Overview
Guardian Life is seeking a Senior Marketing Technology Engineer to help build, scale, and optimize Guardian’s Marketing Technology and field enablement ecosystem. This role will support enterprise‑scale marketing platforms including Salesforce Marketing Cloud (SFMC), Seismic, Adobe Experience Cloud, and Customer Data Platforms (CDP), enabling personalized, data‑driven engagement across digital channels. The ideal candidate brings deep MarTech expertise, strong data and integration skills, and a collaborative mindset to translate marketing strategy into scalable technology solutions.
You Have (Qualifications)
- 8–10 years of hands‑on experience designing and delivering enterprise‑scale marketing technology solutions
- Hands‑on experience with at least one leading marketing platform such as Salesforce Marketing Cloud (SFMC), Seismic, or Adobe Experience Cloud (AEM, Campaign, or related tools), with the ability to quickly learn additional platforms
- Deep understanding of email and digital marketing technologies, including deliverability, domain and IP reputation, spam regulations, engagement metrics, personalization, and campaign optimization
- Strong knowledge of marketing data architecture, including data modeling, ingestion, transformation, mapping, subscriber/profile management, and identity resolution
- Experience working with Customer Data Platforms (e.g., Salesforce Data Cloud, Segment by Twilio, or similar), including unified customer profiles, segmentation, and orchestration
- Proven experience designing and supporting integrations, with a solid understanding of APIs, batch and real‑time data feeds, security, authentication, and error handling
- Strong analytical and data‑driven mindset, with experience leveraging campaign performance and engagement insights to inform marketing and technology decisions
- Understanding of AI‑driven marketing and agentic AI capabilities (automation, decisioning, personalization, optimization); hands‑on experience is a plus
- Ability to work effectively with onshore and offshore teams, providing technical leadership and ensuring high‑quality delivery
- Creative, collaborative, and solution‑oriented approach with the ability to partner across marketing, business, engineering, and vendor teams
- Strong commitment to governance, security, data privacy, consent management, and enterprise architectural standards
You Will (Responsibilities)
- Build, enhance, and support marketing journeys, automation scripts, and scheduled jobs across MarTech platforms
- Design and implement scalable solutions across SFMC, Seismic, Adobe Experience Cloud, and CDP platforms
- Improve and maintain sending domain and sender reputation for large‑scale email campaigns, including SPF/DKIM/DMARC authentication, IP and domain warm‑up, list hygiene, deliverability monitoring, and complaint management
- Support customer profile unification, identity resolution, audience segmentation, and orchestration within CDP environments
- Design, implement, and support integrations between marketing platforms and enterprise systems
- Partner with marketing and business stakeholders to translate strategy into reliable, scalable technology solutions
- Provide technical guidance and oversight to distributed delivery teams
- Ensure solutions adhere to Guardian’s security, governance, compliance, and architectural best practices
Location
- Hybrid – 3 days per week onsite at a Guardian location in Holmdel, NJ; Bethlehem, PA; or New York, NY
Salary Range:
$95,170.00 - $156,355.00The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.
Our Promise
At Guardian, you’ll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.
Inspire Well-Being
As part of Guardian’s Purpose – to inspire well-being – we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues. Explore our company benefits at www.guardianlife.com/careers/corporate/benefits. Benefits apply to full-time eligible employees. Interns are not eligible for most Company benefits.
Equal Employment Opportunity
Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.
Accommodations
Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Guardian also provides reasonable accommodations to qualified job applicants (and employees) to accommodate the individual's known limitations related to pregnancy, childbirth, or related medical conditions, unless doing so would create an undue hardship. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [email protected]. Please note: this resource is for accommodation requests only. For all other inquires related to your application and careers at Guardian, refer to the Guardian Careers site.
Visa Sponsorship
Guardian is not currently or in the foreseeable future sponsoring employment visas. In order to be a successful applicant. you must be legally authorized to work in the United States, without the need for employer sponsorship.
Current Guardian Colleagues: Please apply through the internal Jobs Hub in Workday.
Guardian Life Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Guardian Life and has not been reviewed or approved by Guardian Life.
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Leave & Time Off Breadth — Leave appears unusually expansive, including unlimited paid time off for most roles plus additional time for volunteering, bereavement, jury duty, and personal holidays. Paid parental leave is repeatedly positioned as a standout element of the overall package.
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Healthcare Strength — Healthcare coverage is described as broad, spanning medical, dental, vision, telemedicine, second opinions, and multiple supplemental insurance options. Mental-health support is also emphasized through dedicated services and platforms.
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Wellbeing & Lifestyle Benefits — Lifestyle-oriented benefits extend beyond core insurance, including fitness membership and equipment reimbursement and access to caregiving support resources. These offerings reinforce a whole-person approach that can increase perceived total rewards value.
Guardian Life Insights
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What We Do
Who we are Guardian makes a difference in the lives of people when they need us most. With over 160 years of stability and fiscal integrity, we are a trusted resource to generations of families and business owners, inspiring well-being and helping build financial confidence. Today, we stand behind 29 million consumers, helping them prepare and plan for a bright future for themselves and their families. We help business owners care for their employees. And we help people recover and thrive in times of unexpected loss. As a modern mutual insurance company, we believe in driving value beyond dividends. We invest in our colleagues and are building a progressive, innovative and inclusive culture. We uplift individuals and communities through thoughtful social and environmental programs. What we stand for In 1860, a community of immigrants joined together to insure and protect their businesses and families. They were guided by powerful ideals that we’ve continued to stand behind and evolved throughout the years: we do the right thing, we believe people count, we courageously shape the future together, and we go above and beyond for the people we serve. Guardian employees embrace and live by these values every day. They remind us to put people at the heart of all we do so that we can help protect what matters most to you. Want to help bring these values to life? Join us for a rewarding career and the opportunity to shape the future. Disclosures: Financial information concerning Guardian as of December 31, 2022, on a statutory basis: Admitted assets = $76.0 billion; liabilities = $67.2 billion (including $55.0 billion of reserves); and surplus = $8.8 billion. Dividends are not guaranteed. They are declared annually by Guardian’s Board of Directors. Guardian® is a registered trademark of The Guardian Life Insurance Company of America. © Copyright 2023 The Guardian Life Insurance Company of America 2023-156184 Exp. 5/25
