Senior Marketing Manager

Posted 3 Days Ago
Be an Early Applicant
Munich, Bayern, DEU
Hybrid
Senior level
Healthtech
The Role
The Senior Marketing Manager will lead multi-channel marketing initiatives, manage campaigns, collaborate with stakeholders, and ensure brand consistency across all outputs.
Summary Generated by Built In
Company Description

Founded in 2020 and headquartered in Munich, Snke is transforming healthtech with scalable, data-driven innovation powered by AI and big data analytics. We're experts specializing in large platforms, digital health and software-driven medical technology. By delivering a trusted orchestration layer, Snke empowers healthcare providers, societies, registries, agencies and all partners to deploy cutting-edge solutions for safe and efficient interventions and enhances patient outcomes. Beyond our Munich headquarters, we have core teams in Chicago, Heidelberg, San Diego and Tel Aviv. Snke fosters global collaboration to create technologies that are smart, enabling and holistic-helping healthcare providers deliver meaningful change.

We are looking for an experienced and strategic Senior Marketing Manager to lead the planning, coordination, and delivery of marketing initiatives across Snke. As a senior member of the Marketing team, you will take ownership of complex, multi-channel campaigns and act as a key driver of marketing excellence, setting standards and ensuring all initiatives are executed on time, on brand, and on budget. Working closely with Product, Sales, and Regional teams, you will translate strategic priorities into scalable marketing programs and lead cross-functional teams toward successful delivery.

Job Description

  • Own the day-to-day marketing output including writing copy, developing campaign assets, and managing execution across digital, social, print, and internal channels
  • Lead the end-to-end execution of complex marketing and launch campaigns from strategy and briefing through production, delivery, and post-campaign analysis while managing schedules, milestones, and risks
  • Act as a trusted partner to senior stakeholders across Product, Sales, and Regional teams, aligning on objectives, timelines, and deliverables and translating strategy into actionable plans
  • Manage relationships with external agencies and vendors across creative, digital, and event disciplines, including contract negotiation, delivery oversight, quality assurance, and budget optimization
  • Ensure brand consistency and quality across all campaign assets and touchpoints by defining and enforcing review and approval workflows in line with brand and regulatory standards
  • Drive the development and optimization of marketing project management processes and provide executive-level reporting on performance, risks, and outcomes with strategic recommendations

Qualifications

  • Experience in marketing project management, preferably in healthtech, medtech, or B2B technology
  • Proven track record of independently leading complex, multi-channel marketing programs end-to-end, including product launches, digital campaigns, trade shows, and content production
  • Strong leadership and stakeholder management skills, with experience influencing and aligning senior stakeholders across functions
  • Deep expertise in project management methodologies and tools (e.g., Asana, Monday.com, Jira, or similar)
  • Strong command of brand governance and the ability to enforce consistency and quality across all touchpoints
  • Experience managing agencies and vendors
  • Excellent communication skills with the ability to present confidently to senior leadership
  • Fluent in English; German language skills are a strong plus
  • A strategic, proactive, and solutions-driven mindset with a passion for operational excellence

Additional Information

  • A supportive, international team connected by shared values and a culture of trust
  • Meaningful responsibilities with a lasting impact on global healthtech, improving medical decisions and patient outcomes
  • 30 vacation days, plus December 24th and December 31st
  • Flexible working hours and a hybrid work model within Germany
  • Bike leasing via our partner “BikeLeasing”
  • Parking garage and secure underground bike storage
  • Subsidized company restaurant and in‑house café
  • Urban Sports Club membership with employer contribution
  • Regular after‑work, team, and company events
  • Centrally located, modern workspace with a 212 m² rooftop terrace

Ready to apply? We look forward to receiving your online application including your first available start date.

Contact person: Tatjana von Freyberg

Skills Required

  • Experience in marketing project management, preferably in healthtech, medtech, or B2B technology
  • Proven track record of independently leading complex, multi-channel marketing programs end-to-end
  • Strong leadership and stakeholder management skills, with experience influencing and aligning senior stakeholders
  • Deep expertise in project management methodologies and tools (e.g., Asana, Monday.com, Jira, or similar)
  • Strong command of brand governance and the ability to enforce consistency and quality across all touchpoints
  • Experience managing agencies and vendors
  • Excellent communication skills with the ability to present confidently to senior leadership
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The Company
HQ: Munich
1,473 Employees
Year Founded: 1989

What We Do

Brainlab is a digital medical technology pioneer founded in 1989 and headquartered in Munich. The company employs more than 2000 people in 25 locations around the globe. Brainlab serves physicians, medical professionals and their patients in over 6000 hospitals in 121 countries. Brainlab creates software-driven medical solutions that digitize, automate and optimize clinical workflows for neurosurgery, spine, trauma, craniomaxillofacial (CMF), general and vascular surgery as well as radiotherapy and radiosurgery. Core products center around surgical navigation, radiotherapy, digital operating room integration, and information and knowledge exchange. The Brainlab open framework operating system will allow third parties to develop medical applications to further advance the field of spatial computing and mixed reality. Brainlab is dedicated to creating an impact in healthcare. The company connects opportunities from emerging digital technologies to transform healthcare at scale and help improve the lives of patients worldwide.

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