Are you a natural networker who can open doors, build powerful commercial propositions and turn ambitious brands into long-term partners?
At Red Bull Pro Cycling, we have a clear ambition: We Make Cycling Bigger. We challenge conventions, push the boundaries of professional cycling and grow the sport beyond its traditional audiences by creating new stories, experiences and opportunities for fans, athletes and brands around the world.
As Senior Partnerships Sales Manager, you’ll help build the next generation of our global partnership portfolio and drive sustainable commercial growth. You’ll identify, develop and convert high-value opportunities with leading international brands, taking prospects from first contact and strategic pitch development through negotiation and contract closing.
Job DescriptionDRIVE PARTNERSHIP SALES
You’ll own the full partnership sales cycle, from prospect identification and initial outreach through discovery, proposition development, pitching, negotiation and contracting. You’ll build a qualified and sustainable new-business pipeline of premium international prospects, develop relationships with senior decision-makers and deliver against ambitious individual and team revenue targets. By understanding prospective partners’ businesses, marketing strategies and challenges, you’ll identify opportunities to create relevant, valuable partnerships rather than relying on traditional rights packages. Above, you’ll be supporting the sales of one of our most important commercial assets: the Title Partnership next to Red Bull and our existing partners which will be shaping the future of Red Bull Pro Cycling.
STRATEGIC PROSPECTING AND MARKET DEVELOPMENT
You’ll develop category strategies and identify industries with strong strategic and commercial potential for Red Bull Pro Cycling. Using data, market intelligence and consumer insights, you’ll prioritise prospects and strengthen partnership propositions. You’ll also create new lead-generation channels through networking, agencies, industry relationships, events and direct outreach.
CREATE WINNING PROPOSITIONS
You’ll lead the development of customised sales narratives, proposals and presentations for priority prospects. Working with our in-house brand team and creative agencies, you’ll develop powerful activation concepts, visualisations and commercial propositions that combine brand impact, audience reach, storytelling, experiences, content, hospitality and other relevant partnership assets. You’ll use the unique combination of elite sport, athletes, storytelling and the wider Red Bull ecosystem to create a differentiated proposition that can help shape the future of Red Bull Pro Cycling and build one of the most attractive partnership portfolios in cycling.
QualificationsMinimum 5 years of relevant experience in partnership sales, sponsorship, business development, media, entertainment, sports marketing or a comparable commercial environment
Fluency in English and German; additional languages are an advantage
Experience within professional sport or cycling is highly advantageous
A proven track record of generating and closing high-value commercial partnerships
The ability to understand prospective partners’ business objectives and translate them into compelling commercial solutions
Strong prospecting, networking and relationship-building capabilities, with a genuine drive to create new opportunities
Commercial confidence and the ability to navigate complex contractual and financial discussions
Demonstrated ability to champion ideas, influence stakeholders and remain resilient when constructively challenged
The ability to operate independently while collaborating effectively across a complex international organization.
Resilience, persistence and comfort working with long and sometimes unpredictable sales cycles
Additional InformationDue to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is € 2.535 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.
Skills Required
- Minimum 5 years of relevant experience in partnership sales, sponsorship, business development, media, entertainment, sports marketing, or a comparable commercial environment
- Fluency in English and German
- Proven track record of generating and closing high-value commercial partnerships
- Ability to understand prospective partners' business objectives and translate them into compelling commercial solutions
- Strong prospecting, networking, and relationship-building capabilities
- Commercial confidence and ability to navigate complex contractual and financial discussions
- Ability to champion ideas, influence stakeholders, and remain resilient when constructively challenged
- Ability to operate independently while collaborating effectively across a complex international organization
- Resilience, persistence, and comfort working with long and unpredictable sales cycles
- Experience within professional sport or cycling
- Additional language proficiency
Red Bull Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.
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Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
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Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
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Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.
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