At FDJ UNITED, we don't just follow the game, we reinvent it.
FDJ UNITED is one of Europe’s leading betting and gaming operators, with a vast portfolio of iconic brands and a reputation for technological excellence. With more than 5,000 employees and a presence in around fifteen regulated markets, the Group offers a diversified, responsible range of games, both under exclusive rights and open to competition. We set new standards, proving that entertainment and safety can go hand in hand. Here, you’ll work alongside a team of passionate individuals dedicated to delivering the best and safest entertaining experiences for our customers every day.
We’re looking for bold people who are eager to succeed and ready to level-up the game. If you thrive on innovation, embrace challenges, and want to make a real impact at all levels, FDJ UNITED is your playing field.
Join us in shaping the future of gaming. Are you ready to LEVEL-UP THE GAME?
The role is responsible for defining, driving, and executing the end-to-end product vision, strategy, and roadmap across key OBG verticals, including Sportsbook, Casino, Poker/Bingo, Player Account Management (PAM), and core platform capabilities (automation, integrations, scalability).
This role sits at the intersection of Product, Technology, Commercial, Operations, and Regulatory functions, ensuring the delivery of best-in-class, competitive, compliant, and scalable products across multiple markets.
This role will lead a multi-product, multi-market product organization, driving customer experience excellence, operational efficiency, and sustainable growth.
2. Scope
Sportsbook: betting experience, in-play, pricing capabilities, UX, performance, trading
Casino / Gaming: content, game portfolio, engagement loops, monetisation
PAM (Player Account Management): account, wallet, KYC, payments, compliance
Automation & Platforms: product tooling, workflows, release processes, data, integrations
Payment product
Cross-product ecosystem: customer journeys, cross-sell, retention, LTV optimisation
3. Key Responsibilities
A. Product Vision & Strategy
Define and own a unified product vision across all verticals
Build a multi-product strategy maximizing customer lifetime value (LTV), engagement, and retention
Drive product differentiation and innovation across UX, features, personalisation, and content
Ensure regulatory compliance and responsible gaming by design
Translate market insights, data, and competitive intelligence into actionable strategy
B. Roadmap Ownership & Prioritisation
Own and prioritise a global product roadmap across all verticals
Balance short-term delivery vs long-term platform transformation
Establish clear product governance and prioritisation frameworks
Ensure alignment between business needs, tech capacity, and regulatory constraints
C. Delivery & Execution
Lead full product lifecycle: discovery → design → delivery → launch → optimisation
Ensure high-quality product requirements and specifications
Partner with Engineering to deliver scalable, secure, and high-performing platforms
Drive time-to-market, delivery excellence, and execution discipline
D. Platform & PAM Leadership
Own PAM evolution as a core strategic asset (account, wallet, compliance, lifecycle)
Ensure platform robustness, scalability, and modularity
Drive automation of processes, tooling, and operational efficiency
Manage key topics: payments, KYC, responsible gaming, fraud/AML integration
E. Customer Experience & Growth
Deliver a seamless, best-in-class customer journey across all products
Optimise conversion, engagement, and retention levers
Enable cross-product experiences (Sportsbook ↔ Casino ↔ Gaming)
Drive continuous improvement using data, experimentation, and insights
F. Cross-functional Leadership
Act as the central interface between Product, Tech, Trading, CRM/Marketing, Operations, and Compliance
Align stakeholders around roadmap priorities and delivery
Influence senior leadership and drive decision-making in a matrix organisation
G. Partnerships & Ecosystem
Lead or co-lead relationships with key suppliers and platform partners
Ensure alignment on product roadmap, performance, and innovation
Contribute to build vs buy decisions and ecosystem strategy
H. Performance Management
Own and track key product KPIs
Identify performance gaps and growth opportunities through data
4. Leadership Responsibilities
Lead, structure, and scale a team of Product Managers / Owners / Analysts
Foster a high-performance, customer-centric, and data-driven culture
Build strong product governance, rituals, and processes
Develop talent and create clear accountability and ownership across domains
5. Skills & Experience
Experience
12+ years in Product Management, including senior leadership roles
Strong experience in iGaming / Sports Betting / Digital B2C platforms
Proven track record delivering complex, multi-product ecosystems
Technical & Domain Expertise
Deep understanding of:
Sportsbook mechanics and platform
Gaming (Casino, Poker, Bingo) ecosystems
PAM / customer platforms (wallet, KYC, payments)
Strong knowledge of:
Product operating models (Agile, product governance)
Data-driven product management and experimentation
Platform architecture and scalability challenges
Leadership & Soft Skills
Strong strategic thinking and execution capability
Excellent stakeholder management (including executive level)
Ability to operate in a complex, multi-market regulatory environment
High level of ownership, resilience, and adaptability
6. Success Metrics
Growth in NGR / revenue across products
Improvement in customer engagement, retention, and cross-sell
Delivery of a clear, executed and impactful product roadmap
Platform performance: stability, scalability, compliance
Increased speed and quality of execution (time-to-market)
7. Key Deliverables
12–18 month product strategy & roadmap
Quarterly prioritisation and delivery plans
Product governance model and operating cadence
Executive-level business performance reporting
We believe talent knows no boundaries. Our hiring process focuses solely on your skills, experience, and potential to contribute to our team. We welcome applicants from all backgrounds and evaluate each candidate based on merit, regardless of personal characteristics as the age, gender, origin, religion, sexual orientation, neurodiversity or disability.
Skills Required
- 12+ years of experience in Product Management, including senior leadership roles
- Strong experience in iGaming, sports betting, or digital B2C platforms
- Proven track record delivering complex, multi-product ecosystems
- Deep understanding of sportsbook mechanics and platforms
- Deep understanding of casino, poker, and bingo ecosystems
- Deep understanding of player account management, wallets, KYC, and payments
- Strong knowledge of Agile product operating models and product governance
- Strong knowledge of data-driven product management and experimentation
- Strong knowledge of platform architecture and scalability challenges
- Strong strategic thinking and execution capability
- Excellent executive-level stakeholder management
- Ability to operate in a complex, multi-market regulatory environment
- High level of ownership, resilience, and adaptability
What We Do
FDJ UNITED is a European betting and gaming operator serving players across regulated markets. Its activities include French lottery games and retail sports betting, online sports and horse-race betting, poker and casino games, the Irish National Lottery through Premier Lotteries Ireland, and B2B gaming solutions through Relax Gaming. The Group also offers point-of-sale payment and collection services in France under the Nirio brand.
