Senior Marketing Specialist

External Role Title:                       Senior Marketing Specialist

Organizational Level:                   Professional                             

Community of Practice:               Marketing

Location: London Office

SOM, one of the most influential design firms in the world, is seeking innovative, creative, independent, and critical thinkers who aspire to the highest standards of excellence. Join our collaborative design practice as a Senior Marketing Specialist for the opportunity to build a strong and thriving career.

Success at SOM Means

• Ideas: We believe in a meritocracy of ideas. We look to everyone to actively contribute to the discourse in the firm.  

• Knowledge: We believe that expertise is the result of lifelong learning. We are not expected to know everything, but rather to passionately pursue answers, develop new skills and deepen our knowledge.

• Product: We strive for excellence in the concept, quality, and delivery of our work.

• Individual: We value individuals who bring the highest standards of professionalism and personal integrity in the way they work. Each person can develop and contribute their wealth of attributes, skills and knowledge to support the overall health of the firm.

• Team: We value the power of interdisciplinary integration. A positive team culture in which everyone collaborates openly towards common goals is essential.

• Firm: We have a history of making transformative contributions to the profession and our communities. We are constantly innovating and attempting to bring new approaches, solutions and processes to our work.

Minimum Qualifications 

• Completion of three/four-year undergraduate degree or equivalent knowledge, skills and abilities.

• 5-8 years experience in marketing within the A/E/C industry.

• Strong narrative writing and graphic design skills.

• Strong organisational skills.

• Strong project management skills.

• Ability to work with senior leaders across a firm.

• Advanced knowledge of Adobe InDesign, Microsoft Office, and Google Workspace.

• Experience with Salesforce CRM and OpenAsset is a plus.

• Fluency in Arabic language is desirable.

• Must be passionate about architectural design to undertake marketing, business development, and proposal preparation.

• Ability to work and adapt quickly in a fast-paced environment, managing multiple proposals with concurrent deadlines.

Position Responsibilities

• Proposals: Leads the preparation of proposals, including outlines, schedules, and content development. Contributes to the selection of consultants and makes teaming recommendations within specific area(s) of expertise.

• Interviews: Contributes to client interview strategy, creates marketing collateral for interviews and other presentations, and manages the interview process.

• Marketing Collateral: Collaborates with leadership and the marketing team to develop materials that reflect and fulfill strategic marketing goals.

• Research: Conducts market, leads, and potential client research.

• Strategy: Develops pursuit strategy in collaboration with others. Contributes to market strategy development; provides insight and identifies competitive advantages for SOM.

• Business Plans: Engages with business plan creation and implementation within a focus area.

• Salesforce and Pipeline Management: References and contributes to Pursuit and Project objects. Works with Pursuit Leads to ensure data accuracy and to ensure that pursuits are moving through the sales funnel. Uses Salesforce to track business plan implementation.

• Expertise: Strong working knowledge of A/E/I services offered by SOM. Develops area(s) of expertise, either geographically or by functional market.

• Training: Contributes to training of Marketing Coordinators and Senior Marketing Coordinators.

• Business Development: Represents the firm in client and professional organisations, attends functions as appropriate, and nurtures new business leads.

• Assists with other duties and tasks as may be required. 

Leadership

• Inspires and leads others by example, participates in staff mentoring and training, clearly defines team member expectations and responsibilities, empowers others, and delegates where appropriate based on team members’ recognized abilities and potential.

• In collaboration with team members, contributes to a clear and consistent work plan to achieve the project budget, deliverables, and schedule.

• Actively engages in internal professional development opportunities.

• Contributes to the implementation of sustainable strategies in all project assignments and the associated development of staff knowledge.

• Contributes to the development of standards, policies, and procedures.

• Protects SOM from financial and legal risk.

Application Requirements

• Please include a letter of introduction outlining your suitability for the role.

• Candidates who successfully pass the first stage interview will be required to complete a technical task, this will test knowledge of Adobe InDesign, narrative writing and graphic design skills.

SOM offers opportunities to work on transformational projects, competitive salaries, health insurance, wellness, retirement and financial and other work/life plans.

At SOM, we welcome and encourage diversity in the workplace. We believe an inclusive environment benefits our employees, our firm, and our community, while also enriching and challenging our own thinking about design. We are proud to be an equal opportunity and affirmative action employer. Visit this page to learn more about SOM's employment policy and how to apply offline: www.som.com/employment_opportunities_and_policy

For more about SOM: www.som.com