Senior Product Marketing Manager (Remote, EST)

Posted 21 Hours Ago
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Hiring Remotely in United States
Remote
Senior level
Information Technology • Productivity • Professional Services • Software • Business Intelligence
We help knowledge workers to work smarter.
The Role
The Senior Product Marketing Manager will drive product marketing efforts, ensuring proper positioning and communication of product benefits to attract new customers. They will collaborate with industry SMEs and marketing to develop strategies, create marketing content, and manage product launches, focusing on customer needs and market dynamics.
Summary Generated by Built In

APPLICATION DEADLINE: Wednesday, December 18th at 10:00am central time
Who we are:
M-Files is the leading platform for knowledge work automation. With the M-Files platform, knowledge workers can find information faster, work smarter, and achieve more. M-Files features an innovative metadata-driven architecture, embedded workflow engine, and advanced artificial intelligence. This enables customers to eliminate information chaos, improve process efficiency, and automate security and compliance.
We help knowledge workers to work smarter.
To learn more about us we encourage you to visit our company page .
To learn more about how we became a Certified Great Place to Work visit, Working at M-Files | Great Place to Work .
Who You Are:
We are now looking for an experienced Senior Product Marketing Manager to join our global Product Marketing and Industry Solutions Team to drive product marketing efforts in strategic, fast-growing vertical markets.
Reporting to the SVP of Product Marketing and Industry Solutions, the Senior Product Marketing Manager ensures the product, and its solutions are positioned correctly in the market and that Sales and Marketing teams have all the necessary knowledge and materials to attract new customers. Our team is focused on understanding how the product will satisfy the target audience's needs and overcome their pain points as well as positioning the product and solutions to an evolving market.
For this highly visible and influential position, an ideal candidate will have document management or workflow automation experience within Professional and Financial Services, Manufacturing or Energy sectors. Your main responsibility would be to drive product and solution positioning, messaging, launch and enablement activities in collaboration with our Industry SMEs, Product teams and other stakeholders.
Help us take things to the next level!
What you will be doing:

  • Work with Industry SMEs to understand our target market and ideal customer profile, their problems, our solutions, and the benefits they would experience from M-Files.
  • Work with the Product teams to understand upcoming product releases, establish launch strategies and manage launch activities in collaboration with Marketing.
  • Create product marketing content that supports demand generation, customer marketing and partner marketing activities.
  • Create product enablement content that supports Sales, Marketing, and Customer Success Management to communicate our value propositions to different personas.
  • Contribute to analyst relations strategy, planning and activities for influencing key analysts, responding to key RFIs and learning about our market and competitiveness.


Requirements
Your background and expertise:

  • 5+ years of Global, B2B Product Marketing Management experience
  • Experience from information management or workflow automation industry
  • Experience with any of the following industries - Professional and Financial Services, Manufacturing, Energy / Utilities. (see our Industry solutions page here: https://www.m-files.com/solutions-by-industry/ )
  • Experience with go-to-market/launch of global products
  • Ability to provide messaging & positioning to clearly articulate value and differentiation
  • US-based, preferably on the East Coast


Participation in our Recruitment Process:

  • Initial Phone Screen w/People & Culture Team Member
  • Hiring Manager (SVP Industry Solutions)
  • Chief Marketing Officer
  • Panel Interview - Internal Senior Leadership

  • *Completed Recruitment Process Time Investment for Applicant: ~Approx. 3hrs
    Benefits
    Why M-Files?
    We are a global company with Finnish roots and with a product that we are very proud of!
    By joining M-Files, you will get the opportunity to contribute to our success and growth, while developing your own expertise. Our team is fun, and our solutions are changing the market!
    Our guiding principles of "Make It Happen", "Help Others", and "Love Customers" are highlighted through our daily actions as a team. Transparent communication and outstanding team spirit were listed as our strengths in our M-Filer Experience survey.
    What We Offer

    • As a remote enabled company our employees enjoy the flexibility to establish their own life/work balance
    • 10 paid holidays annually
    • Unlimited PTO
    • Matching 401K Plan (25% of employees' contribution up to the IRS max)
    • Health insurance (PPO and HDHP/HSA plans offered)
    • Dental insurance
    • Vision insurance
    • Employee Health Resource App
    • Monthly Remote Stipend
    • Life insurance (1x employee salary)
    • Short-term disability (employer paid)
    • Long-term disability (employer paid)
    • Flexible Spending Plan (medical and dependent)

    What the Team is Saying

    Justin
    Rozetta
    Mary
    Ari
    Crystal
    Kelly
    Molly
    Helina
    Patricia
    Miguel
    Patti
    Dave
    Arlene
    Frank
    Ramez
    Meredith
    The Company
    HQ: Austin, TX
    500 Employees
    Remote Workplace
    Year Founded: 2002

    What We Do

    M-Files is the leading platform for knowledge work automation. With the M-Files platform, knowledge workers can find information faster, work smarter, and achieve more. M-Files features an innovative metadata-driven architecture, embedded workflow engine, and advanced artificial intelligence. This enables customers to eliminate information chaos, improve process efficiency, and automate security and compliance.

    We help knowledge workers to work smarter.

    Why Work With Us

    We are a global company with Finnish roots and with our own product that we are greatly proud of!
    By joining M-Files, you will get the opportunity to contribute to our success and growth, while developing your own expertise. Our team is fun, and our solutions are changing the market!

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    M-Files Offices

    Remote Workspace

    Employees work remotely.

    Typical time on-site: None
    HQAustin, TX
    We are located in downtown Austin in the Google building across the street from Torchy's Tacos and next-door to North Italia and Flower Child.

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