Senior Merchandising Manager

Posted An Hour Ago
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Denver, CO, USA
Hybrid
130K-162K Annually
Senior level
Artificial Intelligence • Consumer Web • Edtech • Enterprise Web • HR Tech • Social Impact • Generative AI
Udemy is a learning company that empowers organizations and individuals with flexible and effective skill development.
The Role
Lead merchandising strategy and experiments across consumer surfaces to improve discovery, conversion, retention, and revenue. Partner with Product, Engineering, Analytics, Design, and Content to build scalable merchandising capabilities, run A/B tests, analyze learner behavior, and identify cross-sell and upsell opportunities across the combined Udemy + Coursera portfolio.
Summary Generated by Built In

Coursera and Udemy are now one company, creating one of the world’s most comprehensive skills development platforms for the AI era. This strengthens our ability to accelerate AI-powered innovation and shape how the world discovers and builds skills at a pivotal moment of change. Read more about the combined company by visiting our blog.

About Udemy
Udemy is an AI-powered skills acceleration platform transforming how companies and individuals across the world build the capabilities needed to thrive in a rapidly evolving workplace. By combining on-demand, multi-language content with real-time innovation, Udemy delivers personalized experiences that empower organizations to scale workforce development and help individuals build the technical, business, and soft skills most relevant to their careers. Today, thousands of companies, including Samsung SDS America, On24, Tata Consultancy Services, The World Bank, and Volkswagen, rely on Udemy Business for its enterprise solutions to build agile, future-ready teams. Udemy is headquartered in San Francisco, with hubs across the United States, Australia, India, Ireland, Mexico, and Türkiye. Udemy recently combined with Coursera to create one of the world’s most comprehensive skills development platforms.

Coursera + Udemy lets you choose the best way to work, whether it’s from home, an office, or a collaboration space. We’re a globally distributed team that comes together intentionally for collaboration, complex problem-solving, and key milestones — creating opportunities for teams to come together. If you’re ready to make a global impact, help scale unique products across Coursera + Udemy, and grow your career, apply below.


About your skills

  • Strategic Merchandising: You develop merchandising strategies that align learner needs with business objectives. You identify opportunities to improve discovery, engagement, conversion, and expansion by balancing customer insights, commercial priorities, and long-term platform strategy.

  • Experimentation & Optimization: You use experimentation as a core decision-making tool. You develop hypotheses, design and execute A/B tests, interpret results with rigor, and translate learnings into scalable merchandising improvements that continuously optimize the learner experience and business performance.

  • You leverage qualitative and quantitative data to identify trends, diagnose performance issues, and uncover growth opportunities. You synthesize complex information into actionable insights, prioritize work based on business impact, and make informed decisions supported by evidence.

  • Cross-Functional Leadership: You build trusted partnerships across Product, Marketing, Design, Engineering, Analytics, and Content teams to deliver shared outcomes. You effectively influence stakeholders, align teams around common goals, and drive initiatives from strategy through execution in a highly collaborative environment.


About this role

  • The Consumer Category Management team is responsible for helping learners discover the right content, offers, and learning pathways at every stage of their journey. Through strategic merchandising, the team shapes how learners experience Udemy - using on-platform experiences as a business lever to drive discovery, conversion, retention, and expansion.

  • As a Senior Merchandising Manager, you will play a key role in establishing and evolving merchandising as a strategic growth function at Udemy. Working closely with the Director of Merchandising and cross-functional partners, you will develop merchandising strategies, introduce new capabilities, and create scalable merchandising practices that focus on maximizing learner engagement and driving revenue growth.

  • You will run experiments and analyze performance data and trends to optimize offerings and ensure that users receive the most relevant and impactful content while driving business results. Collaborating with various teams, you will introduce new capabilities, design experiments, and refine our merchandising tactics to enhance the overall educational experience. 

  • As Udemy and Coursera continue to integrate, you'll also help identify opportunities to connect learners with complementary products and learning experiences across the combined portfolio through thoughtful cross-sell and upsell merchandising strategies.

    This is an exciting opportunity to help shape the future of merchandising at one of the world's largest online learning platforms while influencing how millions of learners discover, purchase, and continue their learning journey.


What you’ll be doing  

  • Lead merchandising initiatives across key consumer surfaces, including homepage, navigation, browse, search, course pages (XDP), hubs, recommendation modules, and promotional placements.

  • Partner with Category Managers to amplify strategic content launches, priority categories, seasonal campaigns, and business initiatives through thoughtful merchandising and content placement.

  • Collaborate with Product and Engineering to define and enhance merchandising capabilities, including curated collections, candidate pools, business rules, personalization, and scalable merchandising tools.

  • Design, execute, and analyze merchandising experiments to validate hypotheses, improve customer experiences, and optimize business outcomes.

  • Analyze learner behavior, customer journeys, merchandising performance, and marketplace trends to identify opportunities for improved discovery, conversion, and expansion.

  • Develop merchandising frameworks that balance learner needs, commercial priorities, editorial curation, and algorithmic recommendations to deliver the best customer experience.

  • Partner across Udemy and Coursera teams to identify strategic cross-sell and upsell opportunities that introduce learners to complementary products, subscriptions, certificates, degrees, and learning experiences across the combined ecosystem.

  • Help establish merchandising best practices, operating models, and measurement frameworks that enable the Category Management organization to scale merchandising capabilities over time.


What you’ll have  

  • Bachelor's degree in Business, Marketing, Analytics, or a related field, with 7+ years of experience in digital merchandising, e-commerce, category management, growth, marketplace strategy, or a related discipline.

  • Demonstrated success developing merchandising strategies that drive measurable improvements in learner engagement, conversion, retention, and revenue.

  • Strong experimentation mindset with experience designing A/B tests, interpreting results, and translating insights into scalable merchandising improvements.

  • Exceptional analytical skills with experience using customer insights and performance data to prioritize opportunities and inform strategic decisions.

  • Experience partnering cross-functionally with Product, Engineering, Design, Marketing, Analytics, and Data Science to deliver customer-centric solutions.

  • Strong commercial acumen with the ability to balance learner experience, marketplace dynamics, and business objectives.

  • Excellent communication and stakeholder management skills, with a demonstrated ability to influence across functions and levels of the organization.

  • Experience with digital analytics, experimentation, and merchandising platforms such as Amplitude, Tableau, Optimizely, Adobe Analytics, Contentful, or similar technologies.

At Udemy, we strive to be transparent around compensation. Actual compensation for this role is based on several factors, including but not limited to job-related skills, qualifications, and experience. In addition to a base salary, this role is also eligible for equity.
Hiring Compensation Range
$130,000$162,000 USD
Why work here?

You’ll grow here.
Learning is part of the job. You’ll get full access to Udemy courses, a monthly UDay to invest in yourself, and a budget to spend on whatever helps you improve. Many people are diving into AI lately, but what you focus on is up to you.

AI is real here.
We use it in the way we learn and the way we work. You’ll have the space and tools to experiment, apply, and get better at using AI in practical ways.

You’ll own your work.
We trust people to lead, make decisions, and follow through. You don’t need to wait for permission or layers of approval to have an impact.

You’ll build with others.
We collaborate openly and shape ideas together. Everyone has a voice, and good thinking is welcomed from any direction.

You’ll see your impact.
What you build helps people grow their skills, change their careers, or find a path forward. You’ve got the experience, why not use it to help others gain theirs?

Bring your curiosity. We’ll bring the platform and the support. Let’s LEARN together. 

Our Benefits Start with U

Our benefits start with you and were built to provide you and your family with the protection and care you need, making it easy to access the right coverage when you need it most. Benefits vary by region, and we encourage applicants to review our Australia Benefits, India Benefits, Ireland Benefits, Mexico Benefits, Turkiye Benefits & US Benefits, pages to get an understanding of some of the benefits we offer. For details on region-specific benefits, please refer to the information provided during the hiring process. 

Benefits outlined are provided as a general overview and may vary depending on the location, role, and employment classification. All benefits are subject to change at the discretion of the organization and in accordance with applicable laws and policies.
 
At Udemy, we value diversity and inclusion and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition, or disability. We understand that not everyone will match each of the qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you! 
 
To protect against recruitment fraud, Coursera + Udemy recruiters only communicate via official coursera.org/udemy.com email addresses and never through personal accounts. We do not accept resumes via email or social media; please submit all applications directly through our careers page. If you encounter suspicious recruitment activity, please report it via our Fraudulent Activity Submission Form.

Information regarding data privacy is available within the Udemy Careers Privacy Notice.

Skills Required

  • Bachelor's degree in Business, Marketing, Analytics, or related field
  • 7+ years experience in digital merchandising, e-commerce, category management, growth, marketplace strategy, or related discipline
  • Demonstrated success developing merchandising strategies that improve engagement, conversion, retention, and revenue
  • Strong experimentation mindset with experience designing and interpreting A/B tests
  • Exceptional analytical skills using customer insights and performance data to prioritize opportunities
  • Experience partnering cross-functionally with Product, Engineering, Design, Marketing, Analytics, and Data Science
  • Strong commercial acumen balancing learner experience, marketplace dynamics, and business objectives
  • Excellent communication and stakeholder management skills with ability to influence across functions and levels
  • Experience with digital analytics, experimentation, and merchandising platforms (e.g., Amplitude, Tableau, Optimizely, Adobe Analytics, Contentful)

What the Team is Saying

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The Company
HQ: San Francisco, CA
1,500 Employees
Year Founded: 2010

What We Do

At Udemy, we’re on a mission to transform lives through learning. By combining on-demand, multi-language content with real-time innovation, Udemy delivers personalized experiences that empower over 17,000 organizations to scale workforce development and help 81 million individuals build the technical, business, and soft skills most relevant to their careers. Come join us in ensuring everyone, everywhere has access to the skills they need to unlock their potential and create possibilities for themselves and others.

Why Work With Us

As a learning company, we have a rich culture of curiosity. We offer employees free access to every course on the platform, as well as a $1,500 yearly stipend that can be used for educational opportunities, conferences, books, and more. We also host guest speakers and have a comprehensive and internal training curriculum. Become a lifelong learner!

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Employees engage in a combination of remote and on-site work.

We offer hybrid work schedules and hybrid working so our people can make work fit their unique needs.

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