Product Marketing Manager

About Index Exchange:

Index Exchange is a global advertising supply-side platform enabling media owners to maximize the value of their content on any screen. As a trusted partner and ally, we connect leading experience makers with the world’s largest brands to ensure a quality experience for consumers.

We’re a proud industry pioneer with over 20 years of experience accelerating the ad technology evolution. With our radically transparent business practices and dedication to total market efficiency, we’re committed to upholding the integrity of the programmatic ecosystem at large.

What’s it like to work at Index?

Index is an exciting and fast-paced place to work. You'll be able to feed your ambition, lean into trust and transparency, and feel genuine support from your colleagues. We’re built on our core values and live them each day. They're‌ not just buzzwords. We pride ourselves on our independence and openness, not only in our technology, but in our teams, too. Our diverse and inclusive culture celebrates how we can leverage our unique differences to help drive Index forward. We have more than 550 Indexers around the globe dedicated to building a safe and transparent marketplace that provides a trusted experience for consumers, and we’re looking for talented professionals to help take us to the next level.

Are you ready to join the programmatic evolution?
We’re looking for a strategic and creative Product Marketer to champion our Index Marketplaces product. Index Marketplaces ushers in the new era of programmatic innovation. By removing the complexity associated with managing programmatic infrastructure and providing instant access to the vast scale of the open internet, Index Marketplaces empowers partners to create new value on top of our exchange. Marketplaces enables new use cases that are igniting innovation across the ecosystem, from real-time AI algorithms to curation and data solutions, all activated closer to the impression opportunity on the sell side.

What We’re Looking For:

• Proven product marketer with a track record of driving adoption and growth
• Strong communicator who can simplify complex concepts for diverse audiences
• Data-driven strategist experienced in building and executing go-to-market plans
• Customer-focused with sharp insight into industry dynamics and competitive pressures
• Curious, collaborative, and able to influence stakeholders in a global, cross-functional environment
• Skilled in competitive analysis to uncover opportunities
• Strong at developing positioning and storytelling that establishes Index’s thought leadership and elevates our market presence.

Here’s What You’ll be Doing:

• Own product positioning and value propositions in close partnership with Product
• Lead customer and competitive insights to sharpen Index’s differentiation
• Design and execute global go-to-market strategies for product launches and partnerships
• Translate the product roadmap into clear, compelling stories and content for customers and internal teams
• Enable Sales with training, playbooks, and collateral to accelerate adoption
• Build and run integrated marketing plans across digital, events, and content
• Define and track KPIs to measure adoption, impact, and ongoing optimization.

Here's What You Need:

• 4+ years of overall experience, with a minimum of 2 years in product marketing or product management
• Excellent oral and written communication skills with a sharp attention to detail
• Technical aptitude to translate complex concepts into value-driven messaging
• Experience leading by cross-functional teams by influence
• Customer-facing experience in strategic contexts
• Strong storytelling abilities and proficiency in creating compelling content, including customer presentations
• Balance of creative problem solving and meticulous execution 
• Organized self-starter who holds themselves to a high standard
• AdTech or digital advertising experience is strongly preferred.

The base salary for this role is $158,000 to $192,000 USD. The total compensation package may vary depending on job related knowledge, skills and experience. ​​

Why You’ll Love Working Here:

• Comprehensive health, dental, and vision plans for you and your dependents  
• Paid time off, health days, and personal obligation days plus flexible work schedules  
• Competitive retirement matching plans  
• Equity packages  
• Generous parental leave available to birthing, non-birthing, and adoptive parents  
• Annual well-being allowance plus fitness discounts and group wellness activities    
• Employee assistance program  
• Mental health first aid program that provides an in-the-moment point of contact and reassurance  
• One day of volunteer time off per year and a donation-matching program  
• Bi-weekly town halls and regular community-led team events  
• Multiple resources and programming to support continuous learning
• A workplace that supports a diverse, equitable, and inclusive environment – learn more here 

Equal employment opportunity

At Index Exchange, we believe that successful products are built by teams just as diverse as the audience who uses them. As such, we are committed to equal employment opportunities. We celebrate diversity of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status. Additionally, we realize that diversity is deeper than any status or classification—diversity is the human experience. For those who show grit, passion, and humility—Index will welcome you.

Accessibility for applicants with disabilities

Index Exchange welcomes and encourages individuals with disabilities to apply to work with us. 

If you require an accommodation, please share the details of your request and any information how we can assist you with the hiring recruiter when they contact you. Index Exchange will make reasonable efforts to ensure accommodation requests are met throughout the recruitment process.

Index Everywhere, Index Anywhere

Our corporate headquarters are in Toronto, with major offices in New York, Montreal, Kitchener, London, San Francisco, and many other global cities. As a major global advertising exchange, we are committed to operating as a tightly knit global team and embracing and empowering talent wherever our colleagues may be. 

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