StubHub is on a mission to redefine the live event experience on a global scale. Whether someone is looking to attend their first event or their hundredth, we’re here to delight them all the way from the moment they start looking for a ticket until they step through the gate. The same goes for our sellers. From fans selling a single ticket to the promoters of a worldwide stadium tour, we want StubHub to be the safest, most convenient way to offer a ticket to the millions of fans who browse our platform around the world.
Senior Performance Marketing Associate (StubHub, Inc., Los Angeles, CA)
Conduct research and analysis to support the development and execution of marketing campaigns, ensuring alignment with internal tools and processes (8%). Support the evaluation and onboarding of junior team members by assessing technical aptitude and analytical reasoning through standardized methods (3%). Analyze team performance metrics and identify data driven opportunities to improve campaign efficiency and outcomes (8%). Provide subject matter expertise in marketing operations and support campaign execution through detailed analysis and insight generation (6%). Monitor and report on marketing system incidents; analyze incident trends to inform marketing process improvements and reduce future disruptions (4%). Utilize advanced Excel functions (e.g., pivot tables, lookups) to clean, validate, and analyze campaign performance data (5%). Perform root cause analysis of data anomalies or campaign issues and provide actionable insights to improve overall system reliability (7%). Prioritize and execute essential marketing support processes based on data-driven impact assessments (5%). Evaluate marketing workflows and collaborate with cross-functional teams to recommend enhancements that increase operational efficiency (5%). Develop clear and comprehensive documentation of marketing procedures, insights, and findings to inform future strategy (4%). Collaborate with external media and technology partners to gather data, troubleshoot execution issues, and optimize campaign delivery (6%). Communicate research findings and strategic recommendations effectively across marketing, product, and technical teams to align on campaign improvements (5%). Partner with marketing leaders and product teams to evaluate the effectiveness of new feature rollouts using performance data (6%). Use data insights and industry benchmarks to optimize digital campaigns and continuously refine targeting strategies (7%). Apply performance metrics and analytics to evaluate campaign success and recommend enhancements for better ROI (7%). Demonstrate working knowledge of core marketing concepts and their application in market analysis and campaign strategy (5%). Incorporate competitive market intelligence into marketing recommendations to guide positioning and targeting strategies (4%). Stay informed of industry trends in marketing technology, global ticketing, and consumer behavior to support forward-looking planning and strategy (5%). Telecommuting may be permitted up to 2 days per week. When not telecommuting, must report to StubHub, Inc. at 1901 Avenue of the Stars, Century City, Los Angeles, CA 90067. Salary: $95,722-$130,000 per year.
MINIMUM REQUIREMENTS:
Master’s degree or U.S. equivalent in Marketing, Economics, Business, or related field plus 3 years of professional experience as a Market Specialist, Market Analyst, or any occupation, job title, position performing performance marketing.
Must also have experience in the following: 3 years of professional experience optimizing and executing Search Engine Marketing (SEM) campaigns at a global scale within Google Ads, Bing Ads, and Yahoo advertising while adhering to policy and compliance within the ticketing industry; 3 years of professional experience implementing performance marketing within the entertainment and technology industry (including live event ticketing industry) following seasonal fluctuations and industry trends; 3 years of professional experience using SQL and Snowflake to query data; 3 years of professional experience utilizing Tableau and Hex to view dashboards and reports to make data informed decisions; 3 years of professional partnering with cross-functional stakeholders and vendors to align on goals, manage expectations, troubleshoot challenges, and inform decisions through data and insights; and 2 years of professional experience utilizing Pager Duty.
Contact: Apply Online:
#LI-DNI
The anticipated gross base pay range is below for this role. Actual compensation will vary depending on factors such as a candidate’s qualifications, skills, experience, and competencies. Base annual salary is one component of StubHub’s total compensation and competitive benefits package, which includes equity, 401(k), paid time off, paid parental leave, and comprehensive health benefits.
Skills Required
- Master's degree or U.S. equivalent in Marketing, Economics, Business, or a related field
- 3 years of professional experience as a Market Specialist, Market Analyst, or in a performance marketing role
- 3 years of experience optimizing and executing global-scale SEM campaigns using Google Ads, Bing Ads, and Yahoo Advertising, while adhering to ticketing-industry policy and compliance requirements
- 3 years of experience implementing performance marketing in the entertainment and technology industry, including live event ticketing, while accounting for seasonal fluctuations and industry trends
- 3 years of experience using SQL and Snowflake to query data
- 3 years of experience using Tableau and Hex dashboards and reports to make data-informed decisions
- 3 years of experience partnering with cross-functional stakeholders and vendors to align goals, manage expectations, troubleshoot challenges, and inform decisions through data and insights
- 2 years of experience using PagerDuty
