What you'll do:
- Collaborate with cross-functional marketing teams to coordinate, execute and test campaigns across diverse channels.
- Oversee marketing tools, campaign data, automation processes, and system integration.
- Utilize Pardot as the core “marketing engine” to manage customer journeys, send emails, build workflows, nurture leads, and convert marketing data into valuable insights.
- Implement marketing campaign plans, including refining segmentation and targeting strategies.
- Maintain and enhance marketing data quality by collecting, cleansing, organizing customer lists, and advocating for high data standards.
- Develop insightful reports and dashboards to guide discussions with sales, service line and marketing teams about demand progression and key marketing projects.
- Monitor and analyze campaign performance metrics, making data-driven adjustments to enhance effectiveness.
- Ensure a seamless handoff of leads to sales teams, troubleshoot technical issues, and maintain data accuracy within the marketing automation system.
- Collaborate with the internal marketing team on enhancement requests; partner with CRM and sales operations teams on system bugs and functionality improvements and communicate updates to stakeholders.
- Engage with global partners to assess and optimize our existing marketing tech stack, explore and experiment with new tools, and assist with execution as needed.
- Serve as channel owner for email marketing and proactively provide solutions for campaign effectiveness.
- Identify and implement opportunities to automate marketing processes.
- Perform other related duties as assigned
What it takes:
- Bachelor’s degree or equivalent
- Minimum of 5 years in a marketing operations role, at least 2 years within a B2B environment.
- Strong proficiency in Pardot, Salesforce, and their ecosystems.
- Familiarity with Monday.com.
- Experience with marketing automation and email software (Pardot required, other marketing automation platforms like HubSpot, Marketo, etc. a bonus).
- Advanced reporting skills and proficiency in Excel.
- Self-starter with a passion for learning new technologies and developing subject matter expertise.
- Eager to tackle new challenges and grow professionally.
- Ability to discern when to escalate problems to leadership and when to implement solutions independently.
- Strong analytical skills to interpret data and generate actionable insights.
- Able to work independently with outstanding communication and project management capabilities.
- Detail-oriented, self-reliant, and process-driven.
- Solid understanding of marketing and sales funnels to enhance team discussions, cross-department collaboration, and projects.
What's in it for you?
- We offer a competitive total compensation package
- In addition, we offer competitive benefits including but not limited to:
- Health Insurance: Traditional OR High Deductible plan
- Flexible Spending Accounts
- Health Savings Account (including employer contributions)
- Dental and Vision
- Basic and Supplemental Life Insurance
- Short-Term and Long-Term Disability
- Paid caregiver leave
- You will receive PTO + Holiday Pay + Volunteer Hours
- 401k with company match and immediate vest
- Employee Stock Purchase Program with a 15% discount
- And More!
Protolabs Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Protolabs and has not been reviewed or approved by Protolabs.
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Healthcare Strength — Medical, dental, and vision options are broadly available and described as good to excellent. Additional protections like short- and long-term disability and life insurance bolster the overall package.
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Leave & Time Off Breadth — A starting PTO allotment plus paid holidays, along with added wellness and volunteer time, is emphasized, with some roles noting PTO growth over tenure. Paid caregiver leave appears in postings and supports flexibility for life events.
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Retirement Support — A 401(k) with company match and immediate vesting is offered, supporting long-term savings. This foundation is frequently cited alongside core financial benefits as a strong element of total rewards.
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What We Do
Protolabs is the world's fastest digital manufacturing source for rapid prototyping and on-demand production. The technology-enabled company produces custom parts and assemblies in as fast as 1 day with automated 3D printing, CNC machining, sheet metal fabrication, and injection molding processes. Our digital approach to manufacturing enables accelerated time to market, reduces development and production costs, and minimizes risk throughout the product life cycle. 3D Printing Our 3D printing service offers a wide selection of materials and technologies to create prototypes and end-use parts with complex geometries and detailed features. With tight process controls, careful design reviews, and extensive quality monitoring, we ensure precise and repeatable 3D-printed parts, every time. CNC Machining We use 3- and 5-axis milling along with turning to machine parts from commercial-grade plastics and metals. Our online quoting system and automated manufacturing process enable us to ship parts within 24 hours, helping customers accelerate development and reduce time to market. Sheet Metal Fabrication Protolabs is an industry leader in quick-turn sheet metal parts for both prototyping and low-volume production. Our digital approach to manufacturing enables us to fabricate sheet metal parts in as fast as 5 days. Additionally, we can support our customers’ development efforts with component assemblies, several finish options, and screen printing. Injection Molding Our injection molding service offers two options—prototyping and on-demand manufacturing—which provide customers a tooling solution that aligns with their project’s requirements. It’s used for quick-turn prototyping, bridge tooling, and low-volume production of up to 10,000+ parts in 15 days or less.
