The Role
Drive product requirement development and execution from user feedback and data; collaborate with Product, Design, and Engineering; own GTM and feature launches; plan campaigns and growth strategies; define and track core metrics; handle daily operations including content governance and user experience monitoring.
Summary Generated by Built In
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
About the Role
We are looking for a self-driven, results-oriented Senior Product Operations Manager to join the Binance Square team. You will drive product requirement development and execution based on user feedback and business growth objectives, and continuously improve product performance through growth strategies and operational initiatives.
Key Responsibility
- Identify product optimization opportunities and define product requirements based on user feedback, data analysis, and business growth objectives.
- Collaborate closely with Product, Design, and Engineering teams to drive end-to-end product delivery.
- Own GTM strategy for new feature launches, including user communication, launch promotion, and performance tracking.
- Plan and execute product campaigns to boost user engagement and activity.
- Develop and implement growth strategies to drive core metric improvements.
- Define, track, and analyze core product metrics and surface actionable insights for optimization
- Handle day-to-day operations including content governance, user experience monitoring, and cross-functional coordination.
Requirements:
- 5+ years of experience in product operations or a related role; crypto/Web3 industry experience required (trading product experience is a strong plus).
- Strong data analysis skills with hands-on experience using analytics tools (SQL is a plus).
- Fluent in both written and spoken English as a working language.
- Excellent cross-functional collaboration and communication skills; able to drive projects effectively in a fast-paced environment.
- Proven ability to independently plan and execute growth initiatives.
- Experience with social or content platforms is a plus.
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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Skills Required
- 5+ years of experience in product operations or a related role
- Crypto / Web3 industry experience
- Trading product experience
- Strong data analysis skills
- Hands-on experience using analytics tools
- SQL (listed as a plus)
- Fluent written and spoken English
- Excellent cross-functional collaboration and communication skills
- Proven ability to independently plan and execute growth initiatives
- Experience with social or content platforms
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The Company
