off Breadth — Time-off offerings are described as broad, including paid holidays, sick days, volunteer time, sabbaticals, and, in some cases, 25 days of PTO. Flexible scheduling and remote-work options add to perceived time-off and flexibility value.
  • Retirement Support — Retirement benefits are positioned as robust, including a 401(k) with company contributions or matching and, in some cases, profit sharing or pension savings. Stock purchase/share acquisition programs complement longer-term savings options.

ABB Insights

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The Company
HQ: Zürich
104,000 Employees
Year Founded: 1988

What We Do

ABB is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 110,000 talented employees in over 100 countries. www.abb.com

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