Senior Performance Marketing Manager

Join our Growth Product team where you’ll build the paid channel strategy and drive CRO at Flodesk. As a Sr. Performance Marketing Manager, you'll report to the Growth Product Lead, and collaborate with our Product and Marketing teams. 

What you’ll do:

• Own operations and execution across all programmatic paid ad channels to deliver against growth and ROI goals
• Build the paid channel strategy, forecast and budget for our business in collaboration with growth, marketing and finance teams
• Drive CRO initiatives through ads, landing pages and website experiences
• Test and scale new programmatic paid ad channels
• Analyze and present paid media investments efficiency to executive team and cross-functional stakeholders
• Partner with external agencies and internal teams to execute paid media plans
• Launch, scale, and optimize best-in-class paid media campaigns
• Build, prioritize and maintain a backlog of experiments
• Document and share experiment results and learnings with the broader team on a regular basis
• Be prepared to take on other duties or ad-hoc assignments related to growth marketing

What you bring:

• 5+ years of direct experience in performance marketing
• Hands-on experience managing budgets for paid media programs, including Google Ads, Performance Max, Meta Ads, ideally with a focus on B2B SaaS
• Able to execute independently on end-to-end plans 
• Fluency with digital ad channel data, metrics, measurement, and analytics
• Solid understanding of experimentation and A/B testing
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and present to leadership

Extra points if you have:

• Experience working at a high-growth startup
• Experience working in full remote across global time zones
• Passionate about empowering small businesses through good design

What we bring:

• $130,000 - $155,000 base salary
• 100% remote with monthly internet stipend
• Fully paid health insurance
• 16 weeks paid parental leave
• Unlimited flexible time off
• 401k match (US employees only) 
• A team that values diversity and inclusion with a leadership team that's 70% women; 85% underrepresented minorities

Flodesk is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Flodesk is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email [email protected]Notice to California-based Candidates for Employment. This California Candidate Privacy Notice is intended to provide information about how Flodesk collects and uses personal information to California consumers who apply for employment with Flodesk. If you are employed by Flodesk, refer to the Employee Handbook for additional information. For any questions about this notice, please contact [email protected].Personal Information Flodesk Collects:Identifiers Including name, address, email, telephone number, social security number, driver license number, passport number, and other personal identifying information. Characteristics of protected classifications under California or federal law, including demographic information and other personal information obtained during the application process, such as gender, race, national origin. Professional or employment-related information, such as salary/compensation and benefits packages, other relocation or job preferences, prior background, experience, skills, and other information in support of your application, reference information. Any other information you provide as a part of  recruitment, job application, or interview process. Purposes for Collecting Personal Information:To consider qualifications, skills, and interest for employment. To communicate with you during the recruitment and interview process. To provide compensation, including payroll, and  administer stock options and benefits, including medical, dental, vision, commuter, and retirement benefits. To provide human resources services and conduct performance evaluations. To monitor work eligibility including work-related licenses, credentials, training, and eligibility to work in the United States. To improve recruitment and interview processes and  ensure a safe and efficient working environment. To comply with applicable legal or regulatory requirements including state and federal company reporting obligations.