Senior Media Research Analyst, Chicago

Reposted 3 Days Ago
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Chicago, IL, USA
In-Office
50K-60K Annually
Senior level
AdTech • Marketing Tech
The Role
Support ad sales with audience analytics and research using Nielsen and MRI Simmons. Produce custom analyses and presentations, track industry trends, manage research requests, collaborate with sales, marketing, and data teams, and translate complex data into strategic narratives for clients and internal stakeholders.
Summary Generated by Built In

Screenvision Media is a premier cinema, video, and media organization that curates powerful and uncluttered storytelling for brands, exhibitors, and audiences at movie theatres nationwide. Our goal is to create engaging, technology forward media solutions for all of our partners, both big and small. We take pride in a culture that values creativity, collaboration, and a passion for the distinct magic of the moviegoing experience, unrivaled in its impact and engagement.

Title: Senior Research Analyst, Research

Report to: SVP, Research

Location: This role reports into either our NYC or Chicago office.

The Screenvision Media Research team delivers strategic insights for the nation’s leading cinema advertising network, supporting ad sales performance and business growth through advanced audience analytics, compelling data storytelling, and innovative research approaches. The team provides a comprehensive view of the media landscape and the company’s competitive positioning within it by synthesizing primary and secondary research. These insights are used to inform both internal and external stakeholders while supporting national, regional, and local sales efforts.

Description:

The Senior Research Analyst will support sales initiatives by responding to sales and client requests, analyzing data, and generating insights using leading industry research tools. This role requires a strategic, analytical thinker with 3+ years of experience translating media data into actionable insights across both local and national markets. The ideal candidate will collaborate across sales, marketing, data, and planning teams to develop customized solutions that help brands connect with cinema audiences and identify new growth opportunities.

Responsibilities:

  • Leverage proprietary and syndicated tools to create and present analyses for internal team and external clients that tell Screenvision’s audience story to the marketplace and advertiser clients.
  • Support the Advertising Sales team with research and analytics, including but not limited to audience data and behavioral metrics
  • Collaborate closely with marketing team to track evolving trends in moviegoer behavior. Translate this research into narratives that demonstrate Screenvision’s ability to help brands reach consumers
  • Mine available information about trends in the advertising and media industries, including industry reports and brand spending (Nielsen, Media Radar, eMarketer)
  • Lead the development, execution, and delivery of research requests that support both local and national ad sales teams.
  • Ability to translate complex data into strategic narratives that support sales positioning and client conversations.
  • Deep knowledge of Nielsen suite and MRI Simmons
  • Gather and report on intelligence on competitive landscape, trends, clients
  • Work directly with clients and agencies to develop and manage custom research studies including brand lift, sales lift, foot traffic
  • Coordinate with data and analytics team to track, measure, report and forecast audiences

Qualifications:

  • Bachelor’s degree (marketing/communications/business major preferred)
  • 3+ years ad sales and/or media research experience, television or agency experience
  • Excellent analytical and oral communication skills
  • Must be proficient in Microsoft office (Excel (pivot tables, VLOOKUP), Powerpoint)
  • Working knowledge of MRI Simmons and Nielsen products
  • Very strong business writing skills required
  • Interest in media and entertainment industry preferred
  • Commuting distance to either our NYC or Chicago office

Salary Range: 55,000-70,000 USD Annually + Benefits 
The referenced salary range is based on the Company's good faith belief at the time of posting. Actual compensation may vary based on factors such as geographic location, work experience, market conditions, education/training and skill level.


Screenvision does not discriminate in hiring or employment on the basis of race, color, religious creed, national origin, sex, ancestry, age, employment status, disability or veteran status or any other basis prohibited by federal, state or local laws. AA/EOE

We offer one of the most comprehensive and generous benefits plans available and offer a range of total rewards that may include merit increases, incentive compensation [Exempt roles only], paid holidays, paid time off, medical, dental, vision, short and long term disability benefits, 401(k) +match, life insurance, and various wellness programs, among others. The Company does not provide benefits directly to contingent workers/contractors and interns.


Skills Required

  • Bachelor's degree (marketing/communications/business major preferred)
  • 3+ years ad sales and/or media research experience
  • Proficiency in Microsoft Office (Excel: pivot tables, VLOOKUP; PowerPoint)
  • Working knowledge of MRI Simmons and Nielsen products
  • Excellent analytical and oral communication skills
  • Very strong business writing skills
  • Interest in media and entertainment industry
  • Ability to commute to NYC or Chicago office (commuting distance)
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The Company
Rochester, New York
346 Employees
Year Founded: 1990

What We Do

ABOUT SCREENVISION MEDIA Screenvision Media is a premier cinema, video and media organization. From our headquarters in NYC, we provide national and regional advertisers with on-screen advertising solutions, in-lobby promotions and integrated marketing programs. In a landscape of partial impressions and fragmented messaging, Screenvision Media delivers un-skippable innovative solutions putting our clients at the forefront of modern advertising on the biggest screen serving the world’s most desirable audience. We also service local advertisers through regional offices and a national network of local sales representatives. At Screenvision Media, we know the world isn’t looking for another problem identifier. We are quick-thinkers, creative storytellers and passionate, determined solution-finders. We understand that in an ever-changing media landscape advertisers need innovative ways to reach their increasingly elusive audiences. Come help us meet the demand and be part of one of the advertising industry’s fastest growing segments! http://www.screenvision.com

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