Envato

Senior Paid Media Manager

Reposted 3 Days Ago

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2 Locations

Remote

Senior level

Social Impact

The Role

The Senior Paid Media Manager will lead global paid media campaigns, optimizing budgets and KPIs to maximize customer acquisition and ROI.

Summary Generated by Built In

About Envato

At Envato, everything we do is about empowering creatives to thrive.

We're here to help creatives bring their ideas to life, supercharge their workflows, and equip them with an unparalleled toolkit they can use anywhere. With unlimited access to world-class assets, innovative AI tools, and hands-on tutorials, we deliver what creatives need today - and are continually evolving our offering. As AI transforms the creative landscape, we’re committed to building what’s next for the future.

We’re a purpose-driven company and we’ve long embraced flexible, inclusive ways of working. We’re proud of the connected culture we’ve built across our global team. Our values: Community Spirit, Build Our Future, Embrace Diversity, Make It Happen, and Make Envato Proud, guide everything we do, shaping how we work, grow, and succeed.

You can read more about us on our blog, including news of our acquisition by Shutterstock Inc in 2024.

About the Role

As the Senior Paid Media Manager, you will be a strategic leader, spearheading the development and execution of global, full-funnel paid media campaigns across social channels, as well as display and programmatic networks. This pivotal role is responsible for driving significant customer acquisition, enhancing brand awareness, and maximising ROI through data-driven strategies and innovative campaign execution.

What you’ll be doing

Design and execute sophisticated, full-funnel marketing campaigns that connect with target audiences across a variety of platforms including social (Meta, Pinterest, LinkedIn), YouTube, display, and programmatic.
Leverage advanced audience segmentation, personalized messaging, and A/B testing methodologies to optimize reach and efficiency across digital channels.
Manage and optimize significant media budgets, ensuring efficient allocation across channels, rigorous monitoring of performance, and delivery required return on investment (ROI)
Partner with the Analytics team to establish robust measurement frameworks, define key performance indicators (KPIs), generate comprehensive performance reports, and translate data into actionable insights for continuous optimization and growth
Collaborate closely with in-house creative teams to provide direction, feedback, and data-driven insights, ensuring the development of high-impact ad creatives that achieve campaign objectives
Proactively stay ahead of the latest paid media trends, algorithm updates, and emerging technologies, to maintain a competitive edge and drive future growth.
Cultivate strong relationships with key advertising platforms, staying informed about new features and beta opportunities, and advocating for our needs.

About you

Bachelor's degree in Marketing, Advertising, Digital Marketing, Business with a focus on Marketing, Analytics, or a related field
5+ years experience managing complex paid media campaigns across social (e.g., Meta, Pinterest, LinkedIn, TikTok), YouTube, display, and programmatic platforms, with a proven track record of driving results throughout the entire purchase funnel.
Certification and hands-on expertise across social platforms (Meta, Pinterest) Google Ads (Display, Video), DV360, and other Demand-Side Platforms (DSPs). Strong understanding of ad serving technologies, attribution models, measurement solutions, and the programmatic ecosystem. Experience with other platforms (e.g., TikTok Ads Manager, Pinterest Ads) is highly desirable."
Exceptional analytical, problem-solving, and critical thinking skills with a proven ability to analyse complex datasets and translate them into strategies and action. Proficiency in data visualisation tools (e.g., Google Data Studio, Tableau) and experience with programmatic reporting and analytics are a significant advantage.
Demonstrable experience in leading, mentoring, and developing high-performing paid media teams, fostering a collaborative, results-oriented, and growth-focused team culture
Proven experience leading cross-functional teams (including brand and design) to efficiently deliver high impact campaigns.
Proven ability to think strategically, anticipate future trends, and develop innovative paid media strategies that align with business objectives and drive long-term growth."
Strong problem-solving skills with the ability to identify and analyse complex issues, develop creative solutions, and make sound, data-driven decisions in a fast-paced environment.

Life at Envato

• Flexible Working: remote-first with flexibility for you to manage work and life as you need.

• Work from Anywhere: apply to work in another location for up to 3 months per calendar year.

• Connection Budget: an annual budget to connect with the team IRL where and when possible.

• Learning Budget: study leave and an annual budget for you to put towards your learning and development.

• Home Office Allowance: a contribution towards your set-up and a monthly allowance to support work from home costs.

• Wellbeing: access to a holistic assistance program that provides support in many areas of life and health.

• Volunteer Leave: 2 days per calendar year to volunteer and give back to the community.

• Parental Leave:20 weeks paid primary carer leave, and 6 weeks paid secondary carers leave.

We appreciate the time you’ve taken to apply to Envato and we're committed to responding to every applicant.

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Research shows candidates from neurodiverse and underrepresented backgrounds often only apply for roles if they meet all the criteria. We like to make our hiring decisions based on lived experience, so if you’re keen to apply and need reasonable adjustments please let us know.

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Top Skills

Dv360

Google Ads

Google Data Studio

What We Do

Hi there! We're so happy you found us. Founded in a Sydney garage in 2006, Envato was born from a desire to make a positive impact. Now, 15 years later, we remain independently owned and committed to creating opportunities for our creatives to thrive. As a proud B Corp, we focus on a long-term vision, balancing purpose and profit for sustainable growth. We’re one of the world’s leading online creative communities for creative assets and tools. We provide genuine opportunities for creators worldwide to create, earn and grow. In the process, we're striving to make creative success accessible and achievable for all, both independently and as part of a global community. There are many ways to work, and flexibility is key. A remote-first culture is in our DNA, and wherever our people are in the world, we pledge to provide a unique and caring work environment. We have offices in Melbourne, Guadalajara, and Los Angeles, with over 600 people worldwide. From engineers and product owners to designers and marketers, our global and diverse teams are packed with talented and creative individuals who are fiercely passionate about working in a values-driven business. Envato is about more than just the bottom line. It’s work made with heart.