Senior Product Marketing Manager

Reposted 11 Days Ago
2 Locations
In-Office
166K-195K Annually
Senior level
Fintech • Cryptocurrency
Robinhood's mission is to democratize finance for all.
The Role
As a Senior Product Marketing Manager, you'll drive go-to-market strategies, execute marketing campaigns, and collaborate with product teams to enhance customer acquisition and retention.
Summary Generated by Built In
Join us in building the future of finance.

Our mission is to democratize finance for all. An estimated $124 trillion of assets will be inherited by younger generations in the next two decades. The largest transfer of wealth in human history. If you’re ready to be at the epicenter of this historic cultural and financial shift, keep reading.

About the team + role

We are building an elite team, applying frontier technologies to the world’s biggest financial problems. We’re looking for bold thinkers. Sharp problem-solvers. Builders who are wired to make an impact. Robinhood isn’t a place for complacency, it’s where ambitious people do the best work of their careers. We’re a high-performing, fast-moving team with ethics at the center of everything we do. Expectations are high, and so are the rewards.

The Product Marketing team is at the forefront of driving customer acquisition, engagement, and retention for Robinhood’s core products! This team sits within the Growth org and blends product positioning, audience segmentation, messaging strategy, and go-to-market execution.

As a Senior Product Marketing Manager, you’ll be responsible for driving go-to-market strategies and executing marketing campaigns across multiple product categories. You’ll partner with product management, creative, research, legal, and others to bring new features and products to market, fuel customer growth, and shape Robinhood’s product narrative. 

This role is based in our New York City, NY or Menlo Park, CA offices, with in-person attendance expected at least 3 days per week.

At Robinhood, we believe in the power of in-person work to accelerate progress, spark innovation, and strengthen community. Our office experience is intentional, energizing, and designed to fully support high-performing teams. 

What you’ll do
  • Build and implement go-to-market (GTM) strategies and evergreen marketing campaigns to support product and feature launches
  • Develop differentiated and compelling messaging informed by market insights, customer research, and product expertise
  • Drive growth performance through data-backed marketing strategy, A/B testing, and a deep understanding of acquisition economics
  • Collaborate closely with internal partners and senior leadership to align on goals and evaluate marketing impact
  • Serve as a strategic advisor to product teams, helping inform roadmaps and product improvements based on user insights
What you bring
  • Strong communication and relationship-building skills across various levels and functions
  • Experience in consumer-facing marketing or product roles, ideally in tech or financial services
  • Fluency in marketing channels such as paid media, lifecycle, performance, and social
  • Comfort working in fast-paced, highly regulated environments
  • Ability to break down complex ideas into clear, accessible messaging for a broad audience
  • Familiarity with AI tools to enhance work efficiency
  • Strong analytical skills, including experience with testing methodologies like A/B testing
What we offer
  • Challenging, high-impact work to grow your career.
  • Performance-driven compensation with multipliers for outsized impact, bonus programs, equity ownership, and 401(k) matching.
  • Best-in-class benefits to fuel your work, including 100% paid health insurance for employees with 90% coverage for dependents.
  • Lifestyle wallet — a highly flexible benefits spending account for wellness, learning, and more.
  • Employer-paid life & disability insurance, fertility benefits, and mental health benefits.
  • Time off to recharge including company holidays, paid time off, sick time, parental leave, and more!
  • Exceptional office experience with catered meals, events, and comfortable workspaces.

In addition to the base pay range listed below, this role is also eligible for bonus opportunities + equity + benefits.

Base pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands. The expected base pay range for this role is based on the location where the work will be performed and is aligned to one of 3 compensation zones. For other locations not listed, compensation can be discussed with your recruiter during the interview process.

Base Pay Range:

Zone 1 (Menlo Park, CA; New York, NY; Bellevue, WA; Washington, DC)
$166,000$195,000 USD
Zone 2 (Denver, CO; Westlake, TX; Chicago, IL)
$146,000$172,000 USD
Zone 3 (Lake Mary, FL; Clearwater, FL; Gainesville, FL)
$129,000$152,000 USD

Click here to learn more about our Total Rewards, which vary by region and entity.

If our mission energizes you and you’re ready to build the future of finance, we look forward to seeing your application.

Robinhood provides equal opportunity for all applicants, offers reasonable accommodations upon request, and complies with applicable equal employment and privacy laws. Inclusion is built into how we hire and work—welcoming different backgrounds, perspectives, and experiences so everyone can do their best. Please review the Privacy Policy for your country of application.

Skills Required

  • Strong communication and relationship-building skills across various levels and functions
  • Experience in consumer-facing marketing or product roles, ideally in tech or financial services
  • Fluency in marketing channels such as paid media, lifecycle, performance, and social
  • Comfort working in fast-paced, highly regulated environments
  • Ability to break down complex ideas into clear, accessible messaging for a broad audience
  • Familiarity with AI tools to enhance work efficiency
  • Strong analytical skills, including experience with testing methodologies like A/B testing

Robinhood Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Robinhood and has not been reviewed or approved by Robinhood.

  • Healthcare Strength Company materials emphasize best-in-class medical, dental, and vision coverage alongside mental-health support and life/disability insurance. Feedback suggests employer-paid coverage levels are strong for employees and solid for dependents.
  • Parental & Family Support Paid parental leave and fertility benefits are consistently highlighted, with leave lengths described as generous for the industry. Feedback suggests these family-forming supports compare favorably to many fintech peers.
  • Wellbeing & Lifestyle Benefits A flexible lifestyle wallet, commuter support, and rich office perks (catered meals, snacks, events) are prominently featured. Feedback suggests these everyday perks enhance the overall value of the package.

Robinhood Insights

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The Company
HQ: Menlo Park, CA
0 Employees
Year Founded: 2013

What We Do

Robinhood Markets, Inc. (NASDAQ: HOOD) transformed financial services by introducing commission-free stock trading and democratizing access to the markets for millions of investors. Today, Robinhood, through its subsidiaries, lets you trade stocks, options, futures (which includes event contracts), and crypto, invest for retirement, earn with Robinhood Gold, and access an expert-managed portfolio with Robinhood Strategies. Headquartered in Menlo Park, California, Robinhood puts customers in the driver’s seat, delivering unprecedented value and products intentionally designed for a new generation of investors. Additional information about Robinhood can be found at www.robinhood.com.

Why Work With Us

At Robinhood, we are building an elite team, applying frontier technologies to the world’s biggest financial problems. Every role can make a real impact. We’re a team of builders, doers, and bold thinkers who thrive in a high-performance environment and take pride in raising the bar for ourselves and the millions of customers we serve.

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