Senior Media Manager

Job Description:

We are looking for a Senior Media Manager to lead the development and delivery of integrated media strategies across key client accounts. In this role, you will act as a strategic partner—translating business objectives into effective, insight-driven media plans, overseeing campaign execution across channels, and ensuring strong performance outcomes. You will collaborate closely with cross-functional teams, guide client decision-making, and mentor junior team members to maintain high standards of quality and operational excellence.

Key Responsibilities

• Lead end-to-end media planning and buying across digital and offline channels.
• Translate client business goals into clear media strategies, frameworks, and KPIs.
• Develop annual/quarterly media plans, ensuring channel mix efficiency and budget allocation accuracy.
• Oversee execution, optimization, pacing, and quality across all campaigns.
• Collaborate with creative, paid social, search, programmatic, and analytics teams to deliver integrated work.
• Generate compelling insights and strategic recommendations through data interpretation and category understanding.
• Present media strategies, rationales, performance reports, and growth opportunities to clients.
• Supervise and mentor junior team members; provide training, feedback, and skill development.
• Stay updated on media trends, market shifts, and new opportunities relevant to client portfolios.
• Ensure all work adheres to timelines, performance benchmarks, and internal processes.
   

Requirements

• 6–8 years of experience in media planning and campaign management (media agency experience preferred).
• Strong understanding of media channels including digital, social, programmatic, OOH, and TV.
• Ability to interpret data, identify insights, and translate them into actionable strategies.
• Excellent communication and client-facing presentation skills.
• Experience managing budgets, forecasts, and pacing reports.
• Proficiency in media planning tools, measurement platforms, and industry research sources.
• Strong stakeholder management and team leadership capabilities.
• Detail-oriented, organized, and comfortable working in fast-paced environments.

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