Senior Product Marketing Manager

Posted Yesterday
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San Francisco, CA, USA
In-Office
Senior level
Artificial Intelligence • Software • Cybersecurity
The Role
Lead go-to-market for an AI-native identity security platform: own launches, positioning, sales enablement, competitive intel, roadmap narrative, and customer proof points to drive adoption and pipeline.
Summary Generated by Built In

C1 is the first AI-native identity security platform that protects every identity: human, non-human, and AI. With powerful automation, platform-level AI, and out-of-the-box connectors, it centralizes access visibility, enforces fine-grained controls, enables just-in-time access, and automates user access reviews across all apps. It’s easy to use, quick to deploy, and trusted by enterprises like DigitalOcean, Instacart, Ramp, and Zscaler.

As our Senior Product Marketing Manager, you'll own how the market understands what we do and why it matters, and you'll be the connective tissue between product and the field. You'll lead launches end to end, sharpen our positioning, and make sure every seller can carry the story into a room and win with it.

What you'll do:
  • Own product launches end-to-end: narrative, messaging, assets, and cross-functional orchestration across product, sales, customer success, and marketing.

  • Develop positioning and messaging that is both technically credible and commercially sharp, and keep it consistent across the website, sales decks, and campaigns as the category evolves.

  • Own sales enablement as a core part of the role: translate the "so what" of every release into language sellers can use, build the pitch narratives, and train the team so the story actually shows up in deals.

  • Support competitive intelligence: track the IGA and emerging agentic identity landscape and arm the field to differentiate clearly.

  • Partner with product management to shape the roadmap narrative, define ICP and buyer personas, and bring the voice of the customer and the field back into product decisions.

  • Build the proof points that make our claims undeniable to our buyers through customer stories, metrics, and content.

The best person for this job:
  • Has a deep product marketing background in B2B SaaS, ideally in identity, infrastructure, or security.

  • Is a strong storyteller who can make a message technically accurate and emotionally compelling, and knows the difference between positioning and a feature list.

  • Has run sales enablement and is excellent at the translation it takes: turning complex product capabilities into a clear "so what," then training the field until that story lands in prospect and customer conversations.

  • Has run real launches and owned enablement, and can point to launches that moved pipeline and sellers who actually used the materials.

  • Is customer-obsessed and fluent talking to CISOs, CIOs, Heads of IT, and AI leaders, and comfortable getting technical with product and engineering.

  • Thrives in a fast-moving, high-growth environment and is energized by an emerging, fast-shifting category (bonus points for experience with AI-focused companies or agentic identity).

  • Operates with high ownership and owns problems, raises the bar, and obsesses over customer success.


ConductorOne, Inc. is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

Skills Required

  • Deep product marketing background in B2B SaaS
  • Experience running sales enablement and training sellers
  • Proven track record owning product launches and enablement that moved pipeline
  • Strong storytelling, positioning, and messaging skills (technically credible and commercially sharp)
  • Comfortable engaging CISOs, CIOs, Heads of IT, and AI leaders and getting technical with product/engineering
  • Customer-obsessed; able to bring voice of the customer into product decisions
  • Thrives in fast-moving, high-growth environments and demonstrates high ownership
  • Experience in identity, infrastructure, or security product marketing
  • Experience with AI-focused companies or agentic identity
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The Company
2,100 Employees
Year Founded: 1993

What We Do

C1 is an AI-native identity security platform designed to protect human, non-human, and AI identities. By leveraging platform-level AI and powerful automation, C1 centralizes access visibility, enforces fine-grained controls, enables just-in-time access, and automates user access reviews across all applications, helping enterprises reduce their attack surface and enhance identity governance.

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