Product Marketing Lead

Posted 9 Days Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
5-7 Years Experience
Big Data • Software • Analytics
The Role
Lead strategic partnerships with industry giants in the data ecosystem like Microsoft Azure, Amazon AWS, Google Cloud, Snowflake, and Databricks. Develop and execute go-to-market strategies to drive growth objectives and collaboration. Empower marketing and field teams, optimize partnership marketing strategies, and cultivate stakeholder relationships for mutual success.
Summary Generated by Built In

At Atlan, we're seeking a Product Marketing Lead with a strong focus on go-to-market strategies. We need a visionary marketer who can ignite innovation and drive enthusiasm.


In this role, you'll orchestrate impactful product launches that set industry benchmarks, elevating our platform's success. 


Join us in redefining excellence in product marketing and making a lasting impact in the dynamic tech landscape.

Your Mission at Atlan 🚀

  • Drive Adoption: Design and refine comprehensive user journeys for key personas. Develop and implement strategies to boost product adoption, ensuring our solutions integrate seamlessly into users' workflows.
  • Governance Narrative Ownership: Manage the entire governance narrative, crafting compelling stories that showcase our leadership and innovation in the data governance space.
  • Targeted Messaging: Create and deliver targeted messages through the appropriate channels, both in-product and externally, to effectively reach and engage each user persona.
  • Cross-Functional Collaboration: Collaborate with various teams to ensure the delivery of consistent and impactful messaging that aligns with our brand and strategic objectives.
  • Market Insight: Stay ahead of industry trends and competitor activities, using these insights to continuously refine our messaging and marketing strategies.
  • Campaign & Launch Execution: Lead the development and execution of marketing campaigns and product launches, providing the necessary tools and guidance to the marketing team to ensure successful implementation and alignment with our strategic goals.

What makes you a match for us? 😍

  • Professional Expertise:  Bring at least 5 years of professional expertise, with a dedicated focus on product marketing or related domains, demonstrating your ability to drive growth and success.
  • Ecosystem Experience: Must have direct experience collaborating with or within major technology platforms such as Microsoft Azure, Amazon AWS, Snowflake, or Databricks, giving you valuable insights into our ecosystem.
  • Proven Success: Demonstrate a track record of crafting and executing highly successful go-to-market strategies, particularly within the dynamic realm of partnerships, showcasing your ability to drive results.
  • Analytical Acumen: Showcase strong analytical skills, effortlessly translating complex concepts into actionable marketing strategies that drive impact and deliver results.
  • Captivating Communication: Your communication skills go beyond impressive—they're captivating, effectively conveying the value proposition of partnerships with unmatched flair, inspiring action and engagement.
  • Collaborative Leadership: Demonstrate your ability to cultivate collaborative environments and lead cross-functional projects to resounding success, fostering a culture of innovation and excellence.

Join us at Atlan, where your leadership will shape the future of product marketing. Together, let's embark on a journey of growth, innovation, and success. Are you ready to make your mark?

The Company
HQ: New York, NY
192 Employees
On-site Workplace
Year Founded: 2018

What We Do

Built by a data team for data teams, Atlan is the active metadata platform for the modern data stack. It stitches together metadata from various sources (Snowflake, dbt, Databricks, Looker, Tableau, Postgres, etc.) to create a unified data discovery, cataloging, lineage, and governance experience across all your data assets, from columns and queries to metrics and dashboards. Atlan facilitates a two-way movement of metadata, bringing context back into the tools and workflows that your data team uses every day — for example, in your BI tool when you wonder what a metric on the dashboard means.

A pioneer in the space, Atlan was named a Leader in Forrester Wave™️: Enterprise Data Catalogs for DataOps in 2022 and was recognized by Gartner seven times in 2021, including as a Cool Vendor in DataOps and in the inaugural Market Guide for Active Metadata Management. Today, we power pioneering data teams like WeWork, Plaid, Postman, Unilever, and Ralph Lauren. We recently raised a Series B, backed by top investors (including Insight Partners, Sequoia, and Salesforce Ventures) and founders & CEOs from the modern data stack (including Snowflake, Looker, and Stitch).

For more information, visit http://www.atlan.com/ or follow us on Twitter at AtlanHQ.

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