Senior Performance Marketing Manager

Reposted 10 Days Ago
Be an Early Applicant
2 Locations
Remote
Junior
Healthtech • Information Technology • Software
The Role
The Senior Performance Marketing Manager will launch and manage advertising campaigns on social media platforms, focusing on user acquisition, performance monitoring, A/B testing, and collaboration with designers and IT teams.
Summary Generated by Built In

Who Are We?

We are Welltech — a global company with Ukrainian roots and a powerful mission: to move everybody to start and stay well for life. Today 25.5 million users have trusted Welltech to help them build healthy habits — a testament to the real value our innovative, engaging wellness solutions deliver every day. 🌍
With five hubs across Cyprus, Ukraine, Poland, Spain and the UK and a diverse, remote-friendly team of 700+ professionals, we continue to scale rapidly. Our innovative apps — Muscle Booster, Yoga-Go and WalkFit — empower millions to transform their lifestyles and unlock their personal wellness journeys.
Welltech is where your impact becomes real. And our values clearly attest to that: we grow together, we drive results, we lead by example and we are well-makers.
If this looks like you and you thrive in a fast-paced environment, you’ll fit right in at Welltech. Let’s build wellness for millions together.

What We're Looking For

We are currently looking for an experienced Senior Performance Marketing Manager to join our team. In this role, you will be responsible for launching advertising campaigns on paid social channels such as Meta, TikTok, Snapchat, and others, specifically targeting the Health and Fitness audience.

Key Responsibilities:

  • Managing the full cycle mobile traffic advertising campaigns: launching, optimization and scaling

  • Experimenting on creatives with designers: A/B testing, performance analysis and optimization

  • Monitoring advertising campaigns for performance monitoring, optimization and reporting

  • Researching and evaluating of new user acquisition channels

    In your first three months you will:

  • Be proficient on all metrics, processes and reports

  • Independently manage the project, adhere to best practices, achieve target ROI, and know how to scale and reduce volumes when necessary

  • Lead an additional area of responsibility, suggest ideas and improvements, know how to analyze competitors, and make data-driven decisions

The ideal profile:

  • 2+ years of relevant experience in digital marketing in User Acquisition

  • Practical experience with a large budget in Paid Social platforms (Meta Ads/TikTok/Snapchat)

  • Proficiency in English - B2 or higher level

  • Excellent communication skills, with the ability to effectively communicate ideas, feedback, and instructions to team members, stakeholders, and cross-functional team

  • Analytical mindset, knowledge of Microsoft Office (MS Excel) and Google Workspace (Google Sheets, Google Docs, Google Slides)), experience with Google Analytic/Tableau/Clarisight will be a plus

  • Flexibility to adapt to changing priorities and circumstances, with the ability to pivot quickly when necessary

⭕️ Recruiter call --> ⭕️ Meet a team member --> ⭕️ Skills assessment--> ⭕️ Meet the Leadership team

Why You’ll Love Being Part of Welltech:

  • Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.

  • Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.

  • Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.

  • We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!

Check out some of our products

Muscle Booster — https://musclebooster.fitness/

Yoga-Go — https://yoga-go.io/

WalkFit - http://walkfit.pro

Top Skills

Clarisight
Google Analytics
Google Workspace
Meta Ads
MS Office
Snapchat
Tableau
Tiktok
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The Company
Calgary, AB
726 Employees
Year Founded: 2017

What We Do

Welcome to Welltech – a global IT powerhouse specializing in cutting-edge Health & Fitness mobile applications. With an impressive 200M+ installs, and a suite of 5 revolutionary apps, we have positively impacted millions of users, fostering healthy habits and overall well-being. With a solid six-year presence in the international market, Welltech boasts a dynamic team of over 600 passionate professionals across the globe. Headquarted in Cyprus, our reach extends across us, Ukraine, Poland, the UK, and Spain, bringing together diverse talents and perspectives. From intuitive nutrition trackers to innovative fitness solutions, we're empowering individuals to embark on a transformative journey toward optimal health and happiness. But we don't stop there. At Welltech, we're not just breaking boundaries; we're reshaping the future of nutrition, wellness, mindfulness, and fitness. The exciting part: Our mission goes beyond mere app development. We're building a holistic ecosystem of products designed to seamlessly integrate well-being into every facet of life. Join us at Welltech and be part of a revolution that's redefining what it means to live well in the digital age.

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