We’re on a mission to deliver riveting storytelling for all of America. At The Washington Post, you’ll help reinvent news. Our work is driven by a deep investigative spirit and enhanced by innovation to bring audiences closer to the stories that matter most.
About Our TeamThe Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award-winning Newsroom and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.
Why This Role Matters
The Senior Marketing Strategist is a pivotal member of The Washington Post’s Client Solutions team, embedded within an award-winning Marketing organization.The strategist brings deep category expertise and sharp strategic instincts to develop innovative brand partnerships that align with The Washington Post’s journalistic mission and premium environment.
This role works closely with Advertising Sales leads, as well as cross-functional partners in editorial, product, creative, and research to develop high-impact, insight-led opportunities and narratives that resonate with the market and drive revenue.
What Motivates YouYou have a pulse on emerging trends, audience behaviors, and the evolving media and marketing needs of the finance, professional services, entertainment and luxury categories.
You thrive on uncovering brand challenges and transforming them into strategic opportunities, delivering creative, insight-driven solutions that differentiate The Washington Post in a competitive landscape.
You are collaborative by nature and operate seamlessly across departments including editorial and product to research, sales, and creative.
You are a compelling communicator, skilled at distilling complexity into crisp, clear, visually-driven narratives.
You understand the balance between proactive vision-setting and building responsive opportunities and narratives, and you bring energy to both.
Above all, you are driven by purpose and inspired by the opportunity to shape the future of media and support one of the most trusted news organizations in the world.
Serve as an internal expert, bringing fresh intelligence, competitive insights, and strategic rigor to inform high-impact, cross-category client solutions.
Work closely with SIP/newsroom to customize, elevate and socialize category specific templates for newsroom initiatives and products.
Leverage audience insights, behavioral data, and market research to create narratives.
Partner closely with Sales to shape go-to-market narratives that are persuasive, differentiated, and built to win.
Manage multiple opportunities concurrently, operating with urgency and discipline in a fast-paced environment.
Proactively raise the team’s strategic bar through tools, training, playbooks, and templates that scale.
Represent The Washington Post’s strategic capabilities in client-facing settings, including pitches and thought-leadership sessions.
10+ years of experience in strategic marketing, integrated marketing, brand strategy, or integrated campaign development (agency or media experience strongly preferred).
Proven ability to translate client goals and industry dynamics into compelling, insight-led marketing solutions.
Strong business acumen and understanding of digital media platforms, branded content, and the evolving advertising ecosystem.
A strategic thinker with exceptional written, visual, and verbal communication skills.
Highly proficient in presentation development.
Detail-oriented, organized, and able to juggle multiple high-priority projects simultaneously.
Self-starter with a solutions-oriented mindset and a collaborative spirit.
Direct experience working with or selling into clients or agencies preferred.
Strong grasp of the News media landscape preferred.
Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:
Competitive medical, dental and vision coverage
Company-paid pension and 401(k) match
Three weeks of vacation and up to three weeks of paid sick leave
Nine paid holidays and two personal days
20 weeks paid parental leave for any new parent
Robust mental health resources
Backup care and caregiver concierge services
Gender affirming services
Pet insurance
Free Post digital subscription
Leadership and career development programs
Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.
The salary range for this position is:
$149,900 - $278,300 AnnualThe actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.
Learn more about The Post at careers.washingtonpost.com.
What We Do
The Washington Post is an award-winning news leader whose mission is to connect, inform, and enlighten local, national and global readers with trustworthy reporting, in-depth analysis and engaging opinions. The Post is as much a tech company as it is a media company, combining world-class journalism with the latest technology and tools so readers can interact with The Post anytime, anywhere. Our approach is always the same– shape ideas, redefine speed, take ownership and lead. Every employee, every project, every day.
Why Work With Us
Rapidly growing, this team is committed to creating excellent experiences and products worthy of our tradition and our future. Our dedication to innovation, excellence and integrity are at the core of what we do, and why our employees are proud to call The Post their home.
