Senior Program Manager, Themed Experiences

Posted Yesterday
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2 Locations
In-Office
280K-310K Annually
Senior level
News + Entertainment
The Role
Lead end-to-end program management for a new Roku Home Screen experience from development through launch and ongoing operations. Coordinate globally distributed product, engineering, design, advertising, personalization, and creative teams; manage dependencies, timelines, risks, governance, and senior stakeholder alignment. Develop scalable content-creator tooling and scheduling workflows, make trade-off decisions, and implement process improvements including AI-powered automation.
Summary Generated by Built In
Teamwork makes the stream work.
Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.


What does the team work on?

Roku’s Viewer Product team owns the ever-evolving end-to-end experience for the 100+ million households that use Roku every day. We design, build, and optimize everything they see—from the Roku Home Screen, Live TV Guide, and Sports Zone to the Roku Channel app on and off-platform—and power it all with our Consumer-AI personalization engine, which is also used for these experiences, as well as the billions of searches performed. Our global, cross-functional squad of product managers, designers, data scientists, and engineers spans San Jose, New York, Santa Monica, Austin, Boston, the UK, Mexico, and India. Our mission is to connect 400 million viewers worldwide to their favorite entertainment through something that is simple and delightful.


What is the role?

Roku is seeking a Senior Program Manager, Themed Experiences to join the Viewer Product team and help bring to life a new, high-visibility surface on the Roku Home Screen. This is a highly visible, leadership-level program.

This role will drive the program toward launch, coordinating across engineering, product management, advertising, personalization, and creative teams to deliver a differentiated Roku experience.

The Senior Program Manager will build and maintain program structure, manage cross-functional dependencies spanning multiple time zones, and ensure the team hits critical milestones on an ambitious timeline. This person will also partner with stakeholders to develop tooling and scheduling workflows for content creators, enabling a sustainable and scalable production process. The ideal candidate is a seasoned program leader who thrives in fast-moving, ambiguous environments, earns trust through decisive action, and brings recommendations on AI-driven automations and methodologies to optimize program execution.

For California, New York, and Massachusetts - The estimated annual base salary for this position is between $280,000 - $310,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.


How will I use AI at Roku?

At Roku, we don't just use AI; we work with it. AI agents and smart tools help power drafts, analysis, and repetitive workflows, while our people bring direction, judgment, and accountability.

We value curious, adaptable builders who can show how they've used AI, agents, or automation to move faster, improve quality, and scale their impact. Strong candidates know how to frame problems, guide AI-assisted work, check the output, and learn quickly. Above all, they bring curiosity, adaptability, and sound judgment.


What are the responsibilities of the role?
  • Drive end-to-end program management for a new home screen experience from development through launch and ongoing operations
  • Coordinate cross-functional workstreams across product, engineering, design, advertising, personalization, and creative teams
  • Build and maintain detailed program plans, timelines, and dependency maps across globally distributed teams spanning multiple time zones
  • Establish and run program governance including status reporting, risk identification, escalation paths, and decision-making frameworks
  • Partner with product management to translate vision into actionable milestones and deliverables
  • Develop tooling requirements and scheduling workflows for content creators to enable scalable production
  • Drive alignment across senior stakeholders, ensuring clarity of roles, responsibilities, and priorities
  • Identify and implement process improvements, including AI-powered automations and methodologies, to accelerate program delivery
  • Manage competing priorities and make timely trade-off decisions to keep the program on track
  • Leverage project management tools such as Jira, Jira Product Discovery, and Asana to maintain program visibility and accountability

What experience would help someone be successful in this role at Roku?
  • 10+ years of program management experience in technology, media, entertainment, or consumer products
  • Demonstrated success managing
  • Experience driving programs from concept through launch in fast-paced, ambiguous environments
  • Strong ability to earn trust and influence without direct authority across engineering, product, design, and creative teams
  • Proficiency with project management and product discovery tools such as Jira, Asana, and similar platforms
  • Excellent communication and stakeholder management skills, with the ability to synthesize information for diverse audiences
  • Experience working with globally distributed teams across multiple time zones
  • Familiarity with consumer-facing product development, home screen or platform experiences, or content-driven product surfaces
  • Track record of identifying and implementing process efficiencies, including the use of AI tools and automation
  • Strong organizational skills with exceptional attention to detail and the ability to manage competing priorities
#LI-SB5
What's Roku's approach to hybrid working?

Roku fosters an inclusive and collaborative environment where teams generally work in the office Monday through Thursday. Fridays are generally flexible for remote work, except for employees whose specific roles or assigned office location require five days' a week attendance.


What are some of the benefits?

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.


Accommodations

Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to [email protected].


What should I know about Roku's culture?

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. 

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. 

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing [email protected].

Skills Required

  • 10+ years of program management experience in technology, media, entertainment, or consumer products
  • Experience driving programs from concept through launch in fast-paced, ambiguous environments
  • Ability to earn trust and influence without direct authority across engineering, product, design, and creative teams
  • Proficiency with project management and product discovery tools such as Jira and Asana
  • Excellent communication and stakeholder management skills, including synthesizing information for diverse audiences
  • Experience working with globally distributed teams across multiple time zones
  • Familiarity with consumer-facing product development, home screen or platform experiences, or content-driven product surfaces
  • Track record of identifying and implementing process efficiencies using AI tools and automation
  • Strong organizational skills, exceptional attention to detail, and ability to manage competing priorities

Roku Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Roku and has not been reviewed or approved by Roku.

  • Fair & Transparent Compensation Pay is positioned as competitive across many roles, with frequent emphasis on strong base and total compensation relative to market expectations. Fair-pay perception appears comparatively stronger than overall satisfaction with the broader rewards package.
  • Healthcare Strength Healthcare coverage is framed as a standout, with sizable employer premium contributions that can reduce employee premiums significantly depending on plan choice. Preventive care and mental-health support are also described as part of the core offering.
  • Leave & Time Off Breadth Time-off offerings are presented as broad, including paid holidays, PTO, and multiple leave categories such as bereavement and family-related leave. Self-managed or “unlimited” PTO is also described for many salaried roles, supporting flexibility in taking time off.

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The Company
HQ: San Jose, CA
2,724 Employees
Year Founded: 2002

What We Do

Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and Roku TV™ models are available around the world through direct retail sales and licensing arrangements with TV OEMs and service operators.

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