Senior Product Marketing Manager

Posted Yesterday
Be an Early Applicant
Hiring Remotely in United States
Remote
130K-155K Annually
Senior level
Machine Learning • Productivity • Sales • Software
We grow revenue, drive innovation & efficient growth, & make customer-facing reps wildly productive
The Role
Lead product marketing for Outreach's AI-enabled revenue platform: develop messaging, conduct market/customer research, own sales enablement assets, and execute go-to-market plans across Product, Marketing, Sales, and Customer teams to drive pipeline and revenue.
Summary Generated by Built In
About Outreach
 
Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. Outreach infuses agentic AI, conversation intelligence, and assistive AI to power hundreds of use cases across revenue motions. From new logo prospecting to expansions, deal acceleration, driving retention, and forecasting, Outreach AI automates workflows and frees sellers to focus on more strategic conversations and actions. Revenue leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. World leading enterprise organizations use Outreach to power their revenue teams, including Databricks, SAP, Siemens, and Verizon to name a few. 

About The Team 

At Outreach, product marketing doesn't just support the business, it shapes how thousands of revenue teams experience the platform every day. You'll join a tight-knit team that works at the center of Product, Marketing, Sales, and Customer Experience, tackling problems with a direct line to customer outcomes and company growth. 

We're curious, collaborative, and a little obsessed with making things better. We push each other to do our best work, enjoy doing it and we genuinely have each other's backs. 

About the Role 

At Outreach, what we build changes how thousands of sales teams sell every day. We're looking for a Sr. Product Marketing Manager to support our product launches and AI innovations with messaging, positioning and go-to-market planning that is compelling to our customers and prospects. You'll be the expert on your product, building value propositions that connect with buyers and giving our Marketing, Sales, Partner, and Customer teams what they need to win. If you love turning powerful technology into clear, simple stories that drive pipeline and revenue, you'll feel right at home here.

Your Daily Adventures Will Include

    • Conducting market and customer research to stay in touch with buyer needs, and create and maintain clear, differentiated messaging that resonates with our target audience 

    • Be the customer and product subject matter expert on pains and needs  

    • Owning the core bill of materials including messaging framework, FAQ, and demos to enable our sales teams 

    • Developing and executing the go-to-market plan for new product/feature releases collaborating across Engineering/Product, Marketing, Finance, Sales & Customer Success teams 

    • Cross-functional collaboration across GTM teams regarding messaging and high-value solution assets 

    • Demonstrating a strong ability to lead cross-functional teams to drive business and product results that measurably deliver company impact and pipeline 

    • Bringing exceptional ability to drive key business objectives with data-driven, fact-based insights that lead to well-informed strategic plans, quick decision making, and impactful outcomes 

Our Vision of You

    • 5-7+ years of experience working as a product marketer in the technology industry 

    • Exceptional communication, writing and presentation skills 

    • Experience defining and executing go-to-market strategies across marketing, sales, partner and customer teams  

    • History creating messaging frameworks and positioning for individual and platform solutions that resonate with buyers 

    • Ability to deliver clear and compelling customer-facing messaging and materials 

    • Experience using AI tools to accelerate content creation, streamline workflows, and outputs 

    • Expertise in B2B SaaS with the ability to rapidly gain an in-depth knowledge of the Outreach, the Revenue Orchestration category, competitors and their AI advancements 

    • Proven ability to drive key business objectives with quick decision making for impactful outcomes 

    • Bachelor's degree required 

The Mindset to Succeed in the Role

    • Enthusiastic with strong attention to detail, creative, open-minded, persistent, and highly collaborative 

    • Excellent organizational and prioritization skills, with the ability to manage multiple projects in a fast-paced environment and consistently deliver key milestones 

    • A self-starter who takes ownership of projects and follows through  

#LI-AM1

Why You’ll Love It Here
 
• Flexible time off
• 401k to help you save for the future
• Generous medical, dental, and vision coverage for full-time employees and their dependents
• A parental leave program that includes options for a paid night nurse, and a gradual return to work
• Infertility/ assisted reproductive services benefit
• Employee referral bonuses to encourage the addition of great new people to the team
• Snacks and beverages in the Office, along with fun events to celebrate
• Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military
 
Outreach is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
 
Our success is reliant on building teams that include people from different backgrounds and experiences who can elevate assumptions and ideas with fresh perspectives. We're dedicated to hiring the whole human, not just a resume. To that end, we look for a diverse pool of applicants-including those from historically marginalized groups. We would like to invite you to apply even if you don't think you meet all of the requirements listed below. We don't want a few lines in a job description to get between us and the opportunity to meet you.

Skills Required

  • 5-7+ years of product marketing experience in the technology industry
  • Exceptional communication, writing, and presentation skills
  • Experience defining and executing go-to-market strategies across marketing, sales, partner and customer teams
  • History creating messaging frameworks and positioning for products and platforms
  • Ability to deliver clear and compelling customer-facing messaging and materials
  • Experience using AI tools to accelerate content creation and workflows
  • Expertise in B2B SaaS and ability to rapidly learn product and competitive landscape
  • Proven ability to drive business objectives with data-driven decision making
  • Bachelor's degree

Outreach Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Outreach and has not been reviewed or approved by Outreach.

  • Parental & Family Support Parental leave is described as unusually generous, including extended leave and distinctive transition support such as a paid night nurse option and food delivery. Family-oriented benefits are repeatedly positioned as a standout part of the overall package.
  • Healthcare Strength Medical, dental, and vision coverage is described as comprehensive, with the employer covering a majority of premiums in many cases. Mental health support and an EAP for confidential counseling are also included as part of the health offering.
  • Equity Value & Accessibility Equity (stock options/RSUs) is commonly included as part of total compensation and is framed as a meaningful component of rewards. For some roles, equity is viewed as a notable source of upside that complements cash compensation.

Outreach Insights

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The Company
HQ: Seattle, WA
1,155 Employees
Year Founded: 2014

What We Do

Outreach is the number one sales engagement platform. Using advanced machine learning and AI to automate and prioritize customer touchpoints, Outreach dramatically increases sales reps' effectiveness and ability to drive smarter, more insightful engagement with their customers. We're on a mission to make every customer-facing rep wildly productive.

Why Work With Us

We balance explosive growth with unwavering values. We believe in agility, but we don't compromise on high standards or delivering the best quality. Everyone truly wants to do the right thing. At Outreach, you are not only permitted to own your business, but expected to. If you're excited by ownership, you'll fit right in. You will never be bored.

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