The Role
Drive sponsorship sales and strategic partnerships for FIFA Women's World Cup 2027 across Brazil and LATAM. Identify, qualify, and close high-value sponsors; develop bespoke packages; lead negotiations; collaborate with strategy and commercial teams; nurture long-term relationships; support commercial events and build market visibility while ensuring alignment with FIFA guidelines.
Summary Generated by Built In
FIFA has established a Local FIFA Subsidiary in Brazil to work together with FIFA Zurich to deliver the biggest women’s sporting event in the world, the FIFA Women’s World Cup 2027™ (“FWWC2027”) that for the first time ever, is hosted in South America in Brazil. Now is your time to be part of the workforce that is creating this unique and unforgettable experience.
Please submit your CV in English, as it will be reviewed by an international team.
Please submit your CV in English, as it will be reviewed by an international team.
THE POSITION
The Senior Partnership Development Manager will be responsible for driving sponsorship sales and strategic partnerships for the FIFA Women’s World Cup Brazil 2027™, with a strong focus on the Brazilian and LATAM markets. The role requires deep market knowledge, and a robust network in the region.
KEY RESPONSIBILITIES
- Work closely with the Head of Partnership Sales, FIFA Women’s World Cup Sales Lead and the broader commercial team to deliver on sponsorship sales objectives for the FIFA Women’s World Cup 2027™, with a strong emphasis on the Brazilian and LATAM markets.
- Identify and pursue high-value sponsorship leads aligned with the commercial strategy of the FIFA Women’s World Cup 2027™.
- Source, qualify, and engage potential sponsors, securing meetings and presenting tailored partnership proposals to major regional and international brands.
- Develop bespoke sponsorship packages that address the unique needs and objectives of prospective partners.
- Lead negotiations through to successful acquisition, ensuring alignment with FIFA’s commercial guidelines and values.
- Collaborate with the Strategy and Planning team to identify market opportunities and build compelling sales arguments.
- Establish and nurture long-term relationships with key sponsor prospects, ensuring continuity and value beyond the tournament.
- Serve as a key point of contact for the FIFA27 team in Brazil on sales-related matters, supporting or managing the sales process as needed.
- Stay informed on emerging sponsorship categories, regional industry trends, and relevant market research, including pricing and inventory benchmarks.
- Build strong external visibility for FIFA Women’s World Cup 2027™ commercial opportunities, fostering inbound interest and leads through proactive industry engagement.
- Lead and support the organisation of commercial events, conferences, hosting programmes, dedicated to cultivating business relationships and building into the sales pipeline.
YOUR PROFILE
- Highly professional, articulate and results-driven.
- Strong presenter and excellent relationship building skills.
- Approximately 10 years of proven experience in sponsorship sales, business development, or commercial partnerships, preferably in sports or entertainment.
- Experience leading commercial sponsorship teams for at least 5 years.
- Strong network and understanding of the Brazilian and LATAM commercial landscape.
- Experience in dealing with and negotiating within different cultures.
- Ability to work independently in a multi-task position within a dynamic, team-based environment.
- Solutions orientated.
- Solid time management and organizational skills.
- Client oriented, efficient and effective.
- Adept at handling and protecting confidential information.
- Excellent team player and relationship builder.
- Attention to detail, reliable and responsible.
- An appreciation of the international sports federation environment, passion for women’s sports and global events.
- University degree in business, sports marketing or related area
- Excellent in Word / PowerPoint / Excel / PDF / MS Teams / Sales CRM tools
- Ability to travel often and when required. The position may be based in either Rio de Janeiro or São Paulo, with frequent travel between the two locations required.
- Right to work in Brazil.
- Fluent in English (spoken and written)
- Fluent in Portuguese (spoken and written)
- Any other FIFA language (Spanish especially) is an advantage
About
We are FIFA, the global governing body for football.Our vision is to make football truly global, diverse and inclusive, for the benefit of the entire world. The last FIFA World Cup in Qatar in 2022 attracted more than 5 billion viewers and the last FIFA Women's World Cup in Australia and New Zealand in 2023 was the greatest-ever FIFA Women's World Cup that inspired millions of girls and women around the globe. The opportunities for growth are exciting.We are a modern organisation with over 800 passionate employees who are Living Football every day. Our headquarters are based in Zurich, Switzerland, and we have offices in Miami, Paris and Rabat, plus eleven regional offices from New Zealand to India, South Africa, Panama and Paraguay.
Skills Required
- Proven experience in sponsorship sales, business development, or commercial partnerships
- Experience in sports or entertainment sponsorship sales
- Strong presenter and excellent relationship-building skills
- Strong network and understanding of the Brazilian and LATAM commercial landscape
- Experience negotiating across different cultures
- University degree in business, sports marketing or related area
- Proficiency in Word, PowerPoint, Excel, PDF, MS Teams and Sales CRM tools
- Ability to travel often and when required
- Right to work in Brazil
- Fluent in English (spoken and written)
- Fluent in Portuguese (spoken and written)
- Spanish language ability
- Ability to relocate to Rio de Janeiro
- Adept at handling and protecting confidential information
- Strong time management, organizational skills and attention to detail
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The Company
What We Do
FIFA (Fédération Internationale de Football Association) is the international governing body for association football, futsal, and beach soccer. It is responsible for organizing major international tournaments, such as the World Cup, and works to grow the game globally, promote inclusivity, and advocate for integrity and fair play. Headquartered in Zurich, Switzerland, it oversees 211 national associations and invests in football development worldwide to ensure the sport remains accessible and beneficial to all.
