Senior Product Marketing Manager

Posted 9 Days Ago
Be an Early Applicant
Pittsburgh, PA
5-7 Years Experience
Security • Cybersecurity
The Role
As a Senior Product Marketing Manager at Proofpoint, you will lead the go-to-market strategy for the Security Awareness product, work closely with cross-functional teams, create compelling content, and establish yourself as a thought leader in the human risk management domain.
Summary Generated by Built In

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Corporate Overview

In today’s cyber threat landscape, protection starts with people. At Proofpoint, that simple truth fuels our passion for protecting users, the data they create, and the systems they rely on from a uniquely people-centric perspective.

And we’re just as passionate about finding the right people to help us in that mission. When you join Proofpoint, you’re helping to:

  • Build and enhance our proven security platform
  • Blend innovation and speed in a constantly evolving cloud environment
  • Analyze new threats and offer deep insight through data-driven intel
  • Collaborate with customers to help solve their toughest security challenges

We are singularly devoted to helping our customers protect their greatest assets and biggest security risk: their people. That’s why we’re a leader in next-generation cybersecurity—and why more than half of the Fortune 100 trust us as a security partner.

The Role

We’re looking for a strong, talented, result-driven Senior Product Marketing Manager to add to the Proofpoint Product Marketing team. Our PMM team is highly valued by the company and by cross-functional teams. We are a group of team players and go-getters dedicated to ensure our products are differentiated and lead their respective markets. This is a job that’s more than a pay check— it’s a place where you will find happy customers, supportive team members, and various growing opportunities!

As a Senior Product Marketing Manager, you will drive go-to-market strategy for Proofpoint Security Awareness product and services that are in a high growth market. You’ll be the expert on our buyers and competitors and lay the foundation for market success. You will partner closely with product management, sales and marketing to build the go-to-market plan and execute that plan by creating high-impact assets and enabling the field to drive business growth. The ideal candidate is a driven self-starter, a diplomatic collaborator, a strategic thinker who enjoys rolling up their sleeves, and exercises sound judgement on when to push back and when to dive in

Your day-to-day 

In this role, you’ll get to:

  • Be the expert on security awareness buyers – who they are, how they buy, and their buying criteria
  • Build strong working relationships across product management, corporate marketing and sales to design and execute the go-to-market strategy that drives measurable success
  • Establish yourself as a thought leader in the rapidly transforming human risk management domain, which goes beyond traditional training and phishing simulations to pioneer a holistic approach that drives behavior change
  • Create compelling messaging and content (webinars, blogs, solution briefs, presentation etc.) that highlights differentiated value to reach the target buyers
  • Coordinate with sales leadership to define sales support initiatives; create and deliver effective enablement content that helps sellers identify opportunities and communicate our unique value
  • Plan the launches of new releases, and manage cross-functional implementation of the plan
  • Present at industry events, customer briefing, and sales training; be the primary thought leader for the products/solutions/services you support
  • Explore growth opportunities by aligning our GTM strategy with channel partners

What you bring to the team

  • 6+ years of product marketing experience to enterprise security
  • BS/BA required, preferably in business or technical concentration
  • Proven experience marketing to enterprises and technical buyers; demonstrated ability to converse across technical and sales audiences with a concise message
  • Passion for knowing your market and translating that expertise to actionable go-to-market plans
  • Analytical mindset with ability to execute tactically; work independently and manage multiple priorities and projects
  • Demonstrated leadership skills and highly developed interpersonal skills to lead, manage and inspire a diverse team
  • Ability to articulate the unique value propositions at both the granular product level and the broader solution level
  • Proven to be a strong public speaker, comfortable in front of large, senior groups, and a solid writer

Why Proofpoint 

Protecting people is at the heart of our award-winning lineup of cybersecurity solutions, and the people who work here are the key to our success. We’re a customer-focused and driven-to-win organization with leading-edge products—and many exciting reasons to join our team. We believe in hiring the best the brightest and cultivating a culture of collaboration and appreciation. We are a diverse, multinational company with opportunities in all functions, and leaders that welcome candidates from all walks of life. Apply today and explore your future #LifeAtPFPT.

#LI-JR1

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Consistent with Proofpoint values and applicable law, we provide the following information to promote pay transparency and equity. Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets as set out below. Pay within these ranges varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate. The range provided may represent a candidate range and may not reflect the full range for an individual tenured employee. This role may be eligible for variable pay and/or equity. We offer a competitive benefits package that includes flexible time off, a robust well-being program that provides for 4 global wellbeing days per year, and a 3-week work from anywhere option.

Base Pay Ranges:

SF Bay Area, New York City Metro Area:

Base Pay Range: 157,650.00 - 231,220.00 USD

California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska:

Base Pay Range: 129,000.00 - 189,200.00 USD

All other cities and states excluding those listed above:

Base Pay Range: 117,600.00 - 172,480.00 USD

The Company
Belfast
3,780 Employees
On-site Workplace
Year Founded: 2002

What We Do

We provide the most effective cybersecurity and compliance solutions to protect people on every channel including email, the web, the cloud, and social media.

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