(Senior) Programmatic Sales GSA

Posted 11 Hours Ago
Be an Early Applicant
Berlin, DEU
In-Office
Senior level
News + Entertainment • Consulting
The Role
Sell and manage programmatic CTV and video advertising inventory across the GSA region. Responsibilities include acquiring and advising agencies and clients, negotiating private and preferred deals, optimizing revenue, managing floor prices, troubleshooting campaign delivery, and supporting Header Bidding and SSP integrations. The role connects Sales, Technology, and Ad Operations while serving as the primary contact for agency trading desks.
Summary Generated by Built In

YOUR FUTURE, ON DEMAND

The ideal blend of stability and flexibility. A genuinely human employer that cares for people and the planet. True autonomy to shape what comes next, for us and you. This is the perfect platform to take your career where you want. 

Back in 2005, we pioneered Europe’s first TV streaming service. Today, we're a leading TV streaming provider with millions of monthly users, and since 2021 we've been ClimatePartner-certified. Over 200 colleagues of 47 nationalities. We’re the grown-up start-up, helping to shape a better future since day one. That hasn’t changed, even if the world has. We’re friendly, international, inclusive – and our people say we’re reliable and transparent, too. It’s why they trust us and believe in what we do.


THE ROLE

As a Programmatic Sales GSA, you will be responsible for the automated and data-driven sale of our digital advertising inventory (primarily video and CTV) and report directly to the Director Sales All Markets. You will manage programmatic bookings, oversee the planning, implementation and optimisation of our initiatives to boost revenue in programmatic sales, and will therefore also be directly responsible for the optimisation and smooth, technical implementation of campaigns. This makes you the primary point of contact for agency trading desks in the GSA region regarding preferred deals and PMP strategies. You’ll also help with SSP and header bidding integrations and act as the link between Sales, Tech and AdOps.


THE ADS TEAM

The Ads Team is a small but highly efficient team that combines technology and marketing to win customers over in the long term. With a presence in two countries (based in Berlin, Hamburg and Zurich) and operations in six countries, the Ads Team is a key driver of growth within Zattoo and has established itself as the market leader in CTV in Switzerland within a year.


WHAT YOU’LL DO

  • Acquisition of new customers, advice, support and guide media agencies, trading desks and direct clients through our programmatic possibilities in a way they can understand.
  • Drawing up and negotiating bespoke programme packages, private deals or preferred deals.
  • Maximise inventory revenue, skilfully manage floor prices (minimum prices) and analyse delivery rates and CPMs.
  • Partner with regional sales teams in GSA to consult clients and pitch programmatic solutions.
  • Co-lead the technical and commercial setup of Header Bidding and additional SSP integrations for CTV.
  • First-line technical ownership of programmatic delivery. 
  • Identify technical errors during delivery, analyse tracking issues and check campaign set-ups: troubleshoot deal delivery, floor pricing, and DSP configuration issues (e.g., SSAI, VAST responses, pod management, DSP/SSP bid stream mismatches).
  • Explain complex technical matters in simple terms to non-technical customers or internal departments.

WHAT YOU’LL BRING

  • 4+ years of experience in Programmatic Advertising, SSP Management, or Programmatic Account Management (strong experience in CTV/Video)
  • A proven track record in the sales of digital advertising products
  • Deep understanding of Google Ad Manager, DSP/SSP workflows, OpenRTB specs, and deal types (Preferred Deals, PMP, PG)
  • Experience or strong technical familiarity with Header Bidding frameworks (e.g., Prebid) and SSP integrations
  • Strong network or understanding of the DACH Agency Trading Desk landscape
  • Fluent in German and English
  • Independent, strong communicator, able to work under pressure, with strong negotiation skills  
  • Teamplayer and creative thinker with a questioning mindset.


WHY JOIN US? 

At Zattoo, you’re always on firm ground with real freedom to explore. You’ll have the support and opportunity you need to go far, while you’re helping us create a sustainable and entertainment-filled future for all.


WHAT WE OFFER YOU 

  • Reward: strong market competitive salary
  • Recharge: 30 days vacation plus public holidays
  • Regulate: trust based flexible working hours and the option for remote work worldwide for up to 8 weeks per year

Plus:

  • We’re sharing: Free access to the best streaming experience on the market
  • We're developing: Your own development budget, German classes and Zattoo all-company hack days
  • We’re inclusive: ‘Zattooies’ are a fun, engaged, and diverse team made up of 47 nationalities
  • We’re healthy: Health checks, mental wellbeing support, team sports and more!
  • We’re responsible: We are carbon neutral, an active employee Green team, discounted BVG tickets and free bike rentals
  • We’re sociable: A calendar of events with fireside chats, lunches, in-house bar, BBQ’s, monthly socials, summer party and an annual off-site event

Zattoo enables our users to view indiscriminately and we reflect that in our team too. Regardless of race, gender, sexual orientation, religion, national origin, age, disability or any other characteristic protected by law we encourage everyone to apply and will give everyone equal consideration. We are an equal opportunities employer — join us and help build a diverse team dedicated to revolutionising the way you watch TV.

We are committed to ensuring fair, open, and equitable hiring practices and are happy to answer any questions you may have about us or the role throughout the whole process. In line with the EU Pay Transparency Directive, we share the applicable compensation range with you before your first interview.

You can learn more about us at: https://zattoo.com

Skills Required

  • 4+ years of experience in programmatic advertising, SSP management, or programmatic account management
  • Strong experience in CTV or video advertising
  • Proven track record selling digital advertising products
  • Deep understanding of Google Ad Manager, DSP and SSP workflows, OpenRTB specifications, and Preferred Deals, PMP, and PG deal types
  • Experience or strong technical familiarity with Header Bidding frameworks such as Prebid and SSP integrations
  • Strong network or understanding of the DACH agency trading desk landscape
  • Fluency in German and English
  • Strong communication, negotiation, independent working, and pressure-management skills
  • Teamwork, creativity, and a questioning mindset
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The Company
HQ: Zürich
251 Employees
Year Founded: 2005

What We Do

We are one of the leading TV streaming providers in Europe with several million monthly users, serving both B2B and DTC markets. Founded in 2005, we have more than 250 employees and are headquartered in Zurich with another location in Berlin and remote presences in Europe and North America. With our DTC business, users in Switzerland, Germany and Austria watch a variety of TV channels as well as a selection of video-on-demand content on almost all available devices via the Zattoo apps. Since 2012, we have also been running our own B2B business, making our technology available to media companies and network operators as an international TV-as-a-Service platform. Zattoo strives to satisfy existing customers and users and attract new ones by offering state of the art TV features with a superior user experience across many devices and platforms. For our achievements as a TV streaming pioneer, we were awarded the Technology and Engineering Emmy® Award by the National Academy of Television Arts and Sciences for 2020, among others. We act responsibly: We have been carbon neutral since 2020. We are taking active action to further reduce our carbon footprint. As the first TV streaming provider worldwide, we therefore even operate one of our data centres directly in a wind turbine. We are growing and we are looking for new team members. If you like space for creativity, want to feel empowered, if you prefer an atmosphere of continuous learning and trust based working then Zattoo is the right place for you. We have a culture of embracing mistakes as a measure of learning and a very respectful style of working together. At Zattoo we can be ourselves and simply do what we are best at

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