Channel Marketing Manager - Southern Europe

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Barcelona, Cataluña, ESP
Hybrid
Energy
The Role

Present in 96 countries, we are dedicated to changing the way the world uses energy through advanced electric vehicle charging and energy management systems. We have the headquarters in Barcelona and manufacturing facilities in Spain (Barcelona), and the US (Arlington, Texas). We are rapidly becoming a leading company in the market.

In 2021, we were listed on the New York Stock Exchange (NYSE WBX), allowing us to garner acclaim and win prestigious design awards (the IF Design, Good Design, and RedDot Awards).

In 2022, we acquired ARES (an assembly electronics company) and COIL (Installers of turnkey EV charging solutions). One year later, in 2023, we acquired ABL, the leading German EV charger manufacturer, which has allowed us to have a stronger presence in Europe.

Get in charge with Wallbox!

About the Role:

We are looking for a driven and hands-on Channel Marketing Manager to lead marketing activities across Southern Europe, with a focus on Spain, Italy, and Portugal.

This role is critical to accelerating brand visibility, driving demand, and enabling our commercial and channel partners in these strategically important markets. You will be responsible for translating global marketing strategies into locally relevant plans, taking into account cultural, regulatory, and go-to-market differences across Southern Europe.

Based in Barcelona, you will work closely with the Global Marketing team and collaborate daily with regional sales and partner teams to deliver measurable business impact.

Key Responsibilities:

Distribution Management (MDF):

  • Develop and manage Market Development Fund (MDF) programs to effectively support channel partners and distributors in their marketing efforts.
  • Ensure transparent and efficient allocation and tracking of MDF budgets for all product lines and across the region.
  • Collaborate closely with channel partners to develop and execute joint marketing initiatives, maximizing market reach and impact.

Regional Strategy Development 

  • Adapt global marketing strategies and brand guidelines to create locally relevant and impactful marketing plans across region.
  • Define and refine local product messaging and positioning to strongly resonate with the target audiences.
  • Develop comprehensive and distinct marketing strategies and execution plans.

Market Analysis & Insights 

  • Conduct thorough market research to identify key trends, emerging opportunities, and competitive activities.
  • Provide regular and insightful reports on market performance, competitor analysis, and customer feedback specific to both product lines.
  • Work collaboratively with the regional sales teams to ensure strong alignment between marketing efforts and sales objectives.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in field marketing, preferably in the B2B technology sector.  
  • Proven track record of developing and executing successful demand generation campaigns.
  • Strong understanding of digital marketing channels and tools.
  • Experience managing MDF programs and working with channel partners.
  • Excellent communication, presentation, and interpersonal skills.
  • Strong analytical and problem-solving skills.
  • Ability to work independently and as part of a team.  
  • Willingness to travel within the Southern Europe region (Spain, Italy, and Portugal).
  • Experience within the EV charging market is a large plus.

Benefits

  • Flexible working hours
  • Hybrid work schedule and half Fridays
  • First-class private health, dental, and life insurance after your first month at Wallbox
  • Flexible compensation tickets valid for transportation, childcare, and restaurant/food delivery apps
  • Variety of breakfast and lunch dishes, every day, at a discounted price at our canteen

*At Wallbox, we’re committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We strive to be a more equal-opportunity workplace.

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The Company
HQ: Barcelona
1,038 Employees

What We Do

Wallbox is a global company, dedicated to changing the way the world uses energy in the electric vehicle industry. Wallbox creates smart charging systems that combine innovative technology with outstanding design and manage the communication between vehicle, grid, building and charger. Wallbox offers a complete portfolio of charging and energy management solutions for residential, semi-public and public use in more than 98 countries. Founded in 2015 and headquartered in Barcelona, the company now employs over 900 people in its offices in Europe, Asia, and the Americas.

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