Senior Product Manager

Posted 2 Days Ago
Be an Early Applicant
Austin, TX, USA
In-Office
Senior level
Digital Media • Marketing Tech • Mobile • Social Media • Software
Discover how our hyper-local content technology is driving results for the home service industry
The Role
As a Senior Product Manager, you will define product roadmaps, conduct customer research, and guide product development, ensuring alignment with user needs and business impact.
Summary Generated by Built In

Join Our Team at RealWork


We’re RealWork, a team of builders and problem-solvers based in Austin, Texas. Our mission is to help home service professionals earn the trust they deserve online.


RealWork is the marketing engine behind thousands of contractors nationwide. We transform their best jobs into SEO-optimized stories, photos, and reviews that drive growth. Through integrations with leading field service platforms, we automate meaningful customer engagement after each job and use job content to help contractors’ online presence better reflect the quality of their work in the field.


RealWork is based 100% in the US and headquartered in Austin, TX.


Your Impact

As a Senior Product Manager at RealWork, you’ll define and drive the roadmap for features that simplify and scale operations for thousands of home service businesses—roofers, electricians, HVAC pros, and more. You’ll turn real-world needs into elegant, intuitive software by working closely with engineering, design, and customer-facing teams.


Your focus will be on deeply understanding customer workflows, identifying high-impact opportunities, and bringing new features to life—from concept through launch. The ideal candidate is a systems thinker who values clarity, empathy, and continuous learning.


At RealWork, we build with humility, speak with confidence, and always prioritize delivering real value to our users.



What You'll Do

  • Work cross-functionally with engineering, design, and go-to-market teams to deliver high-quality products
  • Conduct customer research, competitive analysis, and data investigation to uncover new opportunities
  • Write clear product specs, user stories, and success criteria
  • Define and prioritize the product roadmap for your area, balancing user needs, technical feasibility, and business impact
  • Guide product development from idea through launch, iterating based on feedback and results
  • Communicate priorities and progress to internal stakeholders
  • Partner with customer success, sales, and marketing teams to drive adoption and value



Things You Might Work On

  • Leveraging AI to automatically curate the best jobs (photos, descriptions, reviews) for marketing content
  • Powering fully-managed customer websites with real-time job data
  • Building dashboards and analytics that help customers understand how they’re performing and where to improve
  • Driving increased review generation with new strategies, including AI voice outreach



Who You Are

  • 5+ years of product management experience, ideally in SaaS or B2B software with a focus on applications for SMBs and/or marketing solutions
  • Proven track record of shipping products that solve real customer problems
  • Strong communicator who excels at turning ambiguity into clarity
  • Comfortable working side-by-side with engineers and designers
  • Analytical and data-driven; you seek out insights to inform decisions
  • A self-starter who thrives in a fast-paced, collaborative environment



Even Better If You Have

  • Experience working in or building software for the home services industry
  • Exposure to AI/ML product development
  • Background in startup or high-growth company environments



Why Join RealWork?

  • Startup environment within a stable, industry-leading company
  • Competitive salary, bonus structure & equity
  • Excellent Health, Dental, Vision and Parental Benefits
  • Regular team outings & events
  • Hybrid / Remote Flexibility
  • Flexible PTO and Work Hours
  • 401(k)


RealWork is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local, state, and federal law or ordinance.

Skills Required

  • 5+ years of product management experience
  • Experience in SaaS or B2B software
  • Proven track record of shipping products
  • Strong communication skills
  • Analytical and data-driven

RealWork Labs Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about RealWork Labs and has not been reviewed or approved by RealWork Labs.

  • Healthcare Strength Healthcare coverage is positioned as comprehensive, spanning medical, dental, vision, life, and disability, with “world-class insurance” repeatedly emphasized. Employer coverage of a large share of premiums is described, which can materially increase the practical value of the package.
  • Parental & Family Support Parental leave is described with unusually generous durations for both primary and secondary caregivers and includes a return-to-work program. Dependent-care support and other family-oriented benefits are also highlighted as part of the overall rewards offering.
  • Leave & Time Off Breadth Time-off benefits are framed as flexible, with flexible/unlimited PTO paired with a defined set of paid company holidays. This combination supports both autonomy and predictable baseline time away.

RealWork Labs Insights

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The Company
HQ: Austin, TX
51 Employees
Year Founded: 2020

What We Do

A simple solution for your business, and a revolution in field software. RealWork Labs is redefining the way home service business interact with their customers and grow their online footprint. We make it easier than ever before for field-based businesses to show off the high-quality work their teams produce every day. Our mobile platform helps hundreds of businesses across the country reach new customers in a few simple steps. CAPTURE: Take Back Control Generate real, relevant content from your team members on location. This content demonstrating your quality work will go on to enrich every aspect of your online presence, as well as drive you more new business on places like Google and Facebook, all without the need of expensive black-box services like SEO. CHECK-IN: Rethink Word of Mouth Marketing. Checking in to job sites tells Google and other search engines where you’re working, contextualizes your photos and reviews, and gives you organic credit at the local level. So, the next time someone nearby searches for your service, you show up where it matters most. Take your Google reviews to the next level. Match your Google reviews to those job sites. Give homeowners the confidence your reviews are real and you’re the best service provider for the job. Your business happens out in the field, not around the office. Our platform understands that. BROADCAST: Social Proof is the future. Our software will take the photo, the video, the Google review, and advertise it to the friends and neighbors directly around your check-in point. This social proof material, driven by your staff and their great work, makes you the neighborhood provider of your services. Immediately show others that you service their area and you’re referred by someone they most likely know. Ultimately, this creates an endless cycle of referrals for your business! Simply put, leave a “digital yard sign” at your jobs driving more work your direction once you’ve left.

Why Work With Us

We're a software company based 100% in the US and headquartered in Austin, TX. As a business culture, we follow First Principle Thinking, which seeks to challenge what we think we know, throw out assumptions, and start with every problem from the ground up to build true solutions. You’ve never seen anything like this, or what's to come.

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