At Bavarian Nordic, we are driven by a clear purpose: saving and improving lives through innovative vaccines.
As part of our continued growth in the vaccine travel health business, we are looking for a Senior Product Manager DACH (f/m/d). This is a newly created role, offering a unique opportunity to shape strategy and execution across Germany, Austria, and Switzerland.
If you want to be part of a growing organization which the opportunity to drive strong impact in one of the key vaccine markets for Bavarian Nordic, we would love to hear from you.
Your impact
You will drive the commercial performance of a key brand across DACH, combining strategic brand leadership, omnichannel engagement, and strong stakeholder management.
Working closely with Sales, Medical, and Global teams, you will translate insights into action, challenge the status quo, and elevate field impact. Success in this role requires a pioneering, hands-on mindset and the agility to turn ideas into action in a dynamic environment.
You will lead a team of three marketers. You will report to the Marketing Director DACH.
The position is based in Martinsried (Germany), hybrid working is possible. A valid work permit is required, and the role involves approximately 20% travel in the DACH region.
Your responsibilities
- Lead and develop the dedicated marketing team while supporting broader DACH priorities and organization
- Shape and execute the DACH brand strategy, tactical plans, and KPI tracking
- Turn market and customer insights into commercial actions and growth opportunities
- Lead key strategic brand initiatives that drive business impact
- Drive cross-functional collaboration to ensure strong local execution across DACH
- Advance omnichannel engagement while managing budget and vaccine supply
Your profile
To succeed in this role, you bring strong commercial pharma experience combined with a strategic mindset and the ability to navigate a very agile environment.
- Min. of 8 years professional experience in pharmaceutical commercial roles, ideally in product or brand management preferably in vaccines
- First direct leadership experience a plus
- Strong knowledge of the German healthcare system. Additional knowledge of the Swiss and/or Austrian systems is a plus
- Proven ability to work closely with sales teams and drive impactful field engagement
- Strong capabilities in omnichannel marketing and project management
- Analytical mindset with the ability to turn insights into clear, actionable decisions
- Relevant academic background (e.g. Business, Marketing, Life Sciences) combined with fluency in German and English
You are an excellent communicator with a collaborative, proactive approach and the confidence to challenge and influence stakeholders. You bring a pioneering mindset and enjoy building, testing, and improving as you go. You thrive in fast-paced matrix environments, combining strategic thinking with hands-on execution and a pragmatic, agile way of working.
Why join us?
This is an opportunity to take on a strategic and high-impact role in a key region for Bavarian Nordic, with the opportunity to shape both the business and the team in a growing, purpose-driven company.
Ready to make a difference?
If you are ready to take on a pivotal role in a growing organization and drive meaningful change in healthcare, apply now.
We kindly request that headhunters or recruitment agencies refrain from contacting us regarding this position.
Bavarian Nordic is a global vaccine company with a mission to improve health and save lives through innovative vaccines. We are a preferred supplier of mpox and smallpox vaccines to governments to enhance public health preparedness and have a leading portfolio of travel vaccines. We are headquartered in Denmark and have manufacturing, research, and sales offices across Europe and North America.
Bavarian Nordic is an Equal Opportunity Employer. All qualified applications will receive consideration for employment and will not be discriminated against based on race, color, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
For more information, visit www.bavarian-nordic.com
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Skills Required
- Minimum of 8 years professional experience
- Direct leadership experience
- Experience in pharmaceutical product or brand management
- Experience in vaccines
- Proven ability to work closely with sales teams and drive field engagement
- Strong capabilities in omnichannel marketing and project management
- Analytical mindset with ability to turn insights into actionable decisions
- Relevant academic background (Business, Marketing, Life Sciences)
- Fluency in German and English
- Valid work permit for Germany
What We Do
Bavarian Nordic is a global biotechnology company focused on the development, manufacturing, and commercialization of innovative vaccines, with a mission to improve health and save lives.
