Senior Programmatic Planner

OVERVIEW OF THE COMPANY

Fox TV Stations

FOX Television Stations owns and operates 29 full power broadcast television stations in the U.S. These include stations located in 14 of the top 15 largest designated market areas, or DMAs, and duopolies in 11 DMAs, including the three largest DMAs (New York, Los Angeles and Chicago). Of these stations, 18 are affiliated with the FOX Network. In addition to distributing sports, entertainment and syndicated content, our television stations collectively produce approximately 1,200 hours of local news every week. These stations leverage viewer, distributor and advertiser demand for the FOX Network’s national content.

JOB DESCRIPTION

Partner with Sales for Proposals/Avail submissions including media recommendations, screenshots, research, and advise on what is technically feasible to execute. Partner with FLX OTT/Programmatic Sales to ensure successful execution of programmatic campaigns. Assist with PMP and Programmatic Guaranteed set-up, and reporting. Assist with client communication related to our programmatic offerings and optimizations. Help ensure client’s programmatic ad specs are met and communicate out changes to our clients. Troubleshoot campaign performance by investigating ad server bugs, third party discrepancies and under-delivery issues. Ensure an accurate campaign setup between the ad server and SSP. Assist sales in the billing and reconciliation process. Provide support for any client-related emergencies, as needed.

Two years or more of professional advertising and/or media experience. A strong emphasis in programmatic, digital, and online media experience is preferred. One year of digital ad trafficking experience and hands-on experience with SSP, DSPs, and/or ad exchanges. Familiarity with third-party ad servers such as Freewheel, Campaign Manager 360, etc., with a fundamental understanding of video ad serving concepts (i.e., VAST and VPAID). Ability to think critically and use reporting insights to identify bidding behavior and deal optimizations. Proactive and highly organized, with the ability to manage and prioritize multiple projects and campaigns in a timely manner.

Experience in compiling and analyzing insights from campaign performance reports to troubleshoot campaigns as needed. Strong proficiency with Microsoft Excel and PowerPoint. Exceptional organizational, and communication (written and verbal) skills a must. Self-motivated starter who thrives in a fast-paced environment. Experience (Hands on Keyboard) working with Freewheel, Google Ad Manager, and/or Magnite SSP. Strong interest in the digital media, advertising, and emerging technology industries. Knowledge of industry categories, various modes of online ad sales channels and ability to translate those customer requirements into technical/operational solutions. Bachelor’s degree (B.A.) from four-year College or University preferred.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $110,000.00-120,000.00 annually for high cost labour markets such as but not limited to New York City and Los Angeles, $91,600.00-100,000.00 annually for all other US locations. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

View more detail about FOX Benefits.