Senior Product Analyst

Posted 10 Days Ago
Be an Early Applicant
London, Greater London, England
5-7 Years Experience
Automotive • Information Technology • Insurance
The Role
As a Senior Product Analyst, you will transform data into actionable insights, support strategy development for conversion rate optimisation, improve reporting processes, and collaborate with cross-functional teams to enhance customer experience and business growth.
Summary Generated by Built In

Description

About Zego

At Zego, we know that traditional motor insurance holds good drivers back. It’s too complicated, too expensive, and it doesn't take into account how well you actually drive. 

That’s why, since 2016, we’ve been on a mission to change all of that. Our mission at Zego is to offer the lowest priced insurance for good drivers.

From van drivers and gig workers to everyday car drivers, our customers are our driving force — they’re at the heart of everything we do.

We’ve sold tens of millions of policies so far, and raised over $200 million in funding. And we’re only just getting started…

Purpose of the role

We are seeking a passionate Senior Product Analyst with a keen commercial acumen and a deep passion for data analytics. You don't just produce data; you transform it into actionable insights, delivering crucial reporting and analysis to support our strategic initiatives. This role demands a blend of analytical expertise, strategic insight, and collaborative abilities to effectively enhance and influence conversion rate optimisations.

You will be responsible for supporting the development and implementation of strategies to enhance the conversion rates of web and mobile traffic into actionable outcomes (such as sales or leads). This role involves deep analysis of user behaviour, A/B testing, and collaborative efforts with marketing and web development teams to optimise performance and drive business growth.

What you will be doing

  • You'll be an integral part of the team setting CRO strategy and improving data reporting processes.
  • You will own reporting, you will establish and maintain comprehensive reports and dashboards utilising SQL, Looker, Amplitude, Excel, etc., to evaluate KPIs, product performance, and business trends.
  • You will identify and assess KPIs, collaborate with teams and senior leaders to pinpoint and evaluate key performance indicators, offering proactive recommendations to enhance business outcomes.
  • You will be responsible for making data accessible to internal and external stakeholders in an understandable format. This includes designing and creating appropriate ETL processes and collaborating with Data Engineering teams for implementation.
  • You will work closely with Product, Engineering, Growth and Customer Success teams to help prioritise new products and features with the aim of constantly improving the customer experience.

What you will need to be successful

  • Expert analytical skills- you have mastery over tools such as Google Analytics, Adobe Analytics, Amplitude, and SQL for data extraction and analysis.
  • Advanced SQL skills and understanding of database architectures are crucial.
  • You have worked within Business Intelligence or Analytics teams, with extensive experience in tracking business performance, setting KPIs, and utilising Conversion Optimisation platforms and methodologies.
  • A comprehensive understanding of digital marketing channels and their role in driving traffic and conversions enhances your ability to optimise across the board.
  • Strategic Mindset, you are adept at formulating CRO strategies that are tightly aligned with business objectives.
  • Innovative Testing Initiatives, you have a proven track record in designing and leading successful A/B and multivariate tests, using a creative approach to experimentation and problem solving.
  • Leadership and collaboration with cross-functional teams, including marketing, product management, and web development, to implement optimisation strategies.

What's it like to work at Zego?

Joining Zego is a career-defining move. People go further here, reaching their full potential to achieve extraordinary things. 

We're spread throughout the UK and Europe, and united by our drive to get things done. We're proud of our company and our culture - a friendly and inclusive space where we can lift each other up and celebrate our wins every day.

Together, we're setting the bar higher, delivering exceptional work that makes a difference. Our people are the most important part of our story, and everyone here plays a role. There's loads of room to learn and grow, and you'll get the freedom to steer your career wherever you want

You'll work alongside a talented group who embrace each other's differences and aren't afraid of a challenge. We recognise our achievements, learn from our mistakes, and help each other to be the best we can be. Together, we're making insurance matter. 

How we work

We believe that teams work better when they have time to collaborate and space to get things done. We call it Zego Hybrid! Our hybrid way of working is unique. We don't mandate fixed office days. Instead, we foster a flexible approach that empowers every Zegon to perform at their best. We ask you to spend at least one day a week in our central London office (next to Liverpool Street). You have the flexibility to choose the day that works best for you and your team. We cover the costs for all company-wide events (3 per year), and also provide a separate hybrid contribution to help pay towards other travel costs. We think it's a good mix of collaborative face time and flexible home-working, setting us up to achieve the right balance between work and life

Benefits

We reward our people well. Join us and you'll get a market-competitive salary, private medical insurance, company share options, generous holiday allowance, and a whole lot of wellbeing benefits. And that's just for starters.

We're an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, marital status, or disability status.

#LI-Hybrid

#LI-AH1

Top Skills

SQL
The Company
HQ: London
388 Employees
On-site Workplace

What We Do

Zego is a commercial motor insurance provider that powers opportunities for businesses, from entire fleets of vehicles to self-employed drivers and riders. It combines best-in-class technology with sophisticated data sources to offer insurance products that save businesses time and money. Since its inception, Zego has believed that the problem with traditional insurance is that it holds businesses back. It’s too expensive and time consuming, and it no longer suits businesses who use vehicles to earn money. Zego’s products represent a solution to this problem for businesses based across the UK, Europe and beyond.

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