Senior SaaS & Digital Marketing Director

Reposted 6 Days Ago
Be an Early Applicant
Naperville, IL, USA
In-Office
160K-240K Annually
Senior level
Biotech
The Role
Lead SaaS product marketing initiatives, develop go-to-market strategies, and drive revenue growth through digital transformation and effective cross-functional leadership.
Summary Generated by Built In

Job Summary: We are seeking an experienced, strategic leader in SaaS and digital marketing to join as Senior Marketing Director to lead a team of Digital Marketers focused on the Global Water Solutions business. This full-time role is central to launching and scaling new SaaS offerings and accelerating our digital transformation in Global Water Solutions Business (GWS).  The GWS business includes Global Light Water Solutions, Global Downstream, GHT, Global Power, & Global Basic.

You will bridge product innovation and work cross-functionally with digital development, marketing, and commercial teams to drive digital, product-led growth.  The results of your impact will be the development of a differentiated SaaS solution that solves unmet customer needs, accelerates pipeline generation, and positions Global Water as an emerging software leader.

  • Identify, analyze, and validate new digital business models
  • Incubate and launch SaaS products
  • Develop go-to-market strategies and build sustainable revenue engines

Location: Naperville, IL

What You Will Do:

Product Incubation & Delivery

  • Create a customer-first narrative with an aligned digital product roadmap.
  • Lead the development of new SaaS products - identify market gaps and customer pain points where legacy systems or processes create inefficiencies, data silos, and limited visibility.  Translate gaps into opportunities solved with new digital products that will create a compelling and unified customer experience.
  • Refine business models (ARR, NRR, CAC/LTV, payback)
  • Partner with the product teams through the agile processes (discovery and delivery) with structured experimentation
  • Develop data sets and dashboards to measure adoption, usage, and value

Go-to-Market & Commercialization Partnership:

  • Define ideal customer profiles, market segments, and product positioning
  • Lead pricing and packaging (eg. bundles or tiers), including usage-based or tiered models
  • Partner with Marketing and Sales to develop GTM plans, enablement playbooks, and adoption programs. 
  • Develop and launch multi-channel campaigns leveraging Marketing Communications and enterprise capabilities.
  • Own revenue targets for incubated products and report growth KPIs

Cross-Functional Leadership & Change Management:

  • Mobilize cross-functional teams
  • Translate technical concepts for non-digital and executive audiences
  • Lead internal enablement and change initiatives (field pilots, operational readiness)
  • Foster a culture of curiosity, experimentation, and learning from failure

Additional Responsibilities:

  • Collaboration on IoT strategy and development plans
  • Partner with Transformation leadership to integrate digital capabilities
  • Assess competitive landscape and elevate awareness of external innovation
  • Develop and coach team members, support professional growth, and team culture

Minimum Qualifications:

  • 8-10 years of product marketing experience (MBA or graduate degree preferred)
  • Proven experience in SaaS product development and commercialization, preferably in a start-up environment.
  • Track record of revenue ownership (ARR, retention, SaaS scaling)
  • Expertise in pricing, segmentation, and GTM execution for software products
  • Experience running structured experiments and validating business assumptions
  • Strong project management and execution skills for cross-functional initiatives
  • Financial acumen and ability to model and assess P&L requirements
  • Excellent interpersonal, presentation, and executive communication skills
  • Able to translate technical/data concepts for commercial and operational teams
  • Comfortable with ambiguity and challenging the status quo in legacy environments

Annual or Hourly Compensation Range

The base salary range for this position is $159,900.00 - $239,900.00. This position is eligible for annual bonus and long-term incentives based on performance, per plan terms. Many factors are taken into consideration when determining compensation, such as experience, education, training, geography, etc. We comply with all minimum wage and overtime laws.

Benefits 

Ecolab strives to provide comprehensive and market-competitive benefits to meet the needs of our associates and their families. Click here to see our benefits. 

If you are viewing this posting on a site other than our Ecolab Career website, view our benefits at jobs.ecolab.com/working-here. 

Potential Customer Requirements Notice

To meet customer requirements and comply with local or state regulations, applicants for certain customer-facing roles may need to:

- Undergo additional background screens and/or drug/alcohol testing for customer credentialing.

- Be fully vaccinated for COVID-19, including a booster if eligible, unless a religious or medical accommodation is requested by the applicant and approved by Ecolab.

 

Americans with Disabilities Act (ADA) 

Ecolab will provide reasonable accommodation (such as a qualified sign language interpreter or other personal assistance) with our application process upon request as required to comply with applicable laws. If you have a disability and require accommodation assistance in this application process, please visit the Recruiting Support link in the footer of each page of our career website.  

Skills Required

  • 8-10 years of product marketing experience
  • MBA or graduate degree preferred
  • Proven experience in SaaS product development and commercialization
  • Track record of revenue ownership
  • Expertise in pricing, segmentation, and GTM execution for software products
  • Experience running structured experiments
  • Strong project management skills
  • Financial acumen to model P&L
  • Excellent interpersonal and communication skills
  • Comfortable with ambiguity in legacy environments

Ecolab Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ecolab and has not been reviewed or approved by Ecolab.

  • Retirement Support Feedback suggests the company provides strong retirement programs, including a 401(k) with employer matching and a pension, alongside options like an employee stock purchase plan. Offerings such as retiree healthcare benefits and diverse investment choices reinforce long-term financial support.
  • Healthcare Strength Feedback suggests medical coverage is broad, with HSA plan options and company contributions, prescription benefits, dental and vision, and virtual care and mental health support. Company-paid wellness programs and income protection (short- and long-term disability, life and accident) further strengthen core coverage.
  • Parental & Family Support Family-focused programs include fertility support, adoption assistance, and paid parental leave, complemented by counseling and resource services. These offerings are positioned as supportive of employee well-being across different life stages.

Ecolab Insights

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The Company
HQ: St. Paul, MN
29,154 Employees

What We Do

A trusted partner at nearly three million customer locations, Ecolab (ECL) is the global leader in water, hygiene and infection prevention solutions and services. With annual sales of $12 billion and more than 44,000 associates, Ecolab delivers comprehensive solutions, data-driven insights and personalized service to advance food safety, maintain clean and safe environments, optimize water and energy use, and improve operational efficiencies and sustainability for customers in the food, healthcare, hospitality and industrial markets in more than 170 countries around the world. For more Ecolab news and information, visit www.ecolab.com, or follow us on twitter.com/ecolab, facebook.com/ecolab or instagram.com/ecolab_inc.

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