SENIOR PRODUCT MARKETING MANAGER (W/M)

Reposted 6 Days Ago
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Issy-les-Moulineaux, Hauts-de-Seine, Île-de-France, FRA
In-Office
Senior level
Fintech • Payments • Financial Services
The Role
As a Senior Product Marketing Manager, you'll coordinate product launches, engage stakeholders, create content, support field teams, and analyze market trends to improve user experience.
Summary Generated by Built In

Take a step forward and let Edenred surprise you.

Every day, we deliver innovative solutions to improve the life of millions of people, connecting employees, companies, and merchants all around the world. 

We know there are hundred ways for you to grow. With us, you will expand your skills in a multicultural, challenging, and dynamic environment. 

Dare to join Edenred and get ready to thrive in a global company that will offer you endless opportunities.

Edenred is all about meritocracy. You come as you are, and you contribute. Indeed, the Edenred Group recognizes, recruits and develops all talents and singularities.

We are committed to preventing all forms of discrimination and to providing all our candidates with equal opportunities regardless of their gender and gender expression, disability, origin, religious belief and sexual orientation or any other criteria.

YOUR RESPONSABILITIES

For a very ambitious agile-at-scale program, leveraging state-of-the-art ways of working & technologies that carries major business stakes, we are looking for a Product Marketing manager. As a Product Marketing Manager in the Central team of the SmartER Factory, you’ll play a pivotal role in coordinating diverse tribes, ensuring that our product launches and releases resonate with our internal and external customers. Your mission is to empower our Business Units teams with relevant resources and support, enabling them to deliver outstanding experiences.

Your responsibilities will include:

  • Market Understanding: Stay updated with market trends and user needs, gathering insights to help refine our product positioning and messaging.
  • Launch and Release Coordination/ communication: Collaborate closely with Product Owners to manage the release process, ensuring timely communication and alignment on features.
  • Stakeholder engagement: Serve as point of contact for BU questions around messaging, feature updates and launch information.
  • Content Creation: Develop comprehensive content that articulates the value of our features and updates, tailored for various stakeholders from Business Units and end-users.
  • Support Field Teams: Be the bridge between product teams and field operations, providing resources to ensure smooth implementation and user adoption of new features and services.
  • Feedback Loop: Establish effective channels for feedback from field teams and customers, driving necessary adjustments to our marketing strategies.
  • Documentation: Ensure a centralized and well structure space for product documentation.
  • Collaboration: Work cross-functionally with product development, UX/UI designers, and field teams to ensure a holistic approach to product marketing.

We love working with each other because we have built a program culture that suits us well, based on 4 core values: “speak your mind”, “trust”, “winning spirit”, “fun”.

YOUR PROFILE

You could be our next teammate if:

  • You have 6+ years of working experience with a proven track-record in B2C/B2B digital product marketing
  • You have a strong business appetence, and a product mindset fostered by your previous experiences
  • Strong analytical and problem-solving skills, with a data-driven approach to decisionmaking
  • Experience in managing and developing a team, fostering a collaborative and highperformance culture.
  • Excellent communication and interpersonal skills, with the ability to influence and engage stakeholders effectively
  • You have fluency in English (international team); other languages appreciated (French, Spanish, Portuguese)

Apply now and Vibe with Us!

Skills Required

  • 6+ years of working experience in B2C/B2B digital product marketing
  • Proven track-record in digital product marketing
  • Strong analytical and problem-solving skills
  • Experience in managing and developing a team
  • Fluency in English; other languages appreciated
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The Company
Waltham, Massachusetts
7,105 Employees

What We Do

Edenred is a leading digital platform for services and payments and the everyday companion for people at work, connecting 60 million users and 2 million partner merchants in 45 countries via close to 1 million corporate clients. Edenred offers specific-purpose payment solutions for food (such as meal benefits), incentives (such as gift cards, employee engagement platforms), mobility (such as multi-energy, maintenance, toll, parking and commuter solutions) and corporate payments (such as virtual cards). True to the Group’s purpose, “Enrich connections. For good.”, these solutions enhance users’ well-being and purchasing power. They improve companies’ attractiveness and efficiency, and vitalize the employment market and the local economy. They also foster access to healthier food, more environmentally friendly products and softer mobility. Edenred’s 12,000 employees are committed to making the world of work a connected ecosystem that is safer, more efficient and more responsible every day. In 2022, thanks to its global technology assets, the Group managed some €38 billion in business volume, primarily carried out via mobile applications, online platforms and cards. Edenred is listed on the Euronext Paris stock exchange and included in the following indices: CAC 40, CAC 40 ESG, CAC Large 60, Euronext 100, Euronext Tech Leaders, FTSE4Good and MSCI Europe. Our employees vibe with a passion for customer service, respect, imagination, simplicity and the entrepreneurial spirit that are Edenred’s values. For everyone who wants to experience that vibe, who needs it in their professional life, we want to be the best company to come and work and develop each person who takes part in the Edenred adventure

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