Senior Marketing Specialist - Commercial

Posted 21 Hours Ago
Be an Early Applicant
2 Locations
In-Office
30-40 Hourly
Senior level
Fintech • Financial Services
The Role
The Senior Marketing Specialist manages and executes strategic events to drive B2B customer acquisition and retention, ensuring alignment with stakeholders and vendors while tracking ROI.
Summary Generated by Built In

About Working at Commerce 

Building a career here is more than just steps on a ladder. It’s about helping people find financial safety and success, helping businesses thrive, and making sure people and their money are taken care of. And our commitment doesn’t stop there. Our culture is about our people, the ones in our communities and the ones that work with us.  

Here, you’ll find opportunities to grow and learn, to connect with others, and build relationships with the people around you. You’ll have the space and resources to grow into the best version of yourself. Because our number one investment is you.

Creating an award-winning culture doesn't come easy. And after 160 years, we know Commerce Bank is only at its best when our people are. If this sounds interesting to you, keep reading and let’s talk. 


Compensation Range

Hourly: $29.90 - $39.90 (Amount based on relevant experience, skills, and competencies.)

About This Job

The main purpose of this job is to work cross-functionally to plan and execute strategic events throughout Commerce Bank’s footprint and beyond. These events, along with their supporting activations, help deepen relationships while driving B2B customer acquisition, consideration and retention.

The Commercial Marketing Specialist Senior works cross-functionally to plan and execute strategic events throughout Commerce Bank’s footprint and beyond. These events, along with their supporting activations, help deepen relationships while driving B2B customer acquisition, consideration and retention. Working on behalf of the Commerce Bank, CommerceHealthcare® and CommercePayments® brands, the Marketing Specialist Senior will be responsible for managing all facets of these events, including but not limited to:

  • Budgeting

  • Strategic planning (pre/during/post-event activations)

  • Kitting and fulfillment

  • Assets and deliverables

  • Obtaining stakeholder alignment

  • SLA evaluation and implementation

  • Vendor negotiations

  • Experiential components (venue, menu, entertainment)

  • Tracking post-event ROI

This role reports to the Commercial PR & Strategic Events Manager. The individual works closely in collaboration with team members from across the Commercial and Corporate Marketing organizations, as well as with senior line-of-business leaders. The Marketing Specialist Senior must be a self-starter who operates independently and can effectively communicate with and influence executives, C-Suite-level leaders and third-party partners.

Essential Functions

  • Build strategic plans to execute events and activations that support Small Business, Commercial, Healthcare, Payments, and Construction lines of business

  • Manage robust events and activations schedules and frequently provides status reports on recurring basis

  • Manage and reconcile budgets with minimal supervision while keeping the PR & Strategic Events Manager and the Director of Commercial Marketing actively informed

  • Lead event initiatives to ensure alignment with cross-functional teams and key stakeholders while meeting deadlines and demonstrating professionalism

  • Manage vendor relationships, pricing, and negotiations; exercise fiscal discipline to align with budget

  • Work closely with Sales and Sales Enablement teams to ensure proper post-event tracking to demonstrate meaningful (return on investment) ROI

  • Lead brainstorming with cross-functional team members to develop concepts for activating audiences in nuanced ways that are on-brand and within budget

  • Closely collaborate with COIs and third-party strategic partners to help manage relationships, contracts and to ensure alignment

  • Help cultivate and supports an Agile Marketing work environment

  • Proactively finds ways to assist team members and streamline processes

  • Perform other duties as assigned

Knowledge, Skills & Abilities Required

  • Demonstrates critical thinking and listening skills and connects quickly with internal clients

  • Strong organizational skills; accurate with an attention to detail, ability to ask questions, offer solutions, retain information and apply details to future situations.

  • Motivated and organized self-starter with strong attention to detail and the ability to manage multiple priorities

  • Inquisitive, agile, and strong team player with excellent written, verbal, and interpersonal communication skills

  • Ability to remain adaptable and resilient to all situations with an optimistic outlook and cast a positive shadow that is aligned with our culture and Core Values

  • Intermediate level proficiency with Microsoft Word, Excel, Teams, and Outlook  

Education & Experience

  • Bachelor’s degree in a related field or equivalent combination of education and experience required

  • 6+ years marketing or corporate project management experience required

  • Experience with planning and executing corporate strategic events required

  • Salesforce CRM and/or Sharepoint experience preferred

*Hybrid Schedule: In office 3 days per week 

**Level of role is determined by knowledge, experience, skills, abilities, and education

***For individuals applying, assigned and/or hired to work in areas with pay transparency requirements, Commerce is required by law to include a reasonable estimate of the compensation range for some roles.  This compensation range is for the Senior Marketing Specialist and Marketing Strategist I - Commercial job and contemplates a wide range of factors that are considered in determining most appropriate job level and making compensation decisions, including but not limited to location, skill sets, education, relevant experience and training, licensure and certifications, and other business and organizational needs. The disclosed range estimate has not been adjusted for any applicable differentials (geographic, bilingual, or shift) that could be associated with the position or where it is filled. At Commerce, compensation decisions are dependent on the facts and circumstances of each situation. A reasonable estimate of the current base pay is $29.90 to $39.90 per hour.

#LI-Hybrid

The candidate selected for this position may be eligible for the following employment benefits: employer sponsored health, dental, and vision insurance, 401(k), life insurance, paid vacation, and paid personal time. In addition, we offer career development, education assistance, and voluntary supplemental benefits.  Click here to learn more.

Location: 1000 Walnut St, Kansas City, Missouri 64106

Time Type:

Full time

Top Skills

Excel
Microsoft Outlook
Microsoft Teams
Microsoft Word
Salesforce CRM
Sharepoint
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The Company
HQ: Kansas City, MO
3,965 Employees

What We Do

At Commerce Bank, we know life’s best moments can come with some financial complexity. Our job is to help people and businesses navigate challenges so they can get back to focusing on what matters most. We do this by getting to know our customers and communities and accepting their goals as our own to deliver the right financial solutions and guidance. It’s what we’ve done for more than 150 years.

We’re a regional bank headquartered in Kansas City and St. Louis, delivering a full line of financial services including business and personal banking, checking, savings, loans (including mortgages and student loans), credit and debit cards, plus investment services and wealth management.

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