Senior Principal, Sports Marketing, Basketball, NA

Posted 11 Hours Ago
Be an Early Applicant
United States of America
Expert/Leader
Other • Retail
At NIKE, Inc., technology is laying the foundation for our digital transformation and direct-to-consumer strategy.
The Role
The Senior Principal of Basketball Sports Marketing will manage key athlete relationships and drive strategic vision for partnerships. Responsibilities include developing service strategies, collaborating with cross-functional teams, and communicating plans to leadership, all while ensuring alignment with Nike's values around sustainability and community.
Summary Generated by Built In

SR. PRINCIPAL MEN’S PRO BASKETBALL
NORTH AMERICA SPORTS MARKETING  
WHO WE ARE LOOKING FOR

An expert in relationship management who is passionate about the sport and leads with collaboration. As part of our North America Basketball Sports Marketing Leadership Team, A Senior Principal of Basketball Sports Marketing will manage a signature athlete relationship(s) and partner in creating and driving the overall strategic vision for the athlete partnership. In this role you will manage key strategic relationship, drive a service strategy, lead athlete leverage with brand experience, and partner with a cross functional team of experts.

WHAT YOU WILL WORK ON

  • Manage a key signature basketball athlete relationship. 
  • Build and drive a world class service strategy
  • You’ll work closely with cross-functional brand and business partners at the Global and Geo level to ensure that Nike maximizes our signature athlete partnership.
  • Communicate Athlete plans to SM leadership and the Executive Leadership Team
  • Leverage relationships to identify non-traditional connection points for our athlete partner.
  • Ensure our basketball athletes are aligned against Nike’s Purpose Offense, specifically around sustainability, community, diversity and equality.

WHO YOU WILL WORK WITH

You will report to the Head of NA Basketball and work closely with the Men’s and Women’s Basketball Sports Marketing team along with the Athlete specific cross- functional org. Additionally, you will work with the M/W Global and Geo Basketball leadership teams to ensure Sports Marketing efforts are in service of brand and business objectives.


WHAT YOU BRING

  • Bachelor's degree or higher in Business, Marketing or related field, or combination of relevant education, experience and training.
  • Minimum of 10 years directly relevant experience; experience should include comprehensive experience as a business/process leader or industry expert
  • Travel – 30-40%
  • Key industry relationship
  • Expert knowledge of the basketball ecosystem

We are committed to fostering a diverse and inclusive environment for all employees and job applicants. We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

The Company
HQ: Beaverton, OR
73,000 Employees
Hybrid Workplace
Year Founded: 1972

What We Do

At NIKE, Inc., it’s in our nature to innovate and our mission is to bring inspiration and innovation to every athlete* in the world [if you have a body, you’re an athlete]. Because we exist to serve athletes, we dare to design the future of sport. To us, innovation is about elevating human potential. We obsess over the needs of athletes of all abilities, using their insights to create products that are beautiful, useful and make all athletes better. To make big leaps, we take big risks. Incremental change won’t get us to where we want to go fast enough. So we pursue moonshots — like developing the first self-lacing shoe, running the first two-hour marathon and committing to 100% renewable energy use in our facilities. We embrace different perspectives — from scientists and designers to coders and quarterbacks — because we know everyone brings unique experiences and ideas to the team. To serve athletes across the hundreds of countries where NIKE does business, we need teams that truly reflect the diversity of our consumers and a culture of inclusivity. We aim to foster inclusion and embrace diversity throughout our business, teams, and culture to create breakthrough innovations, empower teammates to realize their full potential and bring us closer to the communities we serve. NIKE's diverse, high-performing teams around the world are united in purpose and inspired to change the world through sport.

Why Work With Us

With a global footprint, culture of innovation and team-first mentality, we take action to create a future of continual progress for athletes, sport and our world. Whether our job is designing the ultimate sneaker or coding a revolutionary app, we’re united by the same mission: to bring inspiration and innovation to every athlete in the world.

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