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Who we are:
Shape a brighter financial future with us.
Together with our members, we’re changing the way people think about and interact with personal finance.
We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.
We are seeking a Senior Pricing Associate to join our to join our Pricing team in the Lending Organization, with focus on our Personal Loans (PL) business. This is an exciting role for someone to make a direct impact on the revenue of SoFi.
As a Pricing Product Leader with an analytics skillset, you will be responsible for leading cross-functional teams to develop, launch, and scale pricing initiatives that meet the needs of our customers. You will combine a strong understanding of business strategy, market dynamics, and product development with advanced data analysis to drive performance, optimize product features, and maximize customer impact. You will work closely with various stakeholders, including engineering, marketing, and leadership, to deliver products that create value for the business.
What you’ll do:
- Data-Driven Decision Making: Utilize advanced analytics to monitor product performance, identify opportunities, and make data-backed decisions that improve the product and user experience.
- Stakeholder Collaboration: Work closely with cross-functional teams (engineering, design, marketing, sales) to ensure the successful delivery of products from concept to launch.
- Market Research & Insights: Conduct market research and competitive analysis to identify emerging trends, customer needs, and gaps in the market.
- KPIs & Metrics: Define key performance indicators (KPIs) and metrics for tracking product success, and drive improvements based on these insights.
- Customer-Centric Focus: Ensure that products meet customer expectations and are positioned to deliver maximum value and satisfaction.
- Leadership: Lead product development initiatives, mentor team members, and communicate effectively with senior leadership to drive business outcomes.
- Continuous Improvement: Analyze product feedback, usage data, and performance metrics to drive continuous product iterations and improvements.
- B.S. or M.S. in Computer Science, Statistics, Operations Research, Engineering, Mathematics or a related quantitative field is required for this position. M.B.A preferred, not required.
- 5+ years of industrial experience working in the area of pricing, financial services, consulting, and/or credit risk strategies
- Proven track record of end-to-end experience in utilizing and laying strategic framework for model development, testing, implementation and performance tracking in the financial services industry
- Exceptional programming skills in Python and SQL
- Strong knowledge of Tableau and experience building production-level dashboards
- Ability to work in a dynamic, cross-functional environment, with strong attention to detail
- Effective communication skills and ability to explain complex concepts in simple terms
- Strong relationship building and collaborative skills
- Excels in a fast moving environment with outstanding stakeholder management abilities
- Exceptional problem-solving skills
Top Skills
What We Do
SoFi wasn’t built to be a bank. Or a technology company. We were built for one mission: help people achieve financial independence so they can realize their ambitions.
Redefining an entire industry isn’t easy work—and it’s not for the faint of heart. It takes a certain kind of team. People with diverse perspectives and expertise, united by a common sense of purpose. People willing to challenge assumptions but always do the right thing. People proving that innovation and responsibility don’t have to compete, but can come together to create something truly unconventional in the world.
For the last eight years, we’ve been charting this new path forward. We call it The SoFi Way.
At SoFi, we don’t just talk about culture: we live it. The SoFi Way is how we show up every day, how we make decisions, and how we build for our members, clients, and each other.
Why Work With Us
Together with our members, we’re changing the way people think about and interact with personal finance. We’re a next-generation Fintech company using innovative, mobile-first technology to help our members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront.
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Hybrid Workspace
Employees engage in a combination of remote and on-site work.
For the majority of our workforce who work on a hybrid schedule, the in-office requirement is a handful of days per month!


























