The Role
Manage and drive go-to-market operations for product launches, ensuring effective execution and alignment across teams to maximize client impact and operational efficiency.
Summary Generated by Built In
At Bazaarvoice, we create smart shopping experiences. Through our expansive global network, product-passionate community & enterprise technology, we connect thousands of brands and retailers with billions of consumers. Our solutions enable brands to connect with consumers and collect valuable user-generated content, at an unprecedented scale. This content achieves global reach by leveraging our extensive and ever-expanding retail, social & search syndication network. And we make it easy for brands & retailers to gain valuable business insights from real-time consumer feedback with intuitive tools and dashboards. The result is smarter shopping: loyal customers, increased sales, and improved products.
The problem we are trying to solve : Brands and retailers struggle to make real connections with consumers. It's a challenge to deliver trustworthy and inspiring content in the moments that matter most during the discovery and purchase cycle. The result? Time and money spent on content that doesn't attract new consumers, convert them, or earn their long-term loyalty.
Our brand promise : closing the gap between brands and consumers.
Founded in 2005, Bazaarvoice is headquartered in Austin, Texas with offices in North America, Europe, Asia and Australia.
It’s official: Bazaarvoice is a Great Place to Work in the US , Australia, India, Lithuania, France, Germany and the UK!
As a Senior Program Manager, Product GTM Operations, you are the vital operational engine driving our product innovation to market. You will own the end-to-end GTM program management, building the structure and accountability needed to accelerate the high-velocity launch of new products and features.
Crucially, you will ensure the right-sized GTM approach is defined and executed for each release, optimizing for impact and efficiency. Embedded directly within the Product organization, you will orchestrate seamless execution across Product Management, Engineering, Product Marketing, Client Success, and Services, ensuring every launch is a high-impact, timely market success.
What you'll be doing:
- Lead strategic portfolio GTM programs by driving large-scale initiatives that encompass multiple product releases quarterly and align with overall product strategy.
- Optimize high-velocity GTM cadence to oversee and refine program management, ensuring the necessary speed and quality for a continuous release schedule.
- Define and deploy right-sized GTM by evaluating the scale of new product value and implementing the appropriate launch activities for maximum client impact and efficiency.
- Own offer and SKU governance by partnering with product marketing and product managers to guide all new product bundles, offers, and SKUs through the formal definition and readiness process.
- Provide portfolio performance visibility by tracking, analyzing, and presenting a comprehensive view of the quarterly GTM launch cycle, including risks, dependencies, and successes, to leadership.
- Drive GTM process innovation by proactively evaluating and experimenting with activities across the product lifecycle to uncover areas for growth, scalability, and operational efficiency.
- Evolve program best practices and documentation by maintaining, socializing, and enforcing high-quality standards and comprehensive documentation for our standardized GTM approach.
Required Skills & Experience:
- 3-5 years of experience with Product Management, Product GTM Ops and/or Product Program Management.
- Knowledgeable in product lifecycle and Go-to-Market strategies. * Ability to understand and oversee a high velocity of quarterly releases and ensure GTM excellence for all activities.
- Proven experience delivering high value programs that solve real business issues and drive growth.
- Ability to communicate, build trust and drive results across a wide range of technical and non-technical stakeholders.
- An uncanny ability to help break down complex problems into discrete, manageable work streams for you and collaborators.
- An ability to determine and drive towards outcomes, not just deliverables.
- Unafraid to drive accountability and surface blockers in a timely manner to support client and business outcomes.
- Detail oriented with the ability to understand the short and long term impact of decisions.
- Open minded with the ability to pivot as necessary to ensure the best outcomes
Nice to haves:
- Program Management certification.
- Experience with coordinating new SKU development.
- Experience with Jira.
Why join Bazaarvoice?
Customer is key
We see our own success through our customers’ outcomes.
We approach every situation with a customer first mindset.
Transparency & Integrity Builds Trust
We believe in the power of authentic feedback because it’s in our DNA.
We do the right thing when faced with hard choices. Transparency and trust accelerate our collective performance.
Passionate Pursuit of Performance
Our energy is contagious, because we hire for passion, drive & curiosity.
We love what we do, and because we’re laser focused on our mission.
Innovation over Imitation
We seek to innovate as we are not content with the status quo.
We embrace agility and experimentation as an advantage.
Stronger Together
We bring our whole selves to the mission and find value in diverse perspectives.
We champion what’s best for Bazaarvoice before individuals or teams.
As a stronger company we build a stronger community.
Commitment to diversity and inclusion
Bazaarvoice provides equal employment opportunities (EEO) to all team members and applicants according to their experience, talent, and qualifications for the job without regard to race, color, national origin, religion, age, disability, sex (including pregnancy, gender stereotyping, and marital status), sexual orientation, gender identity, genetic information, military/veteran status, or any other category protected by federal, state, or local law in every location in which the company has facilities. Bazaarvoice believes that diversity and an inclusive company culture are key drivers of creativity, innovation and performance. Furthermore, a diverse workforce and the maintenance of an atmosphere that welcomes versatile perspectives will enhance our ability to fulfill our vision of creating the world’s smartest network of consumers, brands, and retailers.
Please note: A basic background check will be required for the successful candidate
Top Skills
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The Company
What We Do
Each month in the Bazaarvoice Network, more than a billion consumers create, view, and share authentic user-generated content including reviews, questions and answers, and social photos across more than 11,500 global brand and retailer websites. From search and discovery to purchase and advocacy, Bazaarvoice’s solutions help brands and retailers reach in-market shoppers, personalize their experiences, and give them the confidence to buy.
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