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Job Function:
MarketingJob Sub Function:
Advertising & PromotionsJob Category:
ProfessionalAll Job Posting Locations:
Aachen, North Rhine-Westphalia, GermanyJob Description:
Senior Product Marketing Specialist
This position on the marketing team EMEA is responsible for coordinating Abiomed’s product strategy and communication and product launches with the focus (but not exclusively) on the cardiology portfolio.
Responsibilities:
Strategically manage all aspects of internal and external marketing strategy including leaders intent and all business partners ensuring alignment, consistency and execution
Adjust global marketing plan (regional and regulatory requirements) and communication plans to local needs and coordinate roll out ensure clear marketing messaging and value propositions for internal and external communication
Assess gaps and market needs/growth potential to guide/drive product marketing materials and make recommendations for enhancements, working closely with the global marketing and EMEA communication team
Ensure competitive readiness
Lead product launch execution, launch communication and campaigns to support product launches and changes
20% field based
Requirements:
Bachelor’s degree; advanced degree highly preferred
4-7 years of demonstrated experience in marketing role and in medtech, interventional cardiology preferred
Demonstrated proficiency with project planning and budgeting
Strong interpersonal communication skills, written and presentation skills and the ability to manage multiple programs at once and effectively prioritize work are essential.
Experience utilizing data to define digital strategy
A passion for helping others and a desire to help improve outcomes for patients
Fluent in both German and English language
Preferred:
Experience in medical device, biopharma, healthcare or another regulated field is preferred.
The anticipated base pay range for this position is 75,000 EUR to 118,450 EUR.
Required Skills:
Cardiology, Marketing, Stakeholder CollaborationPreferred Skills:
Advertising, Analytical Reasoning, Brand Identity, Brand Positioning Strategy, Brand Recognition, Budget Management, Communication, Content Marketing, Customer Intelligence, Data Analysis, Data Reporting, Design Mindset, Execution Focus, Financial Analysis, Leverages Information, Organizing, Problem Solving, Sales Presentations, Sales PromotionsTop Skills
What We Do
Profound Change Requires Boldness.
Johnson & Johnson is the largest and most broadly based healthcare company in the world. We’re producing life-changing breakthroughs every day, and have been for the last 130 years.
The combination of new technologies and your expertise enables amazing things to happen. Teams from J&J’s consumer business are creating digital tools to help people track the health of their skin. Those working in medical devices are 3-D printing artificial joints personalized for each patient, while researchers in pharmaceuticals use AI to discover lifesaving drugs. Imagine what the rest of our team of 134,000 people at 260 companies in more than 60 countries across the world is accomplishing. We redefine what it means to be a big company in today’s world.
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