Senior Principal Product Manager - Campaign & Content Platform

Posted Yesterday
Be an Early Applicant
Helsinki, FIN
In-Office
Senior level
eCommerce • Retail
The Role
Own the vision, strategy, roadmap, and commercial outcomes for Zalando’s Campaign & Content Platform. Lead cross-functional alignment across product, engineering, and design; use analytics, experimentation, customer research, and AI to improve publisher workflows and customer engagement. Navigate executive stakeholders, drive complex launches, mentor product managers, and establish scalable mechanisms for decision-making, ROI measurement, and content innovation.
Summary Generated by Built In
THE ROLE & THE TEAM

Our Campaign & Content Platform empowers producers to deliver retail campaigns and content across Zalando at scale. We provide consolidated editing capabilities, analytics, and performance insights to steer content quality, along with built-in safety guardrails. Content publishers capture and present content through standardized platform formats that manage content moderation, translation, media processing, and customer experience seamlessness.

We run the infrastructure for nearly all content on Zalando, including Outfits, Videos, Boards, Creator, and Brand content. Everything from ingestion to delivery, moderation, labeling, and asset management runs through or on our platform. We serve a vast and growing audience of approximately 700 internal users, over 2,000 brand and agency users, and 650 creators. Consolidating and continually elevating this platform directly shapes their daily experience and drives engaging commerce experiences for millions of customers.

As Senior Principal Product Manager, you will take ownership and contribute to the product vision for the Campaign & Content Platform. Operating as an individual contributor, you will shape the multi-year vision and commercial roadmap for content technologies at Zalando. You will lead cross-functional alignment across product, engineering, and design, while navigating complex executive stakeholder environments. In this role, you will champion platform innovation - including leveraging AI technologies to streamline publisher workflows and elevate customer engagement - while directly driving customer impact and ROI.

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

  • Take end-to-end ownership of the Content & Campaigns product vision, driving mid-to-long-term strategies that solve complex business challenges with minimal guidance.

  • Shape scalable value propositions aligned with the Zalando Group Strategy, taking full accountability for resulting customer impact, ROI, and commercial outcomes.

  • Translate complex data sets and KPI driver trees into clear action, establishing sustainable mechanisms for repeated analysis and strategic decisions.

  • Build collaborative structures and foster transparent stakeholder alignment to navigate ambiguity and execute complex product launches seamlessly.

  • Lead product innovation and best practices, acting as a mentor and coach to fellow product managers to elevate capabilities across the job family.

  • Drive community contribution by active mentoring, sharing best practices, and applying emerging technologies such as AI to enhance content creation and user experience.

WE’D LOVE TO MEET YOU IF

  • Demonstrated experience leading complex product strategy and delivering measurable commercial outcomes in creator or content-rich environments.

  • Strong capability to manage multifaceted stakeholder environments and guide senior executive leaders across cross-functional teams.

  • Deep analytical skill set with hands-on experience deriving actionable insights from large data sets (e.g., Databricks) and KPI driver trees.

  • Proven product discovery and experimentation skills, using customer research, data, and testing to validate decisions.

  • Passion for and experience with applying AI and working alongside Applied Science teams to solve complex problems and generate content efficiently.


OUR OFFER

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

  • 27 days of holiday a year to start for full-time employees (+1 day for every calendar year up to 30 days)

  • 2 paid volunteering days a year

  • Employee shares programme

  • 40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners

  • Relocation assistance available (subject to prior agreement)

  • Family services, including counselling and support

  • Health and wellbeing options (including Wellhub, formerly Gympass)

  • Mental health support and coaching available

  • Drive your development through our training platform and biannual peer-to-peer review
     

INCLUSIVE BY DESIGN

If you think you have what it takes, we encourage you to apply even if you don't meet every single requirement. You may just be the right candidate for this or other roles!

At Zalando, our vision is to be the leading European technology platform for fashion and lifestyle – one that thrives on diversity and is truly inclusive by design. We believe that diverse teams fuel innovation and creativity, and we actively seek out talent from all backgrounds.

We actively seek to reduce bias in our hiring and employment processes, focusing on your qualifications, skills, and contributions. To support this, we kindly ask that you refrain from including personal details such as your photo, age, or marital status in your CV, ensuring a fair and equitable evaluation based solely on your abilities and potential.

We are committed to providing an exceptional and accessible candidate experience for everyone. If you require any accommodations to support you throughout the hiring process, please let us know – we are here to assist you.

Discover more about our commitment to creating a diverse and inclusive workplace: https://jobs.zalando.com/en/our-culture/diversity-and-inclusion

Skills Required

  • Experience leading complex product strategy and delivering measurable commercial outcomes in creator or content-rich environments
  • Ability to manage multifaceted stakeholder environments and guide senior executive leaders across cross-functional teams
  • Deep analytical skills and hands-on experience deriving actionable insights from large datasets, such as Databricks, and KPI driver trees
  • Product discovery and experimentation experience using customer research, data, and testing to validate decisions
  • Experience applying AI and collaborating with Applied Science teams to solve complex problems and generate content efficiently

Zalando Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Zalando and has not been reviewed or approved by Zalando.

  • Leave & Time Off Breadth Paid time off includes a sizable annual allowance that can grow with tenure, plus additional paid days for volunteering. This breadth is highlighted as supportive of work–life balance.
  • Wellbeing & Lifestyle Benefits Mental health support, round‑the‑clock counseling for employees and households, and broad fitness/wellness access are emphasized as robust. Substantial product discounts and partner offers add meaningful lifestyle value.
  • Parental & Family Support Structured support around parental leave—such as buddy programs, re‑onboarding, and paid child sick days—helps ease family responsibilities. Flexible and part‑time leadership options further accommodate parents.

Zalando Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Berlin
10,000 Employees
Year Founded: 2008

What We Do

Welcome to Zalando. Here’s some key info about us: Our position and vision: - We’re Europe’s leading online platform for fashion and lifestyle - Founded in Berlin in 2008, we bring head-to-toe fashion to more than 50 million active customers in 25 markets; offering clothes, footwear, accessories, and beauty - Our vision is to become The Starting Point For Fashion. Our offering: - Our assortment of international brands ranges from world-famous names to local labels - Our platform is a one-stop fashion destination for inspiration, innovation, and interaction - As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners, and friends of our brand. - Our logistics network with 12 centrally located fulfillment centers allows us to efficiently serve our customers throughout Europe, supported by warehouses in Italy, France, Poland, and Sweden with a focus on local customer needs. Our beliefs: - Our ambition is to combine our passion for self-expression through fashion with our unwavering commitments to sustainability and D&I - We believe that our integration of fashion, operations, and online technology gives us the capability to deliver a compelling value proposition to both our customers and fashion brand partners.

Similar Jobs

Pfizer Logo Pfizer

Digital Operations Agentic Lead - Senior Manager

Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Remote or Hybrid
29 Locations
121990 Employees

Pfizer Logo Pfizer

Product Specialist

Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Remote or Hybrid
29 Locations
121990 Employees

Deepgram Logo Deepgram

Sales Development Representative

Artificial Intelligence • Machine Learning • Natural Language Processing • Software • Conversational AI
In-Office or Remote
28 Locations
150 Employees

M-Files Logo M-Files

Senior Systems Specialist - Finland

Information Technology • Productivity • Professional Services • Software • Business Intelligence
In-Office
3 Locations
500 Employees

Similar Companies Hiring

PRIMA Thumbnail
Travel • Software • Marketing Tech • Hospitality • eCommerce
US
15 Employees
Scotch Thumbnail
Artificial Intelligence • eCommerce • Fintech • Payments • Retail • Software • Analytics
US
35 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account