Miro is looking for an experienced and ambitious senior regional marketing manager to own the strategy, execution and localized impact of our marketing efforts in the United Kingdom and Ireland. This is a critical role responsible for driving significant pipeline and revenue growth in a key international market.
Reporting to the Head of Regional Marketing (EMEA), you will be the marketing expert for the UK, collaborating closely with Sales, Customer Success, Product Marketing, and our Global Campaigns team to deliver high-performing regional marketing programs.
This is an individual contributor role, operating without direct reports but with significant organisational influence. The ability to collaborate with and steer cross-functional peers is critical for success
- Establish and own Miro's regional marketing plan for UKI, translating GTM goals into a strategy that directly generates and accelerates pipeline
- Lead the end-to-end development and execution of effective and scalable regional marketing activities, including events, ABM, and other field programs that accelerate pipeline and drive revenue
- Align, prioritise and plan closely with sales, marketing and other functional and cross-functional teams to ensure that targets are met
- Apply a strong understanding of sales and business priorities, customer needs, and regional competitive landscape to planning and execution
- Collaborate with digital marketing and demand generation teams to leverage digital tactics for field execution and event follow-up strategies
- Work closely with regional partners and the partner marketing team to incorporate the partner ecosystem into regional plan and field events
- Regularly report on regional performance metrics, campaign ROI, and pipeline contribution to GTM and marketing leaders
- Own and manage the regional marketing budget for the UK, demonstrating a strong ROI for all expenditures
- Manage local agency relationships and event logistics.
- 7+ years of experience in B2B SaaS marketing, with at least 3 years dedicated to a UK regional marketing role
- A proven track record of designing and executing full-funnel marketing campaigns (online and offline) that result in measurable pipeline and revenue growth
- Deep understanding of the UK B2B technology landscape, buyer personas, and customer journey
- Strong analytical skills and proficiency in using CRM (e.g., Salesforce) and marketing automation platforms (e.g., Marketo)
- Exceptional collaboration and communication skills, with the ability to influence cross-functional teams (Sales, Product, Global Marketing)
- Strong understanding of regional campaign management and measurement
- Outstanding skills in project management and prioritization
- Demonstrated ability to act decisively in ambiguous situations to move work forward effectively
- Demonstrated experience leveraging AI tools to enhance program efficiency and output
We want you to feel supported, connected, and ready to grow. Our global benefits package generally includes equity, a wellbeing benefit, a WFH equipment allowance, and an annual Learning & Development stipend. Join a diverse team where you can do your best work. Full benefits may differ per location. If you would like to learn more about location-specific benefits, please refer to our Global Miro benefits board.
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Miro is a visual workspace for innovation that enables distributed teams of any size to build the next big thing. The platform's infinite canvas enables teams to lead engaging workshops and meetings, design products, brainstorm ideas, and more. Miro, co-headquartered in San Francisco and Amsterdam, serves more than 100M users and 250,000 companies collaborate in the Innovation Workspace. Miro was founded in 2011 and currently has more than 1,600 employees in 13 hubs around the world.
We are a team of dreamers. We look for individuals who dream big, work hard, and above all stay humble. Collaboration is at the heart of what we do and through our work together we hope to create a supportive, welcoming, and innovative environment. We strive to play as a team to win the world and create a better version of ourselves every day. If this sounds like something that excites you, we want to hear from you!
Check out more about life at Miro:
- Youtube: https://www.youtube.com/@lifeatmiro
- Blog: https://miro.com/careers/life-at-miro/all/
- Instagram: https://www.instagram.com/mirohq/
At Miro, we strive to create and foster an environment of belonging and collaboration across cultural differences. Miro’s mission — Empower teams to create the next big thing — is how we think about our product, people, and culture. We believe that creating big things requires diverse and inclusive teams. Diversity invites all talent with different demography, identities and styles to step in, and inclusion invites them to step closer together. Every day, we are working to build a more diverse Miro, cultivate a sense of belonging for future and current Mironeers around the world, and foster an environment where everyone can collaborate and embrace differences.
Miro handles and uses personal data of job applicants in line with its Recruitment Privacy Policy found here.
Skills Required
- 7+ years of experience in B2B SaaS marketing
- 3 years in a UK regional marketing role
- Proven track record of full-funnel marketing campaigns
- Deep understanding of the UK B2B technology landscape
- Strong analytical skills and proficiency in Salesforce
- Proficiency in marketing automation platforms like Marketo
- Exceptional collaboration and communication skills
- Strong understanding of regional campaign management
- Outstanding project management and prioritization skills
- Experience leveraging AI tools for program efficiency
Miro Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Miro and has not been reviewed or approved by Miro.
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Wellbeing & Lifestyle Benefits — Wellbeing support is reinforced through free daily catered meals and breakfast twice per week, alongside wellness and home-office stipend elements. Learning and development stipends and online course subscriptions also add to the overall value of rewards beyond cash compensation.
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Healthcare Strength — Healthcare coverage is described as comprehensive, including medical, dental, and vision with strong employer premium support in the US and similar subsidies elsewhere. Mental health support and fertility benefits are also included, broadening the health-related value of the package.
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Equity Value & Accessibility — Equity is positioned as a meaningful part of total rewards, with competitive RSUs and the potential for high perceived upside tied to the company’s valuation trajectory. This equity component is repeatedly framed as a key differentiator of the overall compensation package.
Miro Insights
What We Do
Miro is a visual workspace for innovation that enables distributed teams of any size to build the next big thing. The platform's infinite canvas enables teams to lead engaging workshops and meetings, design products, brainstorm ideas, and more. Miro, co-headquartered in San Francisco and Amsterdam, serves more than 60M users worldwide, including 99% of the Fortune 100. Miro was founded in 2011 and currently has more than 1,800 employees in 12 hubs around the world. At Miro, we are a team of nearly 1800 dreamers, thinkers, builders, storytellers, and designers from all over the world. That scale is one of our strengths, along with the intentionality behind our values. We champion one another to win the world. We lead with empathy and understanding to keep ourselves humble and our product human. We dream big, aim high, and let our failures inform our future successes. If you want to become a part of our team, keep reading to learn more about who we are and who you can become, with us.
Why Work With Us
We don't joke about our values. Everything we do, from how we hire talent, promote employees, and celebrate our people is informed by our values. Our values shape what we stand for, and what we stand against: - Play as a team to win the world - Focus on impact and make it happen - Learn, grow, and drive change - Practice empathy to gain insight
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