DocSend is looking for a data-driven Senior Product Marketing Manager to accelerate new-logo acquisition and revenue growth across self-serve and sales-assisted motions. As DocSend’s de-facto Head of Marketing, you’ll own DocSend’s end-to-end go-to-market (GTM) strategy. You’ll bridge Product, Sales, Paid Media, and Partnerships to deliver efficient, scalable demand. Your north star is business growth: you’ll define who we target, how we reach them, and how we continuously improve performance.
Responsibilities- Go-to-Market Ownership — Define target personas, select acquisition channels, and take ownership of our critical marketing performance metrics.
- Cross-Functional Alignment — Take a leadership role in bringing together internal cross-functional partners and external contractors/agencies to deliver consistent, integrated campaigns.
- Demand Generation — Plan and execute launch, lifecycle, and content programs that create qualified pipeline and incremental ARR.
- Customer Insight Loop — Synthesize feedback from Sales, CX, and market research to inform product and marketing strategy.
- Sales Enablement — Develop collateral, talk tracks, and competitive insights that improve win rates and shorten sales cycles.
- 8+ years in growth marketing, demand generation, or product marketing for a B2B SaaS company, ideally with PLG and sales-led motions.
- Proven track record owning and allocating budget to efficiently build acquisition funnels and hit aggressive trial, pipeline, and revenue goals.
- Wide domain experience across multiple channels, such as SEO, SEM, paid social, partnerships, lifecycle email.
- Strong analytical skills — you source your own data, create dashboards, and distill insights into actionable projects.
- Exceptional cross-functional communicator who can influence cross functional stakeholders with data-backed recommendations.
- Skilled storyteller able to translate product capabilities into customer value propositions and compelling content.
- Experience in Series A, Series B, or post-acquisition startups
- Familiarity with sales-assist and product-led motions within the same funnel.
- Hands-on experience with modern growth technology stack
- Comfortable operating in high-growth, resource-constrained environments and wearing multiple hats.
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What We Do
We're a global community of bold visionaries and resourceful doers who are shaping the future of Dropbox—and with it the future of work. Our Virtual First model combines the flexibility of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you’re meant to be. Here, you can own your impact to make work more intuitive, joyful, and human—for you as a Dropboxer and for hundreds of millions of people worldwide. If you're ready to push boundaries—and yourself—Dropbox is ready for you.
Why Work With Us
We believe people do their best work when empowered with autonomy and harmony, and we understand there’s no substitute for human connection. Our Virtual First model combines the flexibility of remote work with the power of in-person collaboration to create the best of both worlds: a distributed workplace, anchored in community.
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Employees work remotely.
While remote work is the primary experience for our employees, we also prioritize opportunities for quarterly in-person collaboration knowing that connection is vital to a thriving workforce. We focus on how we work, not where we work.
