QSIC is an Audio + AI company redefining what in-store means for retailers and brands worldwide. We reach over 350 million in-store shoppers every month, powering retail media networks for some of the world's largest retailers — including 7-Eleven and Dollar General. We've built a patented attribution methodology that measures the impact of audio advertising on real-world in-store transactions.
We're a retail media scale-up at the intersection of audio, AI and commerce. We have a lean, high-performing marketing team already in motion. What we don't have yet is someone who owns the retail media GTM and expansion piece. That's the gap you fill.
The Role
We're hiring a Senior Manager to lead Retail Media GTM and global market expansion at QSIC — building the retailer marketing function from the ground up as our first dedicated hire in this space. You'll own go-to-market strategy for QSIC's retailer partners, lead our expansion into new geographies including LATAM and EMEA, and write the playbook that scales as we grow.
Reporting directly to the Head of Global Marketing, you'll sit at the intersection of marketing, sales, and strategy — turning retailer relationships into repeatable commercial motion across markets. This is a client-facing role: you'll work directly with retail media leaders at QSIC's retailer partners, building the marketing programs that strengthen those relationships and drive media sales.
This is a builder's role. We're not looking for someone to manage a playbook — we're looking for someone to write it.
What Success Looks Like
Own retailer-specific GTM strategy and execution across current retail media partners
Lead market expansion into new geographies (LATAM, EMEA, and beyond), establishing QSIC's marketing motion in each
Develop and execute retail media marketing campaigns that support media sales and deepen partner relationships
Build a repeatable, scalable GTM and expansion playbook — documenting what works so the function grows cleanly as headcount follows new accounts and markets
Partner with demand gen and sales to develop enablement materials, positioning, and tools that accelerate deals and support the commercial team
Own market intelligence for your accounts and geographies — staying close to the competitive landscape, retailer priorities, and category trends
What You'll Bring
5–8 years of experience in marketing, with meaningful time spent in retail media, retail media networks, adtech, or commercial marketing at a retailer, brand, or platform
Experience at a startup or high-growth company — you know what it means to build without a playbook and you'd rather write one than wait for someone else to
Comfortable in client-facing settings — you can walk into a meeting with a retailer's retail media team and represent QSIC with credibility, whether the topic is strategy, performance, or roadmap
The ability to operate strategically and execute operationally — set a market strategy on Monday and build the brief on Tuesday
Strong cross-functional instincts — you've worked closely with sales teams and understand how marketing creates real commercial impact
A systems thinker who defaults to "how do we make this repeatable" rather than treating every project as one-off
Strong writing ability — you can make a complex value proposition land simply
Retail media fluency: familiarity with how retail media networks operate, how brands buy media, and what retailers care about
Startup, scrappy mindset
Bonus Points
Account management or client services experience — particularly if you've supported retail media, brand, or platform clients directly
Direct experience at a retail media network, programmatic platform, or in-store media company
Experience launching marketing in new geographies (LATAM, EMEA, APAC)
Familiarity with the enterprise retail landscape — convenience, grocery, or specialty
You've owned a market or region and built GTM motion from scratch
You have or can appreciate a ridiculous sense of humor
Skills Required
- 5-8 years marketing experience with meaningful time in retail media, retail media networks, adtech, or commercial marketing
- Experience at a startup or high-growth company
- Comfortable in client-facing settings and representing company to retailer partners
- Ability to operate strategically and execute operationally
- Strong cross-functional instincts and experience working closely with sales teams
- Systems thinker who builds repeatable, scalable processes
- Strong writing ability to communicate complex value propositions simply
- Retail media fluency: familiarity with retail media networks, how brands buy media, and retailer priorities
- Startup, scrappy mindset
- Account management or client services experience (supporting retail media, brand, or platform clients)
- Direct experience at a retail media network, programmatic platform, or in-store media company
- Experience launching marketing in new geographies (LATAM, EMEA, APAC)
- Familiarity with the enterprise retail landscape (convenience, grocery, specialty)
- Experience owning a market or region and building GTM motion from scratch
- A sense of humor / cultural fit
What We Do
Qsic is the market leader in creating AI-driven audio retail media channels for large physical store retailers in North America and Australasia. Reach your customers at the point of purchase. Sell audio advertising packages to your suppliers. Unlock the additional revenue potential of your physical store networks.
