Senior Product Marketing Manager

Posted 2 Days Ago
Hiring Remotely in United States
Remote
135K-150K Annually
Senior level
Security • Software
The Role
Own end-to-end product marketing for a significant product portfolio, including go-to-market strategy, positioning, messaging, launches, sales enablement, competitive intelligence, and product advocacy. Translate complex eDiscovery and AI-driven capabilities into compelling customer value, drive adoption and pipeline growth, support strategic deals, and align Product, Sales, and Marketing leadership.
Summary Generated by Built In

The Role  

KLDiscovery is seeking a seasoned Senior Manager of Product Marketing with a full understanding of product marketing to bridge Product, Sales, and Marketing. They apply deep expertise to substantive, complex assignments, own go-to-market strategy end to end, craft product positioning and messaging, and drive product adoption. This is a senior, cross-functional role that translates complex product features into completing customer stories to generate revenue.  where strategy meets execution, and where complex technology is transformed into clear, compelling value for the market. 

As Senior Manager, Product Marketing, you will own a significant product set end-to-end, including positioning, launch, and delivery across customer touchpoints. You will translate technical innovation, including AI-driven capabilities, into differentiated messaging that drives adoption, accelerates pipeline, and fuels revenue growth. 

 You will operate close to the work, exercising judgment to determine methods and approaches on new or ambiguous assignments, crafting narratives, leading launches with broad latitude, and enabling sales teams to win. 

The ideal candidate is a strategic storyteller and operator who thrives in complex, fast-paced B2B environments. You are equally comfortable defining market positioning as you are building a pitch deck or refining messaging for a key deal. You bring a deep understanding of enterprise buyers, a passion for translating technical products into business outcomes, and the leadership presence to partner with and influence Product, Sales, and Marketing leadership, drive cross-functional alignment, and represent the product externally and to executive audiences. 

(Can be remote anywhere in US. Central or Eastern time zone preferred)

 

What You’ll Do 

Go to Market Strategy:

  • Define and execute global go-to-market strategies for products, features, and AI-driven enhancements 

  • Lead segmentation, targeting, positioning, and pricing alignment across key buyer personas 

  • Align roadmap priorities with market opportunity and revenue impact in partnership with Product and Sales 

 

Positioning and Messaging:

  • Translate complex eDiscovery workflows into clear, compelling value propositions 

  • Develop differentiated messaging frameworks that clearly articulate business impact, including efficiency, cost reduction, and risk mitigation 

  • Ensure consistency and scalability across all marketing and sales channels, while actively contributing to key narratives and campaigns 

 

Product Launches:

  • Lead cross-functional planning and execution of product and feature launches at a global scale 

  • Define launch frameworks, timelines, and success metrics 

  • Drive adoption through coordinated campaigns, enablement, and post-launch performance analysis 

 

Sales Enablement:

  • Develop and contribute to high-impact sales enablement initiatives, shaving core assets, such as battlecards, pitch decks, ROI tools, and demo narratives 

  • Improve win rates and deal velocity through strong positioning 

  • Support strategic deals with tailored messaging and direct involvement in key opportunities 

  • Market and Competitive Intelligence 

  • Monitor industry trends including regulatory shifts and AI adoption 

  • Conduct competitive analysis to inform positioning 

  • Deliver insights to Product, Sales, and leadership to influence strategy and decision making 

 

Product Advocacy: 

  • Represent KLDiscovery in across industry channels, including webinars, events, thought leadership, and strategic engagements 

  • Act as voice of the customer to influence roadmap and innovation 

 

What You’ll Bring 

  • 5+ years in product marketing within SaaS, legal tech, or enterprise software 

  • Proven experience developing go-to-market strategy, positioning, and launches

  • Experience translating technical capabilities, including AI-driven solutions, into clear, differentiated customer value 

  • Demonstrated ability to influence pipeline outcomes through sales enablement, positioning, and storytelling skills

  • Demonstrated experience using AI to scale product marketing work 

  • Experience working cross-functionally with Product, Sales, and Marketing, including stakeholders, and driving alignment across teams 

  • Experience in go-to-market environments 

 

Preferred 

  • Experience in eDiscovery, litigation support, or compliance 

 

Success Metrics 

  • Product adoption and usage growth 

  • Pipeline generation, growth, and market share expansion 

  • Win rate improvement and reduced sales cycle 

  • Customer satisfaction and retention 

 


At KLD we invest in employees and their families by placing their wellbeing first. We offer competitive total compensation that includes base pay, bonus potential, inclusive benefits, wellness programs, and perks. We use market and industry data to inform pay decisions while considering geography and labor markets, individual experience, and business needs. Individual compensation will vary, although a reasonable estimate of the current annualized base pay range for this position is $135,000 to $150,000.

KLDiscovery is an Equal Opportunity Employer, and we do not discriminate on the basis of race, color, religion, ancestry, sex, gender identity, gender expression, sexual orientation, marital or family status, pregnancy, age, veteran status, genetic information, or any other characteristic protected by appliable law. The decisions made during the hiring process are based solely on qualifications, experience, and needs of the business.

Skills Required

  • 5+ years of product marketing experience within SaaS, legal tech, or enterprise software
  • Experience developing go-to-market strategy, positioning, and product launches
  • Experience translating technical capabilities, including AI-driven solutions, into differentiated customer value
  • Experience influencing pipeline outcomes through sales enablement, positioning, and storytelling
  • Experience using AI to scale product marketing work
  • Experience working cross-functionally with Product, Sales, and Marketing stakeholders and driving alignment
  • Experience in go-to-market environments
  • Experience in eDiscovery, litigation support, or compliance

KLDiscovery Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about KLDiscovery and has not been reviewed or approved by KLDiscovery.

  • Fair & Transparent Compensation — Pay is considered acceptable for document review roles, with hourly rates often described as decent for the work. Experiences vary by role and location, so perceived competitiveness is strongest in review tracks rather than across the board.
  • Healthcare Strength — Core medical, dental, and vision coverage is employer-verified, and wellness efforts have external recognition. The package also includes life insurance and disability options.
  • Leave & Time Off Breadth — Vacation/PTO and sick leave are presented positively. Many roles also offer remote or work-from-home flexibility, supporting time-off utility.

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The Company
HQ: Eden Prairie, Minnesota
1,011 Employees

What We Do

KLDiscovery provides technology-enabled services and software to help law firms, corporations, government agencies and consumers solve complex data challenges. The company, with 1,000+ employees in 26 locations across 17 countries, is a global leader in delivering best-in-class eDiscovery, information governance and data recovery solutions to support the litigation, regulatory compliance, internal investigation and data recovery and management needs of our clients. Serving clients for over 30 years, KLDiscovery offers data collection and forensic investigation, early case assessment, electronic discovery and data processing, application software and data hosting for web-based document reviews, and managed document review services. In addition, through its global Ontrack business, KLDiscovery delivers world-class data recovery, email extraction and restoration, data destruction and tape management

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