Senior Sales Director (AdTech, Programmatic)

Posted Yesterday
Be an Early Applicant
Hiring Remotely in United States
Remote
140K-150K Annually
Senior level
Healthtech
The Role
Own, retain, and grow an established portfolio of pharma and health agency accounts, including Publicis, Real Chemistry, and Pfizer. Build senior multi-threaded relationships, lead consultative platform and programmatic sales conversations, identify expansion opportunities, and close growth within existing accounts. Partner with account management, operations, product, and the pod lead to deliver omnichannel HCP and DTC media, data, activation, and measurement solutions.
Summary Generated by Built In

WebMD and its affiliates is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

The Product You'll Be Selling:

LIFE BY PULSEPOINT™ is the omnichannel health marketing platform where pharma brands and their agencies plan, activate, analyze, and optimize both HCP and DTC campaigns in one place. It is built on proprietary clinical and behavioral data, deterministic NPI-level identity, and measurement tied to real prescribing and clinical outcomes. You will be selling the full platform: managed and self-service media, our HCP and DTC audience and data capabilities, and our omnichannel activation and measurement suite.

About the Role:

This is a senior role. You will inherit and grow an established book across a major holding-company agency ecosystem, with a portfolio spanning Publicis (Publicis Health / PHM), Real Chemistry, and Pfizer. Exact accounts will be finalized with the pod lead. This is not a build-from-scratch role. You are stepping into active, growing relationships that require senior, multi-threaded ownership from day one, partnering closely with Casey Carden as she leads the pod. 

The accounts on this pod are large, expanding, and increasingly complex. We need a proven seller who can defend and grow this business against active competition, operate as a senior peer on the team, and carry the relationships independently.

What You'll Do:
  • Own, retain, and grow an established book across Publicis, Real Chemistry, Pfizer, and related accounts.

  • Build and maintain multi-threaded, senior relationships across both pharma manufacturers and agencies.

  • Lead consultative conversations that translate client objectives into platform strategies across HCP and DTC, media and data.

  • Win early in the planning cycle, so we are present when budgets are set, not just when RFPs are written.

  • Develop and execute account growth plans, identifying and closing expansion opportunities within the book.

  • Partner with the pod lead, account management, platform operations, and product to deliver for these clients as one team.

  • Represent PulsePoint's full omnichannel and data story, and bring the broader Internet Brands ecosystem (Medscape, WebMD) where the opportunity calls for it.

What We're Looking For:
  • A top performer currently succeeding in a comparable role. We are targeting people who are winning where they are, not people between jobs or looking to move after a short stint.

  • At least 3 years in their current role. 

  • Both health and programmatic experience. This is non-negotiable. The person must understand the pharma/HCP/DTC vertical and know how to sell programmatic technology.

  • A track record of consultative, platform, and programmatic selling into pharma brands and major health agencies.

  • Existing senior relationships across pharma manufacturers and agencies in the health vertical.

  • The ability to own complex, multi-stakeholder relationships independently and grow them, not ramp into them.

  • A consultative operator who leads with insight and a clear point of view on what the platform can do for a client's specific goals.

What Success Looks Like:

Retention and growth of the inherited book, expansion into the growing areas of Publicis, Real Chemistry, and Pfizer, and senior relationships strong enough that this business is defended and expanded even as competitors pursue it. You operate as a senior peer to the pod lead, requiring direction on priorities rather than day-to-day management.

Salary range: $140,000 - $150,000 base + commission plan

Benefits: Employees in this position are eligible to participate in the company sponsored benefit programs, including the following within the first 12 months of employment:

  • Health Insurance (medical, dental, and vision coverage)
  • Paid Time Off (including vacation, sick leave, and flexible holiday days)
  • 401(k) Retirement Plan with employer matching
  • Life and Disability Insurance
  • Employee Assistance Program (EAP)
  • Commuter and/or Transit Benefits (if applicable)

Eligibility for specific benefits may vary based on job classification, schedule (e.g., full-time vs. part-time), work location and length of employment.

Skills Required

  • At least 3 years in the current role
  • Health industry and programmatic advertising experience
  • Understanding of the pharma, HCP, and DTC verticals
  • Experience selling programmatic technology
  • Track record of consultative, platform, and programmatic selling to pharma brands and major health agencies
  • Existing senior relationships across pharma manufacturers and health agencies
  • Ability to independently manage and grow complex, multi-stakeholder relationships
  • Consultative selling approach with the ability to provide strategic platform recommendations
  • Current top-performing success in a comparable role
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The Company
HQ: New York, NY
2,062 Employees
Year Founded: 1995

What We Do

Our Company: WebMD is a leading provider of health information services to consumers, physicians, healthcare professionals, employers and health plans. Our Business: WebMD is the leading provider of health information and services to consumers and healthcare professionals. The online healthcare information, decision-support applications and communications services that we provide: help consumers take an active role in managing their health by providing objective healthcare information and lifestyle information. make it easier for physicians and healthcare professionals to access clinical reference sources, stay abreast of the latest clinical information, learn about new treatment options, earn continuing medical education credits and communicate with peers. enable employers and health plans to provide their employees and plan members with access to personalized heath and benefit information and decision support technology that helps them make informed benefit, provider and treatment choices.

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