Senior Product Owner (Remote)

Posted 17 Days Ago
Hiring Remotely in San Antonio, TX
Remote
140K-160K Annually
Senior level
AdTech • eCommerce • Marketing Tech
The Role
The Senior Product Owner will define and manage the strategic product portfolio, collaborate with cross-functional teams, manage Scrum team activities, prioritize the product backlog, develop competitive pricing strategies, and support clients through direct engagement while overseeing the product development process and optimizing performance based on KPIs.
Summary Generated by Built In

Company Description

Vericast is the financial institution (FI) performance partner. We help banks and credit unions drive growth, improve efficiency, increase engagement and navigate change through the power of data, technology and people. Our advanced analytics, data-driven insights and integrated solution set enable better execution with agility, precision and scale. That’s why thousands of financial institutions look to Vericast and our 150 years of financial services expertise to help them achieve more. For more information, visit http://www.vericast.com or follow Vericast on LinkedIn.

Job Description

The Senior Product Owner is responsible for defining and managing the strategic direction of the product portfolio, ensuring alignment with overall business objectives. This role involves collaborating with cross-functional teams - including product marketing, sales, development, CRM, pricing, and customer support - to develop and communicate a clear product roadmap. The Sr. Product Owner will manage all Scrum team activities, foster cross-team collaboration, and serve as the central communication point to ensure alignment and clarity across departments. Key responsibilities include defining and maintaining the product backlog, breaking down epics into actionable features and user stories, and prioritizing tasks based on business and technical needs.
They will work closely with the pricing team to develop competitive pricing strategies and with product marketing to create effective go-to-market plans and sales enablement tools. This role requires continuous development of market and technical knowledge to inform product decisions, leveraging CRM tools and customer insights to guide product enhancements. The Sr. Product Owner will oversee the execution of the product development process, monitor performance against key KPIs, and make data-driven decisions to optimize the product portfolio. As the Subject Matter Expert (SME), the Sr. Product Owner will support clients through direct engagement and represent the product at various speaking engagements, webinars, and public forums, driving product awareness and market presence.

KEY DUTIES/RESPONSIBILITIES

  • Product Strategy and Roadmap Management: Define and manage the strategic direction of product portfolio, aligning it with overall business objectives. Collaborate with cross-functional teams - including product marketing, sales, and other product owners - to develop a clear product roadmap. Regularly update and communicate the roadmap to stakeholders, ensuring alignment and clarity. 30%
  • Cross-Functional Collaboration and Coordination: Manage all activities of the Scrum team, including Daily Stand Ups, Planning, Grooming, and Retrospectives. Create a relationship with the Scrum Team that fosters mutual respect and collaboration. Act as the central communication point between development, sales, marketing, CRM, pricing, and customer support teams to ensure each understands their role in the product development process. 30%
  • Backlog Management and User Story Development: Define and maintain the product backlog for products supported, breaking down epics into features and creating detailed user stories for development teams. Ensure the backlog is prioritized based on business and technical needs, serving as the business expert for the Scrum Team and negotiating priorities with stakeholders. Accept completed user stories to ensure they fulfill the defined acceptance criteria. 20%
  • Pricing and Go-to-Market Strategy: Collaborate with the pricing team to develop and refine pricing strategies that ensure competitive positioning and profitability. Work with product marketing to create effective go-to-market plans, sales enablement tools, and customer-facing materials that communicate the product's value proposition. 5%
  • Market and Technical Knowledge Development: Continuously build market and technical knowledge to inform key product decisions. Develop a high level of expertise on the products supported, learning and relaying technical concepts dynamically based on the audience. Leverage CRM tools and customer insights to guide product enhancements, ensuring the portfolio meets customer needs and drives satisfaction. 5%
  • Execution and Performance Monitoring: Oversee the execution of the product development process, ensuring that all teams are on track to meet key milestones and deliverables. Monitor the performance of the product portfolio against key performance indicators (KPIs) such as revenue, market share, and client satisfaction. Make data-driven decisions to optimize the product portfolio and adjust strategies as needed to achieve desired outcomes. 5%
  • Client Support and Thought Leadership: Serve as the Subject Matter Expert (SME) for the product portfolio, supporting clients through direct engagement, presentations, and consultations. Represent the product at webinars, conferences, and speaking engagements, sharing insights and updates to strengthen client relationships and market presence. Develop content for various channels, including blogs and vlogs, to communicate product features, benefits, and industry trends. Actively participate in public forums to demonstrate expertise, foster trust, and drive product awareness, while ensuring that all messaging aligns with the overall product strategy and company goals. 5%

Qualifications

EDUCATION

  • Bachelor's Degree (Required) in a technical field or finance preferred.

EXPERIENCE

  • 10-15+ years of experience in supporting data teams.
  • Proven track record of managing the end-to-end lifecycle of data-driven products from conception to launch and beyond.
  • 5+ years creating and maintaining a product roadmap that aligns with business objectives and is adaptable to changing market and technical landscapes.
  • 3+ years working closely with cross-functional teams, including data scientists, data engineers, software developers, and business stakeholders.
  • 5+ years in Agile methodologies (Scrum, Kanban) and tools (JIRA, Confluence) to manage project timelines, sprints, and iterative development.

    KNOWLEDGE/SKILLS/ABILITIES

    • Ability to break down technical issues into easily digestible data points.
    • Ability to manage and align expectations between technical teams and non-technical stakeholders.
    • Ability to work independently and as part of a team.
    • Advanced Certification in Product Management for Financial Services.
    • Certified Scrum Product Owner (CSPO) preferred.
    • Excellent written and verbal communication skills.
    • Experience in advertising or big data preferred.
    • Experience managing a Scrum team and backlogs for that team.
    • Full understanding of Agile principles, with Agile certification.
    • Project Management Professional (PMP) preferred.
    • Strong interpersonal and relationship building skills.
    • Strong leadership skills to manage and motivate a team, with experience in leading cross functional teams and projects.
    • Understanding of financial services industry.

    Additional Information

    Base Salary: $140,000 - $160,000

    Position is eligible for an annual bonus incentive program.

    The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities.

    Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K with company match and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!

    At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.

     #LI-KK1 #LI-REMOTE

    Top Skills

    Data
    Technology
    The Company
    HQ: San Antonio, TX
    6,024 Employees
    On-site Workplace

    What We Do

    Vericast is reimagining marketing solutions one business-to-human connection at a time. By influencing how over 120 million households eat, shop, buy, save and borrow, Vericast fuels commerce, drives economic growth and directly accelerates revenue potential for thousands of brands and businesses. While its award-winning portfolio of products, technology and solutions are part of the Vericast story, its people are the true differentiators; trailblazers in data intelligence, marketing services, transaction solutions, campaign management and media delivery.

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