Our Opportunity:Chewy is looking for a Sr. Program Manager - Segmentation to join our Site Experience team, based in Boston or Seattle. This is an exciting opportunity to lead a core workstream for the Chewy Site Experience team and deliver personalized, relevant, and consistent experiences across Chewy.com.
In this role, you will own the onsite customer segmentation content and merchandising roadmap-driving alignment, execution, and measurable results across the site. You'll partner closely with teams across Product, CRM, Creative, App, and Analytics to translate lifecycle insights into fit-for-purpose strategies and experiences that reflect where customers are in their journey with Chewy.
You'll be the central point of contact for segmentation progress, ensuring that every initiative is grounded in customer needs, informed by data, and designed to deliver scaled impact. From Homepage tests to targeted content strategies, you'll help shape how customers experience the warmth, care, and delight of the Chewy brand in every click. Does this sound like you? If so, we would love to hear from you! Come run with the Pack!
What You'll Do:
- Own and manage the Customer Segmentation initiative roadmap, ensuring all projects, achievements, and deliverables are on track and prioritized to deliver maximum customer and business value.
- Act as the central hub with the site merchandising team for segmentation progress and alignment, providing clear updates, surfacing risks, and rallying cross-functional partners around shared goals.
- Collaborate with Product, CRM, Creative, App, and Analytics teams to define and implement strategies informed by customer lifecycle insights and behavioral data.
- Translate insights into testable briefs and site strategies, ensuring a robust test-and-learn agenda that drives measurable improvements to the customer experience.
- Oversee segmentation-informed experiments across high-visibility pages (e.g., Homepage, Deals page, Thank You page), from design through execution and analysis.
- Establish and maintain governance and intake processes to ensure segmentation principles are consistently applied across customer touchpoints.
- Champion a data-driven approach-partnering with analytics teams to track performance, share findings, and refine strategies.
What You'll Need:
- Bachelor's degree in business, marketing, or related field.
- 5+ years of relevant work experience, including 2+ years in ecommerce or digital program management.
- Proven track record managing cross-functional programs in a fast-paced, matrixed environment.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent written, verbal, and presentation skills, with the ability to influence customers at all levels.
- Highly organized and detail-oriented, with the ability to manage multiple priorities simultaneously.
Bonus:
- Experience with customer segmentation models, personalization strategies, and A/B testing methodologies.
- Familiarity with analytics tools (Google Analytics, Tableau) and comfort with SQL.
- Background in site merchandising, digital marketing, customer lifecycle marketing, or product management.
Chewy is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, gender, citizenship, marital status, religion, age, disability, gender identity, results of genetic testing, veteran status, as well as any other legally-protected characteristic. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
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What We Do
We view pets and pet parents as family and are obsessed with meeting their needs and exceeding customer expectations through every interaction. Behind the scenes, our talented teams are made up of innovators, delighters, big-thinkers and of course, passionate pet people—creating a place where you'll be empowered to build, grow and unleash your fullest potential.
We don’t just stand by our company mission—we’re obsessed with it. We seek to be the most trusted and convenient destination for pet parents and partners, everywhere. And we’re constantly finding new ways to do just that.
At Chewy, we understand pet parenthood is full of joyful highs and anxious lows. That’s why we’re here, standing alongside pet parents, providing everything their pets need for a happy, healthy life. We’re a leading online source for pet products, supplies, and prescriptions. We offer a broad selection of high-quality products and services at competitive prices with an exceptional level of customer care and a personal touch.
Since launching in 2011, we’ve combined the personalized service of your neighborhood pet store with the convenience and speed of e-commerce. We pride ourselves on being the only brand available 24/7/365 to support pet parents throughout their journey.
We have a rich history of being recognized for our deep care and personalization while going above and beyond for our customers and their pets.
We view pets and their people as more than just customers and look forward to meeting their needs and exceeding expectations through every interaction. With Chewy, no one pet-parents alone.
Our culture is for those who thrive on delivering results and becoming your best—no matter your role or location. At Chewy, our Operating Principles serve as a common language, or framework, that connects two of Chewy's most valuable elements—our people and our culture. The Operating Principles guide our character, capabilities, imagination, and methods for execution in support of our company's mission.
Why Work With Us
We're proud to be one of the fastest growing e-commerce companies of all time.
With growth comes the exciting opportunity to be a part of a world-class organization of engineering, product, and design team members, responsible for driving our latest innovations and designing "out-of-the Chewy box" experiences.
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