Senior PR Manager / Communications Lead

Reposted 10 Days Ago
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Austin, TX, USA
In-Office
Senior level
Information Technology • Robotics
Let us do the driving
The Role
The PR Manager will drive media coverage, build journalist relationships, craft compelling narratives, and support company communications strategy.
Summary Generated by Built In
About the Role

We’re looking for a senior PR professional to help scale our communications and build a consistent, high-quality media presence. This role will partner closely with the Head of Communications, combining strong execution with the ability to shape narratives and contribute to overall strategy.

You will play a key role in turning company developments into stories that resonate — with media, partners, and broader audiences.

What You’ll Do
  • Drive a steady pipeline of meaningful media coverage across top-tier tech and business outlets, local media, and relevant industry-specific publications
  • Build and leverage strong relationships with journalists, editors, and contributors across relevant media
  • Identify and develop compelling story angles based on company developments, partnerships, and product milestones
  • Own the full media cycle: from idea generation and pitching to securing coverage and managing follow-ups
  • Write and refine high-quality materials, including press releases, pitches, bylines, engaging blog posts, and executive talking points
  • Partner with teams across the company (product, engineering, business, leadership) to surface newsworthy moments
  • Support communications for launches, partnerships, and market expansions
  • Contribute to broader communications strategy, bringing ideas and perspective on positioning and messaging
  • Support cross-functional communications initiatives, including marketing, sales, and employer branding / HR-related projects when needed
What You'll Need
  • An experienced PR professional with a strong track record of securing media coverage in tech and/or business media
  • Well-connected, with an existing network of journalist relationships you actively maintain
  • Comfortable operating independently and driving outcomes end-to-end
  • A strong writer with the ability to craft clear, compelling narratives from complex or technical topics
  • Curious and proactive — you don’t wait for stories, you find and shape them
  • Confident collaborating with stakeholders at different levels, including senior leadership
  • Able to balance multiple priorities in a fast-moving environment
  • Experience with social media as an extension of PR efforts — amplifying coverage, shaping narratives, and engaging audiences — is a strong plus
Nice to Have
  • Experience in high-growth tech companies or emerging technology sectors (e.g., autonomous systems, robotics, AI)
  • Experience working across multiple markets or with international media
  • Background in both in-house and agency environments

Candidates are required to be authorized to work in the U.S. The employer is not offering relocation sponsorship, and remote work options are not available.

Avride is an equal opportunity employer and committed to providing reasonable accommodations to qualified applicants and employees with disabilities to ensure they have equal access to employment opportunities. Avride complies with the Americans with Disabilities Act (ADA), if you need a reasonable accommodation to assist with the application or hiring process, or to perform the essential functions of a job, please email [email protected].

Skills Required

  • Strong track record of securing media coverage in tech or business media
  • Network of journalist relationships
  • Strong writing skills
  • Experience with social media as part of PR
  • Experience in high-growth tech companies or emerging technology sectors
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The Company
HQ: Austin, TX
236 Employees
Year Founded: 2020

What We Do

Avride is a leading developer in the autonomous vehicle and delivery robot industry. Our dynamic team, composed of a few hundred engineers develops and operates autonomous cars and delivery robots across the globe, shaping the future of mobility and logistics. At Avride, we are committed to making the roads safer and more accessible for everyone. At the core of our philosophy is the belief in the transformative power of technology. Every product we develop, every test we conduct, and every service we launch is anchored in our vision of creating a safer and more sustainable world with help of cutting-edge technologies and breakthrough solutions

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