Senior Performance Marketer

Wholesale distribution is a $10T+ industry — and most of it still runs on fax, spreadsheets, and legacy ERPs. We're here to change that.

WizCommerce is the AI Operating System for B2B Trade. We build AI-native commerce solutions that sit on top of the ERPs distributors already use — no rip and replace, no 12-month implementations. Just real transformation, fast.

Our platform combines an AI-native CRM, B2B website builder, embedded finance, and AI co-workers (order entry, quoting, content) into one unified system built for how wholesale actually works.

The results speak for themselves:

• 180% Net Revenue Retention

• 4X YoY ARR growth

• 400% growth in customers with >$50K ACV

• 95% implementation success rate (vs. an industry average of 30%)

We serve 150+ customers across North America — from Jaipur Living to Loloi — and we're a fast-growing team backed by Peak XV Partners, Blume Ventures, Alpha Wave Global, and others.

ROLE OVERVIEW

We're looking for a data-driven Performance Marketer who lives and breathes paid advertising. You will own end-to-end campaign strategy and execution across Google and Meta, with a strong focus on pipeline generation, lead quality, and ROI. This is a high-impact, hands-on role for someone who wants to own a function and grow with it.

KEY RESPONSIBILITIES

• Own & execute paid campaigns across Google Ads (Search, Display, YouTube) and Meta (Facebook, Instagram) from strategy to optimisation.

• Drive pipeline generation by running targeted campaigns focused on lead quality and conversion, not just volume.

• Manage ad budgets efficiently — allocate, monitor and optimise spend to maximise ROAS and minimise CAC.

• Build and test audience segments, creatives, copy variations and landing pages through structured A/B experiments.

• Track, analyse and report on campaign performance using Google Analytics, Meta Ads Manager and other tools — with a clear view on what's working and what's not.

• Collaborate with the design and content teams to brief and produce high-converting ad creatives tailored to each platform.

• Set up and maintain conversion tracking, pixel integrations, and UTM structures to ensure clean attribution.

• Stay current with platform updates, algorithm changes, and industry best practices to keep campaigns ahead of the curve.

• Identify new paid channels and growth opportunities beyond existing platforms where relevant.

WHAT YOU'LL BRING

• 4+ years of hands-on experience in B2B performance marketing with a strong focus on Google Ads and Meta Ads.

• Demonstrated ability to manage significant ad budgets independently and deliver measurable ROI.

• Deep understanding of the full paid marketing funnel — from awareness to conversion to retention.

• Strong analytical skills — you're comfortable pulling insights from data and turning them into action.

• Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and Tag Manager.

• Experience with B2B SaaS is a strong plus.

• Familiarity with CRM tools (HubSpot preferred) and lead attribution models.

• Excellent communication skills — you can brief a designer and present results to leadership with equal clarity.

• A bias for action, ownership mentality, and comfort working in a fast-paced, evolving environment.